Podcasting Smarter Podbean

Welcome to Podcasting Smarter, in this next of the replay episode from our April live event, "Unlocking Podbean's Premium Tools,", we dive deep into Podbean's analytics tools and network plans. Learn how Podbean's IAB-compliant analytics can provide valuable audience insights, helping you understand your podcast's performance with customizable date ranges, user interaction statistics, and geographical breakdowns.
Discover how Podbean's dashboard can simplify your podcast management, from choosing the perfect website theme to optimizing for mobile and desktop views. Learn how to create a fully functional podcast website with customizable pages and your own domain.
"There's so many things you can do with that data, and it really helps you build your strategy where, I mean, we know we love to nerd out on all things podcasting here." - John Kiernan, Dir. of Content
We also explore the advanced features of Podbean's network plans, perfect for those managing multiple shows. Discover the benefits of having multiple admins, a professional network page, and a dedicated account manager. Whether you're a seasoned podcaster or just starting, this episode provides essential tips for leveraging analytics and maximizing your podcast's growth potential.
Join us for an informative session packed with strategies to enhance your podcasting journey. Happy podcasting!
Here are the main takeaways of today's episode:


Mastering Podbean's advanced analytics to uncover insightful data for optimizing your podcast performance.


Leveraging the power of Podbean's network plan to broaden your podcast's reach and visibility.


Enhancing audience engagement with valuable insights on understanding and connecting with your podcast listeners.


Crafting podcast content that's tailored to specific directories, maximizing discoverability and reach.


Implementing proven strategies to organically grow your podcast audience and explore monetization opportunities.


 

The key moments in this episode are:
00:00:28 - IAB Compliant Analytics 00:03:47 - Audience Geography Breakdown 00:05:49 - Strategic Content Scheduling 00:09:59 - Utilizing Episode Comparisons 00:12:37 - Understanding Analytics Tools 00:13:10 - Leveraging Analytics for Content Strategy 00:14:27 - Network Plan Features 00:16:37 - Podcasting Smarter Community and Upcoming Events
 

Resources:
Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe 
Watch the video of this event on YouTube: 
https://www.youtube.com/watch?v=1zvOaXj-ghw 
Sign up for all of Podbean's Free Live Events here:
https://www.eventbrite.com/o/podbeancom-31329492977 
Other episodes you'll enjoy:
Podbean's Apple Subscription Integration 
Podbean's Descript Editing Integration

About us:

Podcast Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com 
Connect with us:


Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe
Find us on socials:
Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/ 
 
Email us:
To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

Welcome to Podcasting Smarter, in this next of the replay episode from our April live event, "Unlocking Podbean's Premium Tools," we dive into the vast array of features available on Podbean to help you elevate your podcasting game.
Discover how Podbean's dashboard can simplify your podcast management, from choosing the perfect website theme to optimizing for mobile and desktop views. Learn how to create a fully functional podcast website with customizable pages and your own domain.
"Having that video as well is so complimentary, I think, to the traditional audio podcast.." - John Kiernan, Dir. of Content
We also explore the exciting world of video podcasting. Find out how Podbean hosts video content, the benefits of the Unlimited Plus plan, and tips for managing video and audio RSS feeds. Whether you're looking to add a visual component to your podcast or host instructional videos, this episode covers all you need to know.
Join us for an informative session packed with best practices and helpful tips to keep your podcast growing.
Here are the main takeaways of today's episode:


Optimize your podcast website for mobile to enhance user experience and reach a wider audience on-the-go.


Choose the right podcast hosting plan for seamless integration and smooth management of your podcast episodes.


Integrate video into your podcast strategy to captivate your audience with engaging visual content.


Create effective podcast website pages to attract and retain more listeners with a compelling online presence.


Explore the benefits of Podbean's unlimited plus plan for maximizing your podcast's potential and growing your audience.


 

The key moments in this episode are:
00:00:28 - Understanding Podbean's Features 00:03:30 - Customizing Your Podcast Website 00:05:13 - Embracing Video Podcasting 00:10:18 - Conclusion and Contact Information

Resources:
Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe 
Watch the video of this event on YouTube: 
https://www.youtube.com/watch?v=1zvOaXj-ghw 
Sign up for all of Podbean's Free Live Events here:
https://www.eventbrite.com/o/podbeancom-31329492977 
Other episodes you'll enjoy:
Podbean's Apple Subscription Integration 
Podbean's Descript Editing Integration

About us:

Podcast Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com 
Connect with us:


Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe
Find us on socials:
Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/ 
 
Email us:
To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

In this next of the replay episode from our April live event, "Unlocking Podbean's Premium Tools," we'll dive into the latest monetization strategies to help you grow your podcast. Learn about the Apple Podcast subscription integration, which allows you to monetize exclusive content directly from your Podbean dashboard. We'll also cover the benefits of the patron program, enabling your super fans to support you with monthly donations in exchange for exclusive content.
"You have to get rid of the fear of hearing no. So the only way that you can get people to support your show, get people to donate to your show, is just by asking them." - John Kiernan, Dir. of Content
We also explore the PodAds platform, where you can insert your own ads into your episodes, promoting your offers, courses, and more. Whether you're a yoga instructor, a coach, or an entrepreneur, this episode provides valuable insights into building a sustainable podcasting business. Join us as we guide you through the tools and strategies to take your podcast to the next level.
Here are the main takeaways of today's episode:

Discover the untapped benefits of the Apple Podcasts subscription model that can elevate your podcasting income.


Unlock the potential of monetizing your podcasts with ad-free content and see a substantial increase in your revenue streams.


Maximize your podcasting revenue by leveraging the Podbean patron program designed to support and reward podcasters.


Learn effective strategies for engaging your podcast listeners to gain their support and grow your podcasting income.


Explore the powerful tools and features of Podbean for podcast monetization, propelling your podcasting income to new heights.


The key moments in this episode are:
00:00:27 - Monetization with Apple Podcast Subscription 00:01:42 - Patron Program and Community Engagement 00:05:10 - Monetization Options and Self-Promotion 00:07:56 - Built-in Monetization Tools

Resources:
Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe 
Watch the video of this event on YouTube: 
https://www.youtube.com/watch?v=1zvOaXj-ghw 
Sign up for all of Podbean's Free Live Events here:
https://www.eventbrite.com/o/podbeancom-31329492977 
Other episodes you'll enjoy:
Podbean's Apple Subscription Integration 
Podbean's Descript Editing Integration

About us:

Podcast Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com 
Connect with us:


Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe
Find us on socials:
Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/ 
 
Email us:
To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

In the first of the replay episodes from our April live event, "Unlocking Podbean's Premium Tools," we'll explore the array of features that Podbean offers to elevate your podcasting journey. From the basics of getting started on a free plan to the advantages of upgrading to premium plans, we cover it all.
Norma Jean Belenky, the Head of Events at Podbean, hosts this virtual event with Podcast Specialist Roni Gosch and Director of Content, John Kiernan where we have a lively discussion on the tools that Podbean has built into the platform with our different plans.  
Learn about Podbean's unlimited audio plan, unlimited storage, unmetered bandwidth, and the benefits of having a professional podcast website. Discover how to utilize Podbean's monetization tools, including dynamic ad insertion (DAI) and the ads marketplace, to grow and monetize your podcast effectively.
"And you can also list your podcast (on the ads marketplace.) You can say, hey, you know, I'm getting a few thousand downloads a month, 10,000 downloads a month, however many you're getting. And you can list your, your podcast on the ads marketplace. It's really easy. " - Norma Jean Belenky, Head of Events
Whether you're a seasoned podcaster or just starting, this episode provides valuable insights and practical tips to help you maximize your podcast's potential.
Here are the main takeaways of today's episode:

Learn about Podbean's premium tools to elevate your podcasting game.


Monetize your podcast and turn your passion into profit.


Master the art of podcasting smarter with live stream sessions.


Implement dynamic ad insertion for a more engaging podcast experience.


Create successful podcast ad campaigns to maximize your revenue potential.


The key moments in this episode are:
00:00:30 - Unlocking Podbean's Premium Tools 00:03:20 - Overview of Podbean's Plans 00:07:01 - Importance of Podcast Website and Distribution 00:11:27 - Simplifying Podcast Setup and Launch 00:12:55 - Understanding Podbean's Basic Plan 00:14:15 - Monetization Tools and Unlimited Bandwidth 00:15:22 - Ads Marketplace Features 00:16:54 - Promoting and Monetizing Podcasts 00:18:24 - Accessing Ads Marketplace

Resources:
Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe 
Watch the video of this event on YouTube: 
https://www.youtube.com/watch?v=1zvOaXj-ghw 
Sign up for all of Podbean's Free Live Events here:
https://www.eventbrite.com/o/podbeancom-31329492977 
Other episodes you'll enjoy:
Podbean's Apple Subscription Integration 
Podbean's Descript Editing Integration

About us:

Podcast Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com 
Connect with us:


Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe
Find us on socials:
Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/ 
 
Email us:
To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com 

In today's episode of Podcast Smarter, we continue our conversation with the Royal National Lifeboat Institution (RNLI) and how they leveraged the power of podcasting to celebrate their 200th anniversary through their series entitled '200 Voices'. Explore the fascinating details behind the creation of a content-rich podcast aimed to commemorate, inspire and celebrate two centuries of life-saving operations.
 

Understand the strategic integration of this podcast into RNLI's broader marketing strategy, and its role within the digital ecosystem including the use of an embedded player and streaming platforms. Be a part of exceptional stories of hope and resilience, doubly amplified by strategic social media campaigns and collaborations with influencers.
Learn how the podcast goes beyond their standalone article, serving also as teasers and supportive content for social media, digital newsletters and their print magazine. 
"The measure of success for 200 voices is the number of people who stop you or go, I heard that. What an incredible story. Or I listened to this person. I never knew that about them." - Dan Holland, Adventurous Audio
This episode also features the heartwarming story of Doug Grant, a volunteer whose family has served the RNLI for over 124 years, highlighting multi-generational volunteerism and the strong bond created during their time of shared service. Throughout the episode, you are given an in-depth view into the RNLI’s history, it's symbol of hope and resilience, and the core human values it embodies.
Tune in for a narrative that transcends ordinary storytelling and lays bare the emotional core of human experience, setting an example of compassion and dedication to community service.
Here are the main takeaways of today's episode:

Discover the captivating story of RNLI's 200th anniversary celebration and the impact of their lifesaving work.


Master the art of effective podcasting for non-profits and amplify your organization's message to a broader audience.


Unleash the power of a digital content hub to streamline your organization's communication and engagement efforts.


Engage and connect with your audience through compelling branded podcasts that leave a lasting impression.


Learn how the RNLI has preserved their organization's rich history and heritage through the captivating medium of digital audio, ensuring its legacy lives on.


The key moments in this episode are:
00:00:28 - Utilizing the Podcast in Marketing Strategy 00:01:36 - Importance of Embedded Players and Web Presence 00:04:47 - Podcast Complementing Digital Strategy 00:08:07 - Standout Episodes and Impact on Brand 00:14:32 - The Power of Storytelling 00:15:32 - Impact of Branded Podcasting 00:17:40 - Effective Techniques of Podcasting 00:18:23 - Contributions to the History of the Brand 00:19:51 - The Measure of Success

Resources:
Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe 
Watch the video of this event on YouTube: 
https://www.youtube.com/live/gHSOJdKZxfY?si=dEPPg9WHPz3A6Dil 
Sign up for all of Podbean's Free Live Events here:
https://www.eventbrite.com/o/podbeancom-31329492977 
Other episodes you'll enjoy:
Podbean's Apple Subscription Integration 
Podbean's Descript Editing Integration
Connect with Rory, the RNLI, Dan and Adventurous Audio:
Facebook: www.Facebook.com/RNLIYouTube: www.YouTube.com/RNLI
Twitter/X: www.X.com/rnli   @RNLITT: www.TikTok.com/@RNLI LinkedIn: www.linkedin.com/RNLI 
 
Adventurous Audio
Website https://www.adventurousaudio.co.uk/ LinkedIn: https://www.linkedin.com/company/adventurous-audio-ltd Insta https://www.instagram.com/adventurous_audio Dan Holland LinkedIn https://www.linkedin.com/in/dnjholland/ 
 
About us:

Podcasting Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podca

In today's episode of Podcast Smarter, we delve back into the world of branded podcasts with the Royal National Lifeboat Institution (RNLI).

We continue speaking about the creation journey of the Royal National Lifeboat Institution's (RNLI) anniversary branded podcast, 200 Voices with Rory Stamp from the RNLI and Dan Jones, a former BBC producer, who elucidate their approach in creating impactful narratives for the RNLI's 200th-anniversary podcast.
Rory paints a vivid picture of how the concept of 200 Voices evolved, articulating the navigation through the complexities of representative selection to ensure a diversity of roles, locations, and milestones. Get inspired as Rory shares how the podcast was the product of a desire to celebrate RNLI's colossal impact and inspire a futuristic vision.
"200 years, it's got to be 200 voices (episodes). Okay, let's see if we can do it." - Rory Stamp, The Royal National Lifeboat Institution
Dan shares fascinating behind-the-scenes tales of the production, expounding on the strategies he used to encourage guests to open up and how he crafted narratives that resonated with the audience. You will be inspired by the remarkable feats achieved by Adventurous Audio in accomplishing this grand task with limited resources.
Explore the methods used by Adventurous Audio in blending branding strategies with storytelling and music to construct a podcast that splendidly celebrates RNLI's legacy. This episode is packed with insightful lessons for your podcasting journey, offering a peek into how you can make your podcast smarter and more engaging.
Immerse yourselves in this engaging conversation revealing how Adventurous Audio connects with varied branded podcasts, while maintaining the authenticity of the brands, their stories, and their audiences. Learn about the process of translating a brand's core message into a wider public domain, highlighting the importance of maintaining relevance.
Here are the main takeaways of today's episode:

Discover the secrets to starting a branded podcast that stands out from the crowd.


Learn how to capture captivating stories through expert audio production techniques.


Understand the crucial role of music in creating an immersive and unforgettable podcast experience.


Engage your audience on a deeper level by utilizing the power of familiar voices in your podcast.


Explore effective strategies for building a podcast that fosters genuine community engagement and connection.


The key moments in this episode are:
00:00:26 - Origin of the 200 Voices Podcast and 200 Episodes00:02:39 - Selecting Guests for the Podcast 00:04:13 - Production Expertise and Storytelling 00:09:00 - Aligning Personal Purpose with the Project 00:13:00 - Creating Structure for 200 Episodes 00:13:32 - Promoting High-profile Names 00:15:08 - Narrative Arc and Sound Design 00:16:10 - Creatively Expressing Brand Identity

Resources:
Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe 
Watch the video of this event on YouTube: 
https://www.youtube.com/live/gHSOJdKZxfY?si=dEPPg9WHPz3A6Dil 
Sign up for all of Podbean's Free Live Events here:
https://www.eventbrite.com/o/podbeancom-31329492977 
Other episodes you'll enjoy:
Podbean's Apple Subscription Integration 
Podbean's Descript Editing Integration
Connect with Rory, the RNLI, Dan and Adventurous Audio:
Facebook: www.Facebook.com/RNLIYouTube: www.YouTube.com/RNLI
Twitter/X: www.X.com/rnli   @RNLITT: www.TikTok.com/@RNLI LinkedIn: www.linkedin.com/RNLI 
 
Adventurous Audio
Website https://www.adventurousaudio.co.uk/ LinkedIn: https://www.linkedin.com/company/adventurous-audio-ltd Insta https://www.instagram.com/adventurous_audio Dan Holland LinkedIn https://www.linkedin.com/in/dnjholland/ 
 
About us:

Podcasting Smarter is the official in-house podcast by Podbean. 
Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to star