News: Apple's 'Crush' ad | PG Tips brand refresh | Pick of the Week

It's been all about creativity the last week, with some ads that crushed it and some ads that got crashed...

In this news episode, Campaign's tech editor Lucy Shelley and reporter Charlotte Rawlings talk through some of the top stories of the last week with the view from our news desks. We discussed Apple's "Crush" ad and the controversy that surrounded it and PG Tips brand refresh with its first new work in eight years from new agency Calling. Plus, Rawlings takes us through what makes a Campaign Pick of the Week with Tui's first-class safety film by Leo Burnett UK.

Further reading:

The creative backlash against Apple 'Crush' missed the point

OMD UK head of strategy departs for sustainability startup

Havas Media Network sets up digital centre of excellence and appoints Paul Bland as leader

WPP chief exec Mark Read targeted by deepfake scammers

Peroni Nastro Azzurro launches global creative review

William Hill to place bets on T&Pm as creative agency

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