The Secret Sauce of Airbnb | Ingredient #2: Trust Secret Sauce

    • Entrepreneurship

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Airbnb's website is live. People are just getting comfortable with the notion of booking lodgings from strangers when guests trash an AirBnB home. Brian Chesky and Joe Gebbia face their biggest crisis yet. If the business is going to grow, the experience must be safe and satisfying for everyone. Turns out their secret sauce is missing a few key ingredients. 

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Airbnb's website is live. People are just getting comfortable with the notion of booking lodgings from strangers when guests trash an AirBnB home. Brian Chesky and Joe Gebbia face their biggest crisis yet. If the business is going to grow, the experience must be safe and satisfying for everyone. Turns out their secret sauce is missing a few key ingredients. 

Listen ad-free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad-free listening. Available in the Wondery App.

Support us by supporting our sponsors!




See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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