87 episodes

Helping creative product based entrepreneurs build & scale a thriving business

Products to Profits with Sarah J Cross Sarah Cross

    • Business
    • 4.2 • 11 Ratings

Helping creative product based entrepreneurs build & scale a thriving business

    How to use Etsy to strategically grow your revenue as an online product business owner with Monica Little

    How to use Etsy to strategically grow your revenue as an online product business owner with Monica Little

    In this exciting episode, Sarah chats with the incredible Monica Little, the founder of Monica Little Coaching. Monica is a renowned business coach, focusing on product-based businesses and their successful presence on Etsy. With her wealth of knowledge and expertise, she shares invaluable strategies to help you establish and expand your online product business effectively. And today, she will share with us some valuable insights and practical tips to help listeners maximise their Etsy presence. From selecting the right products for Etsy to setting up a successful store and overcoming common challenges, Monica offers expert guidance that can transform your Etsy game.

    She shares:


    Her background and journey into business coaching


    Identifying the ideal products for Etsy and understanding their suitability for the platform


    Five key recommendations for setting up an effective Etsy store as a product business


    Common mistakes observed in Etsy stores and how to avoid them


    Strategies to leverage Etsy for business growth and increased revenue


    Exploring potential roadblocks on Etsy and actionable solutions for business owners



    You can connect with Monica Little here https://www.monicalittlecoaching.com/On Instagram @monicalittlecoaching

    Check out The Creative Product Institute: https://www.creativeproductinstitute.com

    Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

    Follow Sarah on Instagram: @sarahjcross_official

    Check out Sarah's website: https://www.sarahjcross.com

    • 42 min
    How to increase your sales through a strategic Shopify website with Diana Simpson from Simpsons Web Design

    How to increase your sales through a strategic Shopify website with Diana Simpson from Simpsons Web Design

    In this episode, we are thrilled to have Diana Simpson, founder of Simpsons Web Design, a Shopify expert and web strategist, as our guest. Diana shares her insights on leveraging Shopify websites to increase sales for businesses. And today, she’s going to share with us how web design is important in today’s business world.

    She also shares:


    More about her background and how she got started in the business


    What are the essential details to put on a website


    What are some of the biggest challenges business owners face when it comes to their website design


    Diana’s recommendations for increasing sales to a Shopify website



    You can connect with Diana Simpson here https://simpsonswebdesign.com/On Instagram @simpsons_webdesign

    Check out The Creative Product Institute: https://www.creativeproductinstitute.com

    Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

    Follow Sarah on Instagram: @sarahjcross_official

    Check out Sarah's website: https://www.sarahjcross.com

    • 19 min
    How to harness the power of your brand to captivate your dream customers with Rachel Reiter from Hopscotch Branding Studio

    How to harness the power of your brand to captivate your dream customers with Rachel Reiter from Hopscotch Branding Studio

    In this episode, we had the pleasure of hosting Rachel Reiter, founder of Hopscotch Branding Studio, a renowned expert in branding and design. Rachel shares her insights on how businesses can effectively harness the power of their brand to captivate their dream customers. And today, she’s going to share with us how branding is important in today’s business world.


    She shares:


    More about her background and how she got started in the business


    Most common mistakes that business owners make in branding


    Why is branding important


    The three powerful ways the business can demonstrate their personalities through their branding


    Her advice to new business owners on what they need to do to resonate their message with their branding



    You can connect with Rachel Reiter here https://www.rachelreiter.com/On Instagram @rachelreiter_brandmentor

    Check out The Creative Product Institute: https://www.creativeproductinstitute.com

    Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

    Follow Sarah on Instagram: @sarahjcross_official

    Check out Sarah's website: https://www.sarahjcross.com

    • 29 min
    Living with ADHD and thriving in business

    Living with ADHD and thriving in business

    In this episode, Sarah is chatting with Tanya Ambrosini from Botanist Aromatherapy. She is the founder and creative behind her business. She is an incredible woman who thrives in business with ADHD. And today, she’s going to share with us how entrepreneurs and individuals can succeed with ADHD despite the challenges that they may face in the world of business.

    She shares:


    More about Botanist Aromatherapy


    Why self-care is so important


    The biggest successes and challenges that she and her business have encountered so far, especially with ADHD


    How she navigated the world of business with ADHD


    The strategies that made the most significant impact on her success



    You can connect with Tanya Ambrosini here https://botanistaromatherapy.com/On Instagram @botanist.aromatherapy

    Check out The Creative Product Institute: https://www.creativeproductinstitute.com

    Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

    Follow Sarah on Instagram: @sarahjcross_official

    Check out Sarah's website: https://www.sarahjcross.com

    • 32 min
    Successful Artist Collaboration with Victoria McGrane from The Scenic Route

    Successful Artist Collaboration with Victoria McGrane from The Scenic Route

    In this episode, Sarah is chatting with Victoria from The Scenic Route, who is an artist and surface pattern designer. She works with multiple product-based businesses to help them create unique patterns and brand designs. And today, she’s going to share with us her extraordinary journey in her business so far.



    She shares:


    More about The Scenic Route


    What has the journey looked like so far


    The Scenic Route's biggest successes so far 


    What strategies have made the biggest impact on their success


    Things to focus on the most that are going to give new business owners the biggest results


    Three things to consider when collaborating with an artist



    You can connect with Victoria here https://thescenicroute.com.au/On Instagram @thescenicroute_studio

    Check out The Creative Product Institute: https://www.creativeproductinstitute.com

    Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

    Follow Sarah on Instagram: @sarahjcross_official

    Check out Sarah's website: https://www.sarahjcross.com

    • 24 min
    Brand Thought Leadership with Nell Casey from Fete Creative

    Brand Thought Leadership with Nell Casey from Fete Creative

    In this episode, Sarah is chatting with Nell Casey, who is a brand strategist and e-commerce copywriter. She works with online brands to help them create unique personalities, tell their story, and connect with customers online. And today, she’s going to share with us how thought leadership can help in today’s business world.

    She shares:


    More about brand thought leadership


    Why brand thought leadership is the perfect strategy for an e-commerce business


    The hints for business owners to consider brand thought leadership 


    The steps to figuring out brand thought leadership strategy for businesses


    Some examples of brand thought leadership in action


    How she helped other business owners achieve these strategies for their businesses



    You can connect with Nell Casey here https://fetecreative.com.au/On Instagram @fetecreative

    Check out The Creative Product Institute: https://www.creativeproductinstitute.com

    Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

    Follow Sarah on Instagram: @sarahjcross_official

    Check out Sarah's website: https://www.sarahjcross.com

    • 27 min

Customer Reviews

4.2 out of 5
11 Ratings

11 Ratings

Katie Maynes ,

A must listen for biz owners!

I love this new podcast where Sarah shares her years of business experience to provide great tips and tricks to biz owners. I was honoured to be a guest on the show but have loved listening to her other episodes with guests on a range of different interesting and inspiring topics!

Cinzia melb ,

Love it!

Sarah’s approach to business is refreshing. Really enjoy the commentary and advice given ✅

MarissaRoberts ,

Love this podcast!

This podcast is fantastic for creative product entrepreneurs- Sarah is so real with her examples and guidance and the interviews with guests who have walked this journey before us and share their experience are so helpful.

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