Branded by Amelia Sordell Amelia Sordell

In this episode of Branded Moments, I look back at my conversation with Sophie Miller - the Director of Pretty Little Marketer, a community of over 300,000 marketers from across the world.

Sophie and I discuss the double standards that women face in the workplace and on social media, along with how the growth of platforms looking to support women entering male-dominated spaces, is already having a significant impact in helping these women succeed and inspires others to do the same.

If you want to watch my full episode with Sophie, you can listen to it on all podcast platforms or watch the entire video on YouTube.

This week I am joined by Rachael Higgins - the Founder of Because Of Marketing, a marketing media brand focused on informing and inspiring individuals with the latest marketing campaigns worldwide. 

In this episode, Rachael shares why she started Because Of Marketing in 2020, how she's managed to grow a community of over 250,000 people across social media, what the future of marketing looks like in 2024, the sudden rise of in-person brand activations, and so much more!

I've followed Rachael's amazing journey with Because Of Marketing for as long as I can remember and it was great to finally sit down with her and discover the story behind her business.

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

Timestamps:

(00:00) - Where did Because Of Marketing come from?
(06:05) - Why did Rachael start building her personal brand?
(14:05) - Rachael’s childhood.
(19:30) - How do you recover from trauma?
(26:10) - Self-doubt and lacking confidence.
(31:46) - Where did the interest in brand marketing come from?
(37:28) - The rise of in-person brand activations.
(45:25) - Life as a sole-founder.
(51:35) - The number 1 thing that makes the biggest difference.
(58:35) - Completing 75 Hard.
(01:03:55) - Next steps for Because Of Marketing.
(01:04:38) - Just F*cking Post It!

In this episode of Branded Moments, I look back at my conversation with Dominic McGregor - co-founder of Social Chain and former business partner to Steven Bartlett.

Dom shares the importance of looking after your own and your team's mental wellbeing and what he did to ensure that his team always felt that they could come to him for support, to help them perform their best.

If you want to check out my full episode with Dom, you can listen to it on all podcast platforms or watch the entire video on YouTube.

This week I am joined by...no one! I've been asked a few times to record another solo podcast episode and this one is all about confidence.

In this episode, I discuss my journey into becoming more confident, practical tips on how to increase your confidence, the power of manifestation, and more!

At the end of the episode my Producer, Ollie, even throws in a curve ball and asks me the question I always ask my guests - if I could post anything without getting any backlash, what would I post?...

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

This is the link to the book I recommended in this episode, Atomic Habits by James Clear - I highly recommend reading it if you haven't already!

In this episode of Branded Moments, I look back at my conversation with Marc Diaper - the PT-turned-CEO of London's best gym, Gymbox!

Marc discusses how he analyses his team to constantly maintain high performance and why you should be okay with letting employees go. He also shares how he was headhunted from his own business to join Gymbox and "stumbling" into the role of Chief Executive Officer.

If you want to watch my full episode with Marc, you can listen to it on all podcast platforms or watch the entire video on YouTube.

This week I am joined by Katie Street - the Founder of Street Agency, who are on a mission to revolutionise B2B marketing. 

In this episode, we discuss the importance of therapy and the impacts of childhood trauma, the power of manifestation in business, how we can tackle sexism in the workplace, and how Katie turned her life around when she lost everything in a single moment.

Katie is someone I find so inspiring and so I knew she would be the perfect guest for Branded!

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.