Alt Marketing Schoo‪l‬ Fab Giovanetti

In this solo episode, Fab talks (yet again) about everyone's favourite topic of 2021 - Clubhouse. She explores a few fun ways to make the most of the simplicity of proposition of the app for both personal brands and businesses. From curated events all the way to summits, the sky is the limit.

In this interview-style episode, Fab is blessed with not one guest, but two splendid humans, Alexander and Sarabeth Lewis. Get ready to be showered with excellent copywriting advice, a few fervent rants about headlines and everything in between. We may be biased, but it's a good one!

What is the first thing you check when you start working in the morning? Most likely, you go straight into your inbox. There are 3.9 billion daily email users. This number is expected to climb to 4.3 billion by 2023.
Email lists and email list building is still queen, however, it’s easy to breach that trust with one single email, so today we share three common cases in which people will most likely unsubscribe from your newsletters.

In this episode, Fab translates a 54-page report into fab-ulous plain English (as well as a sprinkle of sass), as she sets off to summarise Hootsuite's Digital Trends report for 2021.

In this interview we talk online spending, selling and e-commerce. Expert Omer Hazer highlights some of the key steps to effectively market your e-commerce business, as well as fundamental practices to implement.

Clubhouse App is an audio-only platform built and backed by tech investors. Since May 2020, this application has grown exponentially. Moving away from online video networking and Zoom filters, Clubhouse capitalises on audio content over any other format, opening a whole new way to deliver content and develop tough leadership.