Clear View of Sales Episode 11 with David Dulany: Is the Salestech Buying Process Over Engineered?

Listen as Dan Ciiley, CEO of Vendor Neutral, talks with David Dulany, founder, and CEO of Tenbound who provides invaluable insights into the world of selling sales technology today. He shares stories about his Best (AND Worst!) sales technology buying experiences, the important role SDR/BDR's play in the sales process and shares some examples of where over engineering the sales process can cause a negative customer experience.