Chuck Surack on Online Retail Scratch Entrepreneur

Chuck Surack founded Sweetwater Sound in his VW Bus. Now he's closing in on a billion dollars annual revenue.
Topics discussed include:
Resources (5:00) Getting started in a VW Bus (12:30) Old tech vs new tech (16:00) Advantages and disadvantages of audio tech (18:45) How the Kurzweil K250 changed everything (20:00) Customer service and sales training (29:00) Trends in audio (33:00) The NAMM Show (35:30) The Amazon threat? (37:45) Acquiring businesses (46:00) Where’s Sweetwater 10 years from now? (54:55) Mentions:
Business Schooled Podcast Tower of Power NAMM Special thanks to Chuck Surack for sharing Sweetwater's story
Contributors to this episode include:
Host - Jeremy Goodrich Music Production - Mark Vinten Audio Editing - Christopher Lang Copy Editing - Talia Chakraborty If you enjoyed this episode, stick around:
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