The Matt Gray Show

Matt Gray
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I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

  1. how to make profitable content for ANY business I EP 103

    -1 J

    how to make profitable content for ANY business I EP 103

    Get The Content CEO Playbook here: https://fos.now/yt-gd-discover-the-content-ceo-playbook Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-528 In this breakdown, I walk through the complete Content CEO strategy that helped me build businesses focused on trust, distribution, and leverage instead of constant chaos. You’ll see how I overcome the 4 limiting beliefs that keep CEOs stuck, plus the exact Content CEO Stack I use to systematize everything. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-528 Video title ideas (for the algo):How to Make Profitable Content for Any BusinessCopy This Content Strategy, It’ll Blow Up Your BusinessIf I Were a CEO in 2025, This Is How I’d Build My Brand (Full Playbook)Creating Content Like This Gives You an Unfair Advantage in Business Connect with me:My website: https://fos.now/yt-founder-os-528Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray 00:00 - Intro00:24 - Old CEO Vs. Content CEO01:42 - Authority Engine04:28 - Content Waterfall System9:25 - Content to Revenue Bridge13:47 - Team Multiplication System #onepersonbusiness #creatoreconomy #entrepreneurship

    19 min
  2. how to easily enter flow state and get sh*t done (do this before you work) I EP 102

    -4 J

    how to easily enter flow state and get sh*t done (do this before you work) I EP 102

    Get The Founder Flow State here: https://fos.now/yt-gd-discover-the-founder-flow-state-1 Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-527 Most of you have productivity completely backwards. I know because I hear it from 87% of founders in my online community on a weekly basis. The harder you work, the less you achieve. In this breakdown, I walk through the complete 28-page Flow State Protocol that helped me go from working 80-hour weeks to 4 hours per day while my business grew 10X. You’ll see the neuroscience behind flow state, why your brain becomes 500% more productive automatically, and the specific 4-hour deep work protocol I use every morning. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-527 Video title ideas (for the algo): how to easily enter flow state on command How I Work 4 Hours a Day Using Flow State The Science of Flow State for Entrepreneurs Why Flow State Is Your Competitive Advantage The Flow State Protocol That 10X’d My Productivity Connect with me: My website: https://fos.now/yt-founder-os-527 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:45 - What Is Flow State? 04:40 - The Flow Cycle 06:28 - The 4-Hour Deep Work Protocol 09:40 - The Pre-Flow Routine 10:24 - The Flow Maintenance System 12:05 - The Deep Work Amolifiers 16:38 - The Flow State Troubleshooting Guide 18:22 - What To Do In The Flow State 19:46 - 30-Day Flow State Challenge 20:10 - The Flow State Community #onepersonbusiness #creatoreconomy #entrepreneurship

    21 min
  3. how to fire someone without being a d*ck I EP 101

    5 SEPT.

    how to fire someone without being a d*ck I EP 101

    Get The Performance Improvement Plan here: https://fos.now/yt-gd-discover-performance-improvement-plan Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-526 In this breakdown, I walk through the 3-stage firing framework I use to handle difficult personnel decisions without being cruel. This approach helped me learn that the fastest way to hurt your good people is to keep the wrong people around. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-526 Video title ideas (for the algo):How I Fire Fast Without Being CruelThe Founder’s Guide to Firing Without GuiltHow to Fire Someone Without Being a D*ckWhy I Fire Fast and Hire Faster (The Complete System)The 3-Stage Framework for Firing People Respectfully Connect with me:My website: https://fos.now/yt-founder-os-526Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray 00:00 - Intro00:40 - Yellow Stage: Radical Candor Warning02:10 - Orange Stage: Performance Improvement Plan05:44 - Red Stage: The Actual Firing #onepersonbusiness #creatoreconomy #entrepreneurship

    10 min
  4. how to make content the easy way (with AI) I EP 100

    2 SEPT.

    how to make content the easy way (with AI) I EP 100

    Get my YouTube Video OS - The Killer AI System: https://fos.now/yt-gd-discover-killer-ai-youtube-video-os-1 Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-525 Get access to Poppy AI here: https://start.getpoppy.ai/mattgray In this breakdown, I walk through the AI content system that took me 4 years to perfect. You’ll see my complete workflow using tools like Poppy.ai and Claude, plus the Content Waterfall framework I use to create consistent, high-quality content while running multiple businesses. Video title ideas (for the algo):How to Create Content the Easy Way (With AI)How I Built a Scalable Content Machine Using AI + Simple SystemsHow I Create High-Quality Content Every Week (Without Burning Out)How to Make a Killer YouTube Video With AI (to Blow Up Your Channel)How I Make Content the Easy Way (While Running an 8-Figure Business) Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-525 Connect with me:My website: https://fos.now/yt-founder-os-525Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship

    16 min
  5. how I build systems (so my business runs without me) I EP 99

    30 AOÛT

    how I build systems (so my business runs without me) I EP 99

    Get The 30-Day CEO Transformation: https://fos.now/yt-gddiscover-the-30-day-ceo-transformationWant to SCALE your business and audience? Go here: https://fos.now/yt-apply-513In this breakdown, I walk through the 8 systems I built that helped me reduce my involvement in daily operations — without losing momentum. These systems played a key role in helping me transition from 70+ hour weeks to a more flexible schedule, all while the business continued to grow.Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-513Video title ideas (for the algo):How To Build A Business That Runs ItselfHow I Built a Business That Runs Without MeFrom 70 Hour Weeks to 4 Hour Days (My Framework)How to Remove Yourself From Operations (Without Everything Falling Apart)Connect with me:My website: https://fos.now/yt-founder-os-513Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray00:00 - Intro00:31 - System 1: Decision Architecture02:24 - System 2: Communication Firewall 05:00 - System 3: Delegation Framework07:01 - System 4: Approval Matrix08:39 - System 5: Information Dashboard10:06 - System 6: Escalation Protocol11:30 - System 7: Automation Stack13:02 - System 8: The Replacement Test#onepersonbusiness #creatoreconomy #entrepreneurship

    15 min
  6. what Steve Jobs can teach you about business (that harvard can’t) I EP 98

    27 AOÛT

    what Steve Jobs can teach you about business (that harvard can’t) I EP 98

    Get The Reality Distortion Playbook: https://fos.now/yt-gd-discover-the-reality-distortion-playbook Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-507 In this video, I break down Steve’s 5 core elements he used throughout his career to sell anything to anyone. After reading over 10 books on his marketing, sales, and presentation skills, I’ve dissected the exact blueprints you can apply in your business today. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-507 Video title ideas (for the algo): How to Create Content That Converts How Steve Jobs Saved Apple in 90 Days How to Build a Personal Brand (That Converts) The Secret Blueprint That Changed Apple Forever How to Build a Personal Brand (Without Paid Ads) How to Sell Anything to Anyone (Steve Jobs’ Secret) Everything Steve Jobs Can Teach You About Business How to Build a Personal Brand (The Founder-Led Advantage) Connect with me: My website: https://fos.now/yt-founder-os-507 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:53 - Values-Based Selling 06:06 - Keep it Insanely Simple 08:36 - The Rule of 3 11:17 - Why Energy Matters 17:57 - Founder-Led Brand #onepersonbusiness #creatoreconomy #entrepreneurship

    22 min
  7. don’t start a personal brand. get these 3 things right first. I EP 97

    22 AOÛT

    don’t start a personal brand. get these 3 things right first. I EP 97

    Get my 7-Day Media Empire Blueprint here: https://fos.now/yt-gd-discover-7-day-media-empire-blueprint Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-505 In this behind-the-scenes look, you’ll see the real creative process of building a profitable personal brand. From the mountains with my designer, we break down the authenticity vs. polish balance, why “no scripts” creates better content, and how to make your brand feel like a magazine cover. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-505 Video title ideas (for the algo): The Creative Process Behind Building a Personal Brand The Real Process of Building a Profitable Personal Brand How to Build a Profitable Personal Brand (Behind the Scenes) How I Actually Build My Personal Brand (Behind the Scenes) Building a Personal Brand That Converts (What Nobody Shows You) Connect with me: My website: https://fos.now/yt-founder-os-505 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship

    13 min
  8. what most CEOs will never show you I EP 96

    19 AOÛT

    what most CEOs will never show you I EP 96

    Get my Offline Founder Playbook here: https://fos.now/yt-gd-discover-the-offline-founder-playbook Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-502 Pretty people, good espresso, nice light music, no distractions. This is how I built a business that works better when I’m offline. In this behind-the-scenes look, you’ll see the real systems architecture that lets me disappear for months while my business scales. From design guidelines and brand standards to motion templates and content playbooks - this is The Holding Company Method in action. Get my Founder Flow Playlist here: https://fos.now/yt-spotify-founder-flow-502 Video title ideas (for the algo): a cozy and productive day in my life (as a CEO) I Built a Business That Works Better When I’m Offline I Designed a Business That Works Better When I’m Offline I Designed an 8-figure Business That Works Better When I’m Offline How I Built a Business That Works Better When I’m Offline (The Holding Company Method) Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-502 Connect with me: My website: https://fos.now/yt-founder-os-502 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship

    14 min
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À propos

I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

Informations

  • Création
    Matt Gray
  • Années d’activité
    2023 - 2025
  • Épisodes
    103
  • Classification
    Contenu explicite
  • Copyright
    © Matt Gray
  • Site web de l’émission
    The Matt Gray Show

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