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Charles Courtier is the Chairman at MSQ Partners and a legend in media and advertising. He’s been in the industry for 30 years and has had a fascinating career.
He became the Global CEO of MEC (Wavemaker) for 14 years, responsible for 5000 people across 80 markets.
Over that time MEC quadrupled in size and became a $1 billion business and one of the world's top 5 media agencies.
This is a master class on all things media and advertising. He's also one of the nicest people you will ever meet.
We discuss:
🔸The future of media and adverting
🔸The importance of Diversity and inclusion
🔸Mergers and acquisitions
🔸The future of the holding companies
Enjoy the chat!
Information
- Show
- FrequencyTwice monthly
- Published24 February 2021 at 01:11 UTC
- Length49 min
- Season1
- Episode115
- RatingClean