6-Figure Secrets Allison Hardy

Krissy Chin is a #1 Amazon best-selling author, podcast host, business strategy coach, and consultant for those who want to get their business online and sell while they sleep. From building a multi-million-dollar course and membership, she has learned strategies to save time and scale through automation and building a team. Now she and her partner help aspiring entrepreneurs develop their unique brands, stand out with high-converting websites, and streamline their business so they can spend more of their time with their families.

There is nothing Krissy loves more than to help others embrace her “done is better than perfect” motto to get unstuck and take action to Build a Blissful Business so they can work less and enjoy (and earn) more!

TAKEAWAYS:
Try a subscription-based offer. Depending on what you offer and how you want to serve people, you might decide to offer a small or bigger price point. Either way, a subscription-based model helps generate more customers, which generates more consistent income. Affiliate marketing and collaboration can help you grow your audience. Many people spend time and energy in their businesses building their audiences, so why not help each other out? Getting in front of already-built audiences can help your business be seen and initiate more leads. Simplify. How can you simplify your system and process to make it more automated? Make it simple and almost cookie-cutter. You can tweak a few things here and there, but you can essentially use the same process over and over. RESOURCES:

Visit the blog post that goes along with this episode for more resources

Get a template of Allison's email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023

Hang out with Krissy on Instagram

Grab Krissy’s #1 Amazon Best Seller, Sell While You Sleep

Watch Krissy’s How to Automate Your Online Business and Increase Your Sales While You Sleep Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Everything works—all the tips, tricks, resources, and tools, as well as platforms like YouTube, TikTok, Pinterest, DMs, Instagram, email marketing, and more!

The topic of feeling the pressure to do everything and to be everywhere in your business came up in a panel discussion at the Podcasting Moms Conference I recently spoke about. So in this week's episode I wanted to dig into this topic a bit more, so that you can know where to spend your time in your business.

TAKEAWAYS:
Get clarity on your goals. When we feel this pressure to do all the things in our business, we are feeling that pressure because we are not super clear on our goal. When you know what your goal is, figuring out how to get there can be done relatively quickly.  Change your mindset and do the internal work on why you have certain goals. There are usually 5 reasons why your perspective is cloudy or that you feel pulled in different directions. I share 5 things that might be clouding your perspective or making you feel pulled in different directions. RESOURCES:

Visit the blog post that goes along with this episode for more resources

Download The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Holly helps female entrepreneurs create simple scalable offers and systems to grow to multi-6-figures without relying on the social algorithm.

An industry expert and featured Thrive and Entrepreneur.com author with a 20-year business consulting background with Fortune 500 companies, Holly built her now 7-figure business while working full time, retiring herself and her husband.

Holly now runs her strategic coaching business, the Crush the Rush Planner company, and hosts the top 100 Crush the Rush podcast while raising her twin daughters with her husband in Columbus, Ohio.

TAKEAWAYS:
Doing something consistently over a long period of time helps your business grow. There is no magic trick to this except consistently showing up. Plan ahead. Holly suggests you plan your life first and then plan your business around your life. Usually, Holly and her team map out what they are going to do quarterly. Once they have a plan, they can schedule certain things, like emails. Continue doing what feels good. Holly does a podcast and sends an email weekly because that is what works for her and feels good. Do what feels in alignment, and things will usually work out.RESOURCES:

Visit the blog post that goes along with this episode for more resources

Snag a seat in the Sell on Autopilot Masterclass, and use email marketing to sell while you sleep!

Grab Holly’s private podcast, Ditch the Social Drama

Hang out with Holly on Instagram

Visit Holly on her website

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

If you want to sell something in your business every single day, this episode of the 6-Figure Secrets Podcast is for you! I recently found a new Instagram strategy as a result of another strategy failure.

I was listening to a podcast from Amy Porterfield in which she interviewed Nicole Burke from @gardenaryco. Nicole shared her Instagram strategy of posting three times a day and the results she was seeing from this work.

I wanted to try something new to see if I could increase engagement and see a more direct ROI from my Instagram. I challenged myself to try this strategy for a month and then reevaluate.

Over the course of that month, I was only able to post 3 times a day one time.

Why?

A total systems failure! 

But because of this failure, I was able to land on a new strategy that I'm sharing in today's episode, which has helped me to produce similar results to what Nicole was sharing! 

So in this week's 6-Figure Secrets Podcast, I'm walking you through how I landed on this strategy and sharing how you can implement this strategy too.

TAKEAWAYS: 
Learn how to do a pinned post on Instagram. These are posts that sit at the top of your Instagram feed and can help you keep information and offers that you want your followers, or new followers, to see often. I have a link in the resources below to help you learn how to do this.Try Many Chat on Instagram to get more engagement. This has been such an awesome tool that automates engagement! Many Chat is a bot that is set up to where when a follower comments a keyword, and then it automatically DMs a link to the person who commented. The more engagement you get, the more your content is pushed to other people on Instagram. Make it work for you. There are so many different methods and tools out there to help you run your business. But you can’t do them all! It’s ok to try something and not have it work. So when this happens to you, use it an opportunity to try something else. Remember, be ruthless about the goal, but flexible in how you get there.RESOURCES:

Visit the blog post that goes along with this episode for more resources

Grab the Instagram Pinned Post training for only $7

Listen to the Amy Porterfield’s podcast, Online Marketing Made Easy, where she interviews Nicole Burke of Gardenary

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today I’m sharing three email marketing and funnel questions submitted by two of our Funnel of the Month Club members.

First up is member Kasia McDaniel. Kasia is a homestager who helps homeowners and real estate agents get your home ready to sell, so that buyers fall in love with your home and it sells quickly.

Kasia submitted two questions that involve nuances within her email marketing, and how to move forward. 

Her first question is, “When do I enter my leads into my Pitch Sequence?” And her second question is, “What do I do with my old lead magnets?” 

In my response, I’m sharing details about qualifying your leads for the Pitch Sequence and a few suggestions on what to do with old lead magnets that may or may not be in alignment anymore.

You can learn more about Kasia through her website and hang out with her over on Instagram. 

Our third question was submitted by a member who wished to remain anonymous. They wanted to know more about using data to drive their decisions and at what point you make changes to your email marketing and email funnels.

In my response, I share data points that you need to know about email marketing and when and how to change it to create better results.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Grab Subject Line Magic to help you increase your email subject lines’ open rates

Join the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

To escape endlessly asking her high school students to put their phones away,

Jen Liddy left her job teaching English & jumped into entrepreneurship with zero idea of how to run a business or ‘do’ marketing.

Fast forward 11 years, beyond many many many mistakes & several business models.

Now Jen pours her word-nerdiness into a job she loves: Brand Message & Content Strategist.

She shows service providers how to translate their expertise + big ideas into words that work to attract their exact-rights clients…

AND use their wealth of knowledge without giving away all the hows.

The best part? She gets to still be a word nerd & teaching geek without ever grading another crappy Macbeth essay!

TAKEAWAYS:
Shift your market to the “them them them” show. You want to mirror what’s going on in your audience’s life, meaning you want to mirror the problem people are having and then take them on a journey to help them achieve a goal or relieve their frustration.Give power to the word YOU. The audience cares about what’s in it for them, so start writing content from the “you” perspective instead of “I”. People want to feel seen and heard.What type of voice are you using? Ask yourself, if I were relaxed and felt most like myself, how would I talk? How do I talk to my clients? What words resonate with my audience. How you use words will matter to your audience.RESOURCES:

Visit the blog post that goes along with this episode for more resources

Listen to the Content Creation Made Easy Podcast

Grab the Backstage Brilliance Marketing Toolkit for FREE! Use code ALLISON at checkout

Create consistent, dependable, recurring revenue through the Recurring Revenue Bundle

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com