Go Get Great

Go Get Great
Go Get Great

Welcome to the Go Get Great podcast, where we ignite your journey from good to GREAT! I’m your host, Brittany Miller, an online marketing strategist, mom of 4, and passionate advocate for entrepreneurial success. Whether you’re tuning in during your morning coffee, squeezing in some 'me-time,' or multitasking in true mompreneur style, I’m here to bring you inspiring stories, actionable tips, and a whole lot of encouragement. On Go Get Great, we dive deep into the challenges and triumphs of juggling motherhood and business. From mastering social media and email marketing to navigating the ups and downs of entrepreneurial life, each episode is designed to empower you to elevate your business, boost your confidence, and create a life you truly love. Expect engaging interviews with industry experts, heartfelt solo episodes where I share my own journey, and practical advice you can apply right away. So, grab your favourite beverage, get comfy, and get ready to be inspired. Because here at Go Get Great, we believe that every entrepreneur deserves to shine, thrive, and feel confident in both life and business. Now, let’s dive into today’s episode and start your journey from good to GREAT!

  1. 79. How to Create a Lead Magnet Your Audience Can’t Resist

    NOV 26

    79. How to Create a Lead Magnet Your Audience Can’t Resist

    If you’ve ever wondered how to create a lead magnet that actually drives sales and grows your email list with the rightaudience, this episode is for you. Whether you’re just starting out or already have a freebie in place, we’re diving deep into the strategies that will set your lead magnet up for success. Here’s what we’re covering: 👉 What makes a lead magnet successful – It’s more than just building your list. We’re focusing on attracting people who will actually buy from you. 👉 Brainstorming lead magnet ideas – Stuck with too many ideas (or none at all)? I’ll walk you through how to choose a topic based on your audience’s FAQs, pain points, and interests. 👉 Evaluating and updating your current freebie – When was the last time you revisited your lead magnet? If it’s been more than six months, it’s time to assess and refresh. 👉 Creating multiple lead magnets – If you offer different services or products, I’ll explain why one lead magnet isn’t enough and how to create freebies for every segment of your audience. From solving audience problems to positioning yourself as an expert, this episode is packed with actionable tips to help you craft a lead magnet that connects, converts, and drives real business results.   Come say hi! https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany     00:00 Intro 2:40 Goal of a lead magnet 5:10 The secret to lead magnets 7:20 No ideas or too many ideas? 8:50 Brainstorming ideas for your lead magnet topic 20:00 Already have a lead magnet? 30:00 Wrap up

    33 min
  2. 78. It's Time to Ditch Your Website's Email Marketing Add-On: Why Small Businesses Should Choose a Dedicated Email Marketing Platform

    NOV 19

    78. It's Time to Ditch Your Website's Email Marketing Add-On: Why Small Businesses Should Choose a Dedicated Email Marketing Platform

    If you’re using your website’s built-in email platform, this episode is a must-listen. While it may seem like a cost effective option, the truth is these tools often come with significant limitations that can hold your business back as it grows. Eventually, you should outgrow the basics, and in this episode, we’ll break down exactly why that is—and how to know when it’s time to upgrade. Website email tools are marketed as convenient add-ons, but here’s the reality: email marketing isn’t their primary focus. These platforms don’t get the updates, features, or attention that a dedicated email marketing platform offers. From limited design options to lackluster automations, and insights that don’t give you the data you need, these tools are more of a stepping stone than a long-term solution. We’re diving deep into: • Why website platforms treat email marketing as an afterthought • The red flags that tell you it’s time to move on • How limited automations and analytics can impact your business • What to look for in a dedicated email platform Plus, I’ll share actionable advice for making the transition to an email platform that grows with your business, including a checklist to get you started. If you’re serious about building a powerful email marketing strategy, this episode will help you spot the gaps in your current system and make the changes needed to take your emails—and your business—to the next level. Go Get Great Episode 78 References Ep. 68 - Turning Email Data Into Dollars https://www.brittanymillersocials.ca/post/what-to-do-with-your-engaged-subscribers-for-email-marketing  Free Email Setup Checklist https://www.brittanymillersocials.ca/email-marketing-checklist  Come say hi! https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany 00:00 Intro 1:50 Using a website's email options 3:30 Red flags for web providers email marketing tools 4:00 Designing emails through your website 6:30 Limited automation options & their impact 9:00 What you're missing from insights and analytics 11:40 How to know when you need a dedicated email platform 15:30 Wrap up

    17 min
  3. 77. Navigating Black Friday: How Product and Service-Based Businesses Can Boost Holiday Sales

    NOV 12

    77. Navigating Black Friday: How Product and Service-Based Businesses Can Boost Holiday Sales

    Black Friday isn’t just for big-box retailers anymore—it’s like the holiday season has opened its doors to everyone including product and service-based businesses. Whether you’re shipping products or offering top-notch services, this is your time to shine. It’s the perfect chance to engage customers, boost visibility, and end the year on a high note.  The secret to making it all work? Smart preparation. With the right strategies, businesses of all sizes can thrive. Service-based businesses no longer have to sit on the sidelines with popcorn, watching product-based companies rake in the dough—they can offer creative promotions and capture that Black Friday magic, too. Meanwhile, product-based businesses can strengthen their game by rolling out early offers and engaging customers with well-timed content. Dive into this podcast episode to learn how you can create a thriving Black Friday promotion.    Go Get Great Episode 77 References 3 Key Phases for Your Black Friday Social Media Strategy To Maximize Your Success Blog https://www.brittanymillersocials.ca/post/black-friday-social-media-strategy   Come say hi! https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany   00:00 Intro 1:10 Black Friday for service based business 4:30 Last years Black Friday learnings 6:30 Content plans for BF promotions 9:30 Ideas for Black Friday promotions 19:00 Marketing tips and Black Friday do's and don'ts 27:00 Overcoming marketing fears 35:00 Wrap up

    36 min
  4. 76. Fake It Until You Make It: Why ‘Pretending’ Can Be Your Best Tool for Real Growth

    NOV 5

    76. Fake It Until You Make It: Why ‘Pretending’ Can Be Your Best Tool for Real Growth

    Are you ready to become the person you want to be? In this episode of Go Get Great, we’re diving into the surprising power of “pretending” as a tool for real transformation. We often think of pretending as something children do—especially around Halloween when they dress up as superheroes, princesses, or mythical creatures. But what if I told you that pretending isn’t just for kids? It’s actually one of the most powerful ways adults can manifest real change in their lives. When we "pretend" to be healthier, more organized, or more confident, we’re not being fake; we’re actively working toward becoming those things. In today’s episode, I share insights into why pretending to be someone you’re not (yet!) is a stepping stone to becoming exactly that. Think of it as a bridge between where you are now and the future version of yourself that you dream of being. Whether it’s waking up at 5 a.m. to finally become a “morning person,” choosing healthier foods to embody a fit lifestyle, or building small habits that eventually shift your mindset—these are all ways of “pretending” until you’ve made it reality. The journey to becoming your best self doesn’t happen overnight, and it’s not about faking it either. It’s about embracing the actions and habits that align with the life you’re working towards. So grab your earbuds and let’s talk about why pretending is a powerful part of personal growth and how you can use it to your advantage.   Come say hi! https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany   00:00 Intro 1:30 Pretending to be something youre not 3:00 Working to become who youre pretending to be 4:30 Pretending on halloween 9:00 Wrap up

    12 min
  5. 75. Finding Fulfillment in a Hobby Podcast with Leith McKay

    OCT 29

    75. Finding Fulfillment in a Hobby Podcast with Leith McKay

    Ever wondered what it’s really like to start and grow a podcast as a passion project? This week on Go Get Great, I’m joined by Leith, the host of the Finding Me Podcast, who’s here to share her unique journey and lessons learned from launching a hobby podcast. If you've been dreaming about starting a podcast but aren't sure where to begin—or if it's even worth the effort—this episode is for you! Leith started Finding Me Podcast out of a simple desire to share stories, insights, and inspirations, and she’s here to break down the realities of running a podcast without the pressure of monetizing or “making it big.” We dive into the heart of why she started her show, how much time she invests into creating each episode, and the unexpected ways her podcast has evolved over time. Leith opens up about the challenges, the highlights, and how she balances it all with his everyday life. One of my favorite parts? Hearing Leith’s thoughts on whether she’ll ever turn his passion project into a profit-generating venture. Her take on podcasting as a fulfilling hobby rather than a business hustle is refreshing, and she offers practical advice for anyone considering taking that first step into the podcasting world. Plus, she gives invaluable tips for staying consistent and true to your message—even when life gets busy. And if you’re worried about the technical side, we’ve got you covered! Leith shares some of the tools she uses, like Audacity, and we chat about the learning curves that come with mastering podcast production. This episode is packed with inspiration and insights that will make you excited to hit record and start your own journey.   Go Get Great Episode 75 References Podcast Editing in Audactiy Tutorial https://youtu.be/GPX_WySAIS0?feature=shared   Meet Leith www.leithmckay.com https://www.instagram.com/findingmepodcast/ https://open.spotify.com/show/5a6sg2T7i7SC6uMJ5uoIzD https://podcasts.apple.com/ca/podcast/finding-me-podcast/id1465062972   Come say hi! 👉 @brittanymillersocials 👉 BrittanyMillerSocials.ca Ready to level up your life and business, taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany   00:00 Intro 3:30 Finding Me Podcast 9:00 Why start your podcast 14:00 How much time invested into podcast 19:00 Starting your podcast journey 21:45 Will you monetize your podcast? 27:30 Biggest learning from your podcast 38:40 Advice for someone starting a podcast 45:30 Wrap up

    46 min
  6. 74. It's Okay to Not Be Perfect: Overcoming Perfectionism to Fuel Your Business Growth

    OCT 22

    74. It's Okay to Not Be Perfect: Overcoming Perfectionism to Fuel Your Business Growth

    In this episode of the Go Get Great podcast, we’re diving deep into a topic that resonates with so many of us—overcoming perfectionism. As business owners and creators, we often find ourselves trapped in the cycle of wanting everything to be just right before we take action. But what if I told you that the key to growth lies in embracing imperfection? Join me as we explore the power of taking action and focusing on quality over perfection. I’ll share personal anecdotes about my own struggles with perfectionism and the profound lessons I’ve learned along the way. Together, we’ll discover why there truly is no wrong way to approach your craft and how letting go of the fear of being imperfect can free you to create and innovate. Throughout this episode, you’ll hear the empowering reminder that it’s completely okay to not be perfect. You’ll learn how to build your content confidence and understand that every day is a new opportunity—a do-over, if you will—to refine your skills and share your voice with the world. You’ll walk away with practical tips to break free from the perfectionism trap and strategies to cultivate a mindset that celebrates progress over perfection. Whether you're just starting out or looking to reignite your passion for your business, this episode is packed with insights and reminders that will inspire you to take bold steps forward in your business by overcoming perfectionism. Ready to level up your life and business, taking it from good to great? Join me for this transformative conversation, and let’s embrace the beauty of imperfection together!   Go Get Great Episode 74 References Content Confidence   Come say hi! https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany   00:00 Intro 2:30 The power of taking action 4:30 Focusing on quality 5:45 There is no wrong way 8:15 Personal examples of the perfectionism trap 17:45 Reminder: its okay to not be perfect 20:30 Wrap up

    21 min
  7. 73. Balancing Masculine & Feminine Energy in Life and Business with Petia Kolibova-Burns

    OCT 8

    73. Balancing Masculine & Feminine Energy in Life and Business with Petia Kolibova-Burns

    In this episode of Go Get Great, I’m diving deep with Petia Kolibova into something we all face—being too hard on ourselves. If you've ever found yourself battling self-doubt or struggling with your emotions, this one's for you. Petia shares powerful insights on working through emotions and learning to embrace our femininity without guilt. We discuss the balance between masculine and feminine energy—how both are vital and how inviting the right energy into different areas of your life can help you feel more aligned. We also tackle the importance of mindset, shifting from a place of self-criticism to self-compassion. Petia's perspective on how our actions, not just words, impact those we love (yes, including our kids!) is a game-changer. And wait till you hear her take on how your body, not just your mind, moves you toward the next steps in life and business. This episode is all about finding flow, honoring your feminine strength, and taking the steps needed to show up as your best self.   Go Get Great Episode 73 References 21 Days to Soulful Success Book https://www.amazon.com/Days-Soulful-Success-Prosperity-Transformation-ebook/dp/B0B9FBJ8Q4 Activation Process - https://petiakolibova.com/abundance-activation-process/   Connect with Petia https://www.instagram.com/petiakolibova/ https://www.facebook.com/petia.kolibova/ https://petiakolibova.com/   Come say Hi! https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany   00:00 Intro 4:30 Being hard on yourself 7:40 Working through emotions 9:45 Living in your femininity 10:30 Mindset 15:20 Balancing masculine and feminine energy 20:00 Inviting masculine or feminine energy into life 26:00 Wrap up

    28 min
  8. 72. Breaking the Money Obstacle: My Experiment with 'Pay What You Can'

    SEPT 24

    72. Breaking the Money Obstacle: My Experiment with 'Pay What You Can'

    In this week's episode of Go Get Great, I’m getting personal about my experiment of trying something totally different in my business – I tested out a Pay-What-You-Can pricing model for my course Profile to Profit: 6 Steps to an Instagram Profile that Converts with my email list. If you’ve ever faced pricing obstacles in your business or wondered how to price your online courses, this episode is an out of the box take on pricing strategies for online courses! I dive into the lessons I’ve learned about serving others first and how I’m shifting my mindset value and service first inspired this ideas to break through financial hurdles for my audience. We’ll chat about the challenges of setting this up from a systems perspective and the surprising results I’ve saw with this experiment.  Is this model sustainable? Does it really help increase your impact while still generating income? You’ll hear my honest take, Grayson’s perspective, and the results I saw from my experiment. Spoiler: the outcome might just surprise you!    Go Get Great Episode 72 References The Obstacle in the Way Novel - https://amzn.to/4dcOhXn *These are affiliate links, meaning I earn a commission if you decide to purchase through them. Thank you for supporting my work!   Come say hi! 👋 https://www.instagram.com/brittanymillersocials/ https://www.brittanymillersocials.ca/ Ready to level up your life and business, taking it from good to great? Check out our Social Media, Email Marketing, or Podcasting Services. Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany   00:00 Intro 2:30 How to run your business 5:00 Trying something different 9:30 Solving the money obstacle 12:00 Introducing a pay what you can model 18:00 Grayson's perspective 20:00 Investment 24:00 Getting results 27:00 How I'm making it happen 33:15 Pay what you can update (post experiment) 36:00 How much I made 42:15 Wrap up

    43 min

About

Welcome to the Go Get Great podcast, where we ignite your journey from good to GREAT! I’m your host, Brittany Miller, an online marketing strategist, mom of 4, and passionate advocate for entrepreneurial success. Whether you’re tuning in during your morning coffee, squeezing in some 'me-time,' or multitasking in true mompreneur style, I’m here to bring you inspiring stories, actionable tips, and a whole lot of encouragement. On Go Get Great, we dive deep into the challenges and triumphs of juggling motherhood and business. From mastering social media and email marketing to navigating the ups and downs of entrepreneurial life, each episode is designed to empower you to elevate your business, boost your confidence, and create a life you truly love. Expect engaging interviews with industry experts, heartfelt solo episodes where I share my own journey, and practical advice you can apply right away. So, grab your favourite beverage, get comfy, and get ready to be inspired. Because here at Go Get Great, we believe that every entrepreneur deserves to shine, thrive, and feel confident in both life and business. Now, let’s dive into today’s episode and start your journey from good to GREAT!

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