Michael Perman on Imagining and Creating New Realities Interconnected Individuals

Jeff interviews Michael Perman, Innovation Futurist, Author, and Consultant of C’Est What? about how Michael sees “the experience” as a marketing insight and how organizations and individuals can create new realities. His book "Craving the Future” provides guidance and practical exercises for you to develop a more creative, innovative mindset.Some topics covered by Jeff and Michael include:Michael explains the thesis of his new book, “Craving the Future”, and discusses what he believes people...