16 min

Co-Creation in Action: Treasury Evolution TreasuryCast

    • Investing

Think co-creation is just a buzzword? Then it’s time to think again. As Pierre Fersztand, Global Head of Cash Management, Trade & Payments, BNP Paribas, explains, value-adding solutions are being implemented as a result of BNP Paribas’ interactive workshops with clients. Listen to this TreasuryCast episode to cut through the hype of co-creation and discover the reality of practical innovations that directly address treasury needs.

Think co-creation is just a buzzword? Then it’s time to think again. As Pierre Fersztand, Global Head of Cash Management, Trade & Payments, BNP Paribas, explains, value-adding solutions are being implemented as a result of BNP Paribas’ interactive workshops with clients. Listen to this TreasuryCast episode to cut through the hype of co-creation and discover the reality of practical innovations that directly address treasury needs.

16 min