Make More Money without Selling Your Soul

Polly Lavarello
  • 5.0 (18)
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  • UPDATED WEEKLY
Make More Money without Selling Your Soul

I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online service provider, then this podcast is perfect for you. On this podcast, you can expect to learn how to make money in your business with sales AND look after your wellbeing at the same time. So sit back, get comfortable, and enjoy the show.

  1. 22 HR AGO

    Design Your Offer Suite For Every Day Sales

    In this episode, we’re exploring how to create a business that makes sales every single day—without the burnout. I break down the essentials of an everyday sales approach, from designing a scalable offer suite to building a clear customer journey that meets your audience at every stage. We’ll cover the three must-have offers that make it all work: a signature transformation, a continuation offer, and a strategic low-ticket entry point. By the end of this episode, you’ll have the tools to evaluate your offer suite, reduce overwhelm, and start setting up systems that generate consistent sales—without sacrificing your sanity. If you’re ready to make 2025 your most balanced and profitable year yet, this one’s for you. Here are the highlights: (2:52) Challenges and Misconceptions in Business Growth (5:44) The Shifting Business Landscape and the Need for Everyday Sales (8:06) The Offer Suite for Everyday Sales (21:09) Designing the Low-Ticket Offer (25:48) The Importance of a Clear Customer Journey To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    31 min

  2. 15 NOV

    Make More Sales with Your Website with Emma Griffin

    In this episode, I sit down with Emma Griffin, a copywriter who has mastered the art of website storytelling. Emma shares how she helps business owners bring their brand to life online with words that don’t just "sit pretty" but actively connect with audiences and drive action. We explore why having a solid website isn’t just a box to check but a vital tool for positioning and growth, especially in today’s digital age. Whether you’re just starting out or looking to refresh your online presence, this episode is packed with insights on creating a website that truly reflects your brand’s value and voice. Here are the highlights:(1:57) Emma Griffin's background and specialization in websites (4:43) The importance of websites and common mistakes (8:28) The role of copy in website effectiveness (12:52) Outsourcing vs. DIY website creation (20:20) Signs that a website needs an update Connect with Emma:Instagram: Emma Griffin Writes Website: www.emmagriffinwrites.co.uk Emma is a copywriter working with coaches, consultants, and creatives who are done with DIY and ready for the real thing. With a decade-long career working with service businesses and big-name brands like The White Company, Bloom & Wild, and Harrods, Emma understands all the moving parts of creating not only copy that sells but also a complete website messaging strategy that ensures you stand out in a saturated market. Ready to move from the kids' table to the adults' table? Emma is the one to make it happen. To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    27 min

  3. 8 NOV

    5 Steps to Turn Your Group Program into an Everyday Sales Machine

    In this episode, we’re talking about how to turn your group program into an everyday sales machine. Building a business that sells while you sleep isn’t a fantasy; it’s actually achievable with the right systems in place, and I’m here to walk you through how it works. This isn’t about live launches or last-minute promotions. Instead, it’s about creating sustainable, predictable income that supports your business and your life. I’ll guide you through the steps to create what I call “everyday sales,” focusing on everything from designing an irresistible core offer to setting up seamless automations. You’ll learn how to make your business more resilient, efficient, and, yes, profitable—no stress needed. Let’s get into how you can set up a truly life-proof business! Here are the highlights: (2:55) The Benefits of Everyday Sales (6:16) Building Brand Authority with Everyday Sales (8:02) Ditching the Feast or Famine Cycle   (13:41) Five Steps to Implementing Everyday Sales (23:14) Mistakes to Avoid in Implementing Everyday Sales To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    30 min

  4. 1 NOV

    How to Get Started with Facebook Ads with Katie Colella

    Today we’re joined by the incredible Katie Colella. With over 20 years of entrepreneurial experience, Katie is a certified business strategist and a stellar Meta ads manager. She’s not just about the numbers; she’s passionate about empowering female service business owners to cultivate a version of success that truly resonates with them. In this episode, we discuss the often intimidating world of Facebook ads and how they can be a game changer for your business. Katie shares invaluable insights on transitioning from organic marketing to ads, tackling common fears, and the importance of list building. Whether you're just starting out or feeling stuck, you’ll discover practical strategies to take the leap into paid advertising confidently. Join us as we break down the barriers and empower you to expand your reach and impact! Here are the highlights: (3:48) Katie Colella's Background and Current Work (11:29) The Importance of Facebook Ads and Overcoming Fear (21:54) Practical Advice for Starting with Facebook Ads (30:04) The Role of Testing and Learning in Advertising Connect with Katie: Home - Business Mentor @katie_colella_social Katie is a multi-award-winning certified business strategist and mentor, as well as a Meta ads manager, with over two decades of entrepreneurial experience. From launching her first venture at just 18 to successfully exiting multiple businesses, both product and service-based, online and offline, she’s done it all. She loves helping (mainly) female service business owners to grow a list, get more leads & sales into their businesses, helping them grow a business they love, that is their version of success. Alongside this, she is also the founder of Ella CRM, an all in one sales & marketing software, for all you need to run your business in one place. To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    38 min

  5. 25 OCT

    What to do When You Feel Like Burning Your Business Down

    In this episode, we're digging into something essential for every business owner: finding your "enough" in terms of business model, income, and offers. I’m sharing why it’s so important to get clear on how much you really need to earn to run your business comfortably, pay your team, and handle taxes—no more guessing! We’ll also discuss why having an offer you can stand behind is the key to effortless selling. I’m sharing my own experience of building a rock-solid group program that’s delivered consistent results since 2021. If you're struggling to find that perfect alignment in your business, this episode will give you the clarity you need to make decisions that feel right—and profitable! Let’s get clear on what makes your business work for you. Here are the highlights: (1:30) Business Trends (3:45) Consistency in Business (4:01) Defining Your Enough Number (15:40) Choosing the Right Business Model (19:08) Success as an Everyday Feeling To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    22 min

  6. 18 OCT

    How To Go From Enrolling 3 New Clients Per Month To £200k Years

    In this episode, I’m breaking down how you can go from enrolling just three clients per month to making 200k a year, without burning out or sacrificing your happiness. No, I’m not here to push you toward some overhyped seven-figure roadmap. Instead, I’ll be sharing a straightforward strategy built around high-ticket group programs, sustainable growth, and a clear focus on the real value you bring to your clients. We’ll explore how to create a thriving business model with less hustle and more ease, starting with enrolling just three clients a month. If you’ve ever struggled with imposter syndrome or felt stuck in black-and-white thinking, this episode is for you. Here are the highlights: (3:52) Starting with a High-Ticket Group Program (7:38) Designing an Evergreen Group Program (9:25) Leveraging Multiple Marketing Strategies (11:46) Introducing Continuity Offers (19:00) Upgrading Clients to Premium Offers (21:15) The Importance of Simple, Strong Foundations To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    23 min

  7. 11 OCT

    Sales is Easy with Charlie Day

    In this episode, I’m joined by the incredible Charlie Day, a multi-award-winning entrepreneur who’s built not one but three multi-six-figure businesses—and she’s here to share her secrets with us! Charlie’s mission is all about making sales easy and she’s passionate about doing it the right way—no sleazy tactics, just integrity and putting the customer first. We’ll chat about how Charlie’s approach to sales has helped her build wildly successful businesses and why she believes anyone can succeed with the right mindset and strategy. Charlie also shares how she balances it all—family, multiple businesses, and a thriving sales agency. Whether you’re just starting out or looking to scale, this episode is packed with advice on how to make more sales, stay true to your values, and build a business that works for you. You don’t want to miss it! Here are the highlights: (3:01) Charlie's Entrepreneurial Journey (7:12) Building and Scaling Businesses (12:05) Transition to Sales Coaching and Agency (14:54) Balancing Multiple Businesses (19:47) The Importance of Sales and Overcoming Resistance (26:46) Practical Tips for Improving Sales Skills (27:13) Charlie's Advice for Overcoming Sales Fear Connect with Charlie: Master the Scienceof Sales | Charlie Day Sales To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    30 min

  8. 4 OCT

    The Style-Success Connection: Dressing for Achievement with Samantha The Style Editor

    In this episode, I’m thrilled to chat with Sam, an award-winning newspaper editor turned personal stylist, who’s all about helping women in business use their wardrobes as a tool for success. We talk about her incredible journey from navigating the male-dominated world of media to empowering women through style, showing that your clothes can impact how you feel, make decisions, and show up for work. If you’ve ever wondered how your wardrobe choices might affect your confidence and business success, Sam shares her insights on personal branding through fashion. We cover why what you wear matters, how it can help you stand out, and practical tips on dressing to boost your self-esteem and authority. You don’t want to miss it! Here are the highlights: (2:45) Sam's Motivation and Early Struggles (6:46) Transitioning to Self-Employment (10:45) The Importance of Wardrobe and Self-Empowerment (11:28) The Role of Fashion in Business Success (31:54) Sam's Business Model and Services Connect with Samantha: Samantha is an award-winning newspaper editor turned personal stylist who helps women in business make money using the power of their clothes. Being from a working-class background and becoming an editor in the elitist, male-dominated media industry, she realised how little support there was for what to wear for work. As she began using her wardrobe as a personal branding tool, other women in business started asking for her help. She is the host of the Hell Yes Style podcast and her book is published in March 2025. The Style Editor To find out more: Website Instagram Download the FREE Everyday Sales Machine Guide This podcast is proudly produced by Wavemakers Audio

    35 min
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5
out of 5
18 Ratings

About

I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online service provider, then this podcast is perfect for you. On this podcast, you can expect to learn how to make money in your business with sales AND look after your wellbeing at the same time. So sit back, get comfortable, and enjoy the show.

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