583 episodes

NINJA COACHING is fiercely committed to guiding real estate agents and mortgage brokers through the process of implementing NINJA SELLING philosophies and principles to build their businesses and lives that surpass anything they thought possible.

The Ninja Selling Podcast is for real estate agents, mortgage professionals, sales pros and ANYONE looking to better their business to increase their income per hour. Learn from the hosts, Ninja Selling Coaches, Garrett Frey and Matt Bonelli, as they share tips and tricks from top producing agents around the country.

The Ninja Selling Podcast Matt Bonelli and Garrett Frey

    • Business

NINJA COACHING is fiercely committed to guiding real estate agents and mortgage brokers through the process of implementing NINJA SELLING philosophies and principles to build their businesses and lives that surpass anything they thought possible.

The Ninja Selling Podcast is for real estate agents, mortgage professionals, sales pros and ANYONE looking to better their business to increase their income per hour. Learn from the hosts, Ninja Selling Coaches, Garrett Frey and Matt Bonelli, as they share tips and tricks from top producing agents around the country.

    Seeing the Change on the 15th Day

    Seeing the Change on the 15th Day

    Matt and Garrett build upon some previous topics here today by taking a deep dive into the complexities of the current real estate market and providing their trademark expert insights on navigating these interesting times. Examining why some listings remain stagnant while others quickly find buyers, they highlight the emergence of distinct market tiers and the influence of economic pressures on buyer behavior. Our hosts go on to emphasize the importance of understanding local market trends and financial constraints faced by different buyer segments for more effective decision-making.
    Stressing the critical role of data analysis in identifying trends and making informed choices, Matt and Garrett share strategies for positioning listings in a competitive market, advocating for the expansion of search criteria to uncover hidden opportunities. By understanding the broader economic impacts and continuous market comparison, real estate professionals can better serve their clients and achieve successful transactions. Armed with this knowledge, agents can navigate the market's complexities and thrive amidst financial challenges, ultimately positioning themselves as trusted experts in the real estate industry.
    More valuable advice can be found when you join the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
    Episode Highlights:
    The current state of the real estate market and emerging trends
    The impact of economic pressures on different market tiers
    Understanding the importance of data analysis for informed decision-making
    Strategies for positioning listings effectively
    The significance of expanding search criteria to uncover hidden opportunities
    How financial constraints affect buyer behavior and market dynamics
    The role of continuous market comparison in staying ahead
    The lily pads in the pond
     
    Key Takeaways:
    "I don't take anything at face value. I want to know what's going on."
    “There's this lower end price range that's moving pretty quick. There's a higher end price range - very high price range - that's moving very quickly. And then there's this middle group that is holding a little bit.”
    “Expand the search!”
    “In confusing times people move towards value. People look for an expert and the opportunity to share education.”
    “Knowledge is at an all time high because people are confused.”
    “That is how you become a true advisor to your people, is you see the change early enough that you can advise people to make smart decisions.” 
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
    Ninja Mastery
    Ninja Selling by Larry Kendall
     

    • 36 min
    Building Your Dreamer Teams

    Building Your Dreamer Teams

    Inspired by a conversation involving the topic of ‘looky-loos’, Matt and Garrett take the opportunity today to delve into the crucial role of language in real estate, revealing how rephrasing terms can open up new opportunities. Highlighting the transformative potential of viewing potential clients as "dreamers" rather than just "leads," our hosts emphasize the importance of recognizing their long-term aspirations and goals.
    Matt and Garrett go on to explore the nuances of engaging with clients in the dreaming phase of their real estate journey, stressing the importance of providing attention and care to those envisioning their future, even if they are not immediately ready to buy or sell. They note that, by shifting mindsets and treating dreamers with the same respect as ready-to-transact clients, agents can cultivate a robust referral network. Practical tips, personal anecdotes, and strategies for creating an engaging open house environment are offered throughout the episode, illustrating how these approaches can lead to long-term success in real estate.
    More ideas about how to set yourself apart can be found when you join the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
    Episode Highlights:
    The power of language: transforming "looky-loos" into "dreamers"
    The importance of patience and relationship-building in real estate
    Practical strategies for engaging with potential clients at open houses
    How changing your mindset can lead to long-term success
    Personal anecdotes illustrating the impact of treating every client with respect
    The difference between immediate transactions and cultivating future business
    Tips on creating a welcoming and engaging open house environment
     
    Quotes:
    "What if we retitle 'looky-loos' as 'dreamers'? These are people who are envisioning their future, and that's a powerful place to connect with them."
    "Dreamers are searching for something. They're checking things out, trying to figure out if there's something better out there."
    "It's not about the immediate sale but about adding value and building relationships that will lead to future business."
    "Changing your language and mindset can unlock new doors and create more meaningful connections."
    "The real opportunity with people in dreaming mode is the referral opportunities that come from these folks."
    "Your database is the central nervous system of your business. The more dreamers you add, the stronger it becomes."
    "By treating every interaction with care, we can cultivate a robust referral network and a thriving business built on genuine relationships."
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
    Ninja Mastery
    Ninja Selling by Larry Kendall
     

    • 27 min
    “Your Opportunity in Your Hands Right Now!”

    “Your Opportunity in Your Hands Right Now!”

    Fuelled by his month-long hardcore carnivore diet, some ill-advised ice cream, and a dose of caffeine, Matt is eager to join Garrett in tackling the potentially addictive topic of inventory and absorption rate data here today. Their discussion offers a rich blend of personal anecdotes and professional strategies that underline the pivotal role these metrics play in shaping real estate dynamics. By examining how different market conditions influence inventory adjustments and absorption trends, they equip listeners with the knowledge to navigate the market at a whole new level of effectiveness.
    Throughout the episode, Matt and Garrett share insights from their own experiences, highlighting how a thorough understanding of market metrics can lead to successful client guidance and enhanced listing strategies. They explore the advantages of being proactive in a fluctuating market and discuss the necessity of educating clients to set realistic expectations about what the market holds. This comprehensive analysis not only aids listeners in mastering the art of market prediction but also stresses the importance of adapting to market changes. By the end of the discussion, it's clear that the ability to interpret and utilize these crucial market indicators effectively is what sets top-performing agents apart in the competitive landscape of real estate.
    More ideas about how to set yourself apart can be found when you join the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
    Episode Highlights:
    The significant impact of inventory levels and absorption rates
    How Matt and Garrett have used these stats to guide their clients successfully
    Different market conditions and how to adapt strategies accordingly
    The benefits of a detailed, data-driven approach to real estate
    Implementing these strategies into daily operations
    How market trends can predict future real estate movements
    Educating clients about the market to set realistic expectations
    Quotes:
    "I found it was a very simple way to make me an expert and make people go, “This kid actually does his homework and knows what's going on.”"
    "You have got to do the numbers because the actual change is so kind of minute as it's changing, but it has massive implications in the actual results that are going on."
    "If you understand and can look at the changes in supply and demand, you can better prepare your buyers and sellers for what the market’s going to be like."
    "We're seeing inventories rise across the United States. Every place has got its own fingerprint, its own personality right now."
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
    Ninja Events
    www.NinjaSelling.com/Events
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
    Ninja Mastery
    Ninja Selling by Larry Kendall
     

    • 40 min
    Maintaining “I” Contact

    Maintaining “I” Contact

    Having addressed the “P.I.E. Time” concept in early episodes - be sure to check them out on the website if you haven’t already - Matt and Garrett drill down on its “I” component in today’s episode. Stressing the importance of “I-Time”, aka “Indirectly Productive Time”, our hosts discuss why it is so crucial for business development, offer insights into balancing productive and indirectly productive time, and explore practical strategies for planning and committing to these essential activities. 
    As they delve into the nuances of business development, Matt and Garrett draw analogies with pizza restaurants and food trucks to illustrate the importance of visibility and relationship building. They emphasize that creating leads isn't just about buying lists but fostering genuine connections that translate to business opportunities. They also offer actionable challenges to help listeners plan their “I-Time” effectively and illustrate how the right mix of activities can help agents navigate a thriving business, avoid burnout, and create lasting client relationships.
    Even more help will be available to you the minute you join the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
    Episode Highlights:
    Understanding "I-Time"
    Balancing "I-Time" and "P Time"
    The importance of genuine connections
    Committing to "I-Time"
    Visibility through "I-Time"
    Integrating "I-Time" in daily schedules
    Preventing burnout
    Actionable "I-Time" strategies
     
    Quotes:
    "The I stands for Indirectly Productive, but it really also stands for Important, the most important."
    "It's the I-Time that creates the business.”
    "If we don't have any of this stuff going out, you are just a restaurant sitting in the strip mall going, ‘When are people going to show up?’"
    "You should be able to look at your day and your calendar at the end of it and go, ‘I put in five hours of my eight-hour day into I-Time.’"
    "If you're not sending out flyers, thanking customers, and creating that experience, they will forget about you."
    "Even when we're busy, I know it's hard, but if you get control of it, you're going to have probably too much business."
    "Your day should be primarily I-Time when you're trying to get a business off the ground." 
    "You need to be out there helping people understand exactly what it is that you offer."
    "Scheduling I-Time before emails or client calls can help integrate it seamlessly into your daily routine."
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
    Ninja Mastery
    Ninja Selling by Larry Kendall
     

    • 23 min
    Be the Brand

    Be the Brand

    Matt and Garrett are back at it, and this time they’re delving deep into the world of personal branding, focusing on the critical importance of authenticity beyond superficial elements like logos and colors. Their insightful dialogue highlights how authentic branding should be a mirror of one's personality and core values, which not only builds trust but also ensures consistency across all professional interactions.
    Along the way, our hosts discuss common mistakes where individuals adopt branding styles that do not reflect their true selves, leading to a disconnect between personal and professional identities. Matt and Garrett also provide practical advice to help listeners avoid the pitfalls of inauthentic branding, emphasizing the need for maintaining a consistent brand that truly resonates with an individual's character and professional ethos. Today’s episode serves as an essential guide for anyone aiming to forge a genuine connection between their personal identity and professional image, reminding us all that authenticity is not just beneficial but essential for building a successful and sustainable professional identity.
    Discover more success and sustainability strategies by joining the close to 16,000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
    Episode Highlights:
    Understanding personal branding
    The pitfalls of inauthentic branding
    Authenticity in action
    Navigating brand identity
    Consistency over time
    Real-life examples
    Future-proofing your brand
     
    Quotes:
    "You are the brand, so you've got to show up first and foremost."
    "If you're building a business, show up as you are, not as you think you should be."
    "People can trust a brand that doesn’t cause confusion."
    "Lean into discovering who you are to develop a brand that truly represents you."
    "It's not about the logo or the colors; it's about who you are and how consistently you present that to the world."
    "When you align your brand with who you truly are, you don't just attract business—you build lasting relationships."
    "The challenge isn't just in creating a brand; it's in discovering and staying true to the brand that is authentically yours."
    "Authentic branding isn't a one-time effort; it's a continuous process of alignment and re-alignment."
    "Your brand is more than just a public face; it's a reflection of your true self in the professional sphere."
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
    Ninja Mastery
    Ninja Selling by Larry Kendall
     

    • 32 min
    Local Area Networking

    Local Area Networking

    Putting a slight spin on a previous topic, today’s episode explores the benefits of realtor to realtor relationships on a local level, as opposed to a national level, highlighting the critical role of buyer agreements and the extensive benefits gleaned from local market insights. By sharing their experience and expertise, Matt and Garrett offer listeners advanced strategies for establishing clarity and commitment in client relationships and accessing lucrative off-market opportunities through robust local networks.
    Their discussion goes on to examine how sustained, quality communication among realtors can create a fertile ground for not only immediate business opportunities but also long-term market expertise. Techniques for effective buyer-seller matching, leveraging off-market deals, and the advantages of deep market knowledge are examined, showcasing how these elements can lead to more nuanced client services and improved transaction outcomes. Matt and Garrett’s conversation here today is a treasure trove for real estate professionals eager to enhance their client matchmaking abilities and professional growth through collaborative efforts and shared wisdom.
    Many more treasures can be found by joining the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
    Episode Highlights:
    How building strong, local Realtor relationships can significantly impact business success
    Strategies for setting up effective buyer agreements
    The benefits of a deep understanding of the local market through shared realtor networks.
    The advantages of having access to off-market properties
    How mutual knowledge sharing among Realtors can enhance your own real estate practices
    Techniques for matching buyers and sellers effectively through collaborative realtor networks
    Tips for maintaining professionalism and respect in tough negotiations with other realtors.
     
    Quotes:
    "The more conversations you have with other realtors in your local marketplace, the more opportunity you may have to make a match."
    "Having these relationships means it's really easy for me to say, “I have a buyer and if you have something that fits their needs, let me know, because we can make that work.”"
    "Ultimately, the better that we are together, the better it's going to be for the real estate consumer, too."
    "If you have good relationships with other realtors, it's going to make the negotiations easier."
    "We're building relationships, we're building connections. We're working together."
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
    Ninja Mastery
    Ninja Selling by Larry Kendall
     

    • 23 min

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