Unthinkable with Jay Acunzo Jay Acunzo
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- Business
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An inside look at the unconventional choices of quality-obsessed creators – and the memorable things they made as a result. It's a show about trusting your intuition and your craft more than best practices and blueprints. Since 2016, Unthinkable has inspired creators to ship more personal, powerful work. In the era of AI and endless commodity content, that type of work is now urgent. Hosted by Jay Acunzo, founder of the Creator Kitchen.
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Keep Making What Matters | Follow My New Show, How Stories Happen
Hear the trailer for my new show, How Stories Happen, where creators and communicators dissect their stories and drafts, piece by piece.
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Going Streaking: the Relationship Between Creative Ambition, Quality, and Consistency
The planning fallacy plagues most people, regardless of profession. We under-estimate how long something will take in the near-term, i.e. we over-estimate how ambitious we can be today. This then hurts our ability to be MORE ambitious long-term. In this story, we explore the idea of creative streaks and learn to reconcile our short-term and long-term projects and aspirations.
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The Difference Between Forgettable and Favorite
What's the difference between creating content that others find and consume, and creating things that others adore?
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Be Honest | One-Shot #26
A question to increase the power of your ideas which we're just not asking often enough.
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Create to Find Your Answers (Overcoming the Gap)
An idea to embrace when you want or need to create, but you sense your work isn't quite where you want it to be yet.
Customer Reviews
Learning to be Memorable for Memorable Learning
Unthinkable is the exact podcast I needed to begin my own “quest” into what makes memorable and meaningful learning. Jay’s podcast, and particularly the way he illustrates concepts, has led me to the conclusion that teaching and content creation are one and the same. Each episode is an example of excellent teaching in an of itself. Thank you for your ongoing work!
A show that resonates
Jay is truly making something that matters. Why? Because every time I listen to his show, I'm inspired to be make something with depth, importance, substance, resonance. To make something that matters. His show covers topics relevant to everyone creating in the Creator Economy. And he has the talent and integrity to build a legacy of motivated creators who can make a difference.
Actionable, insightful and well produced
Really enjoying this! A fantastic example of actionable/high-value content, simple structure and writing, and a great balance of informal, relatable voices. I’d recommend it to any marketer or brand thinker out there!