10 episodes

Do you feel overwhelmed by all the content you have to create for your business?

And all the things you have to figure out: new tech, social media features (hello Instagram Reels!) and content platforms (did someone say Clubhouse?).

Would you love to feel more confident about your content? So you can stop worrying about what other people think - and just get on with posting it.

If any of this sounds familiar, the Courageous Content podcast is for you.

Learn how to create engaging content to grow your audience - and your business with me, Janet Murray.

Instagram, Facebook, TikTok, LinkedIn, Twitter. YouTube, blogging, podcasting, SEO, copywriting, sales pages. Content planning, content repurposing, content creation….

If it’s anything to do with content & online business….you’ll hear all about it on the Courageous Content podcast.

CONNECT WITH ME

Instagram: https://www.instagram.com/janmurrayuk/

Website: https://www.janetmurray.co.uk

Facebook: https://www.facebook.com/JanetMurrayUK/

TikTok: https://www.tiktok.com/@janmurrayuk

Twitter: https://twitter.com/jan_murray

Linkedin: https://www.linkedin.com/in/janet-murray74/

Courageous Content with Janet Murray Janet Murray

    • Business
    • 4.9 • 62 Ratings

Do you feel overwhelmed by all the content you have to create for your business?

And all the things you have to figure out: new tech, social media features (hello Instagram Reels!) and content platforms (did someone say Clubhouse?).

Would you love to feel more confident about your content? So you can stop worrying about what other people think - and just get on with posting it.

If any of this sounds familiar, the Courageous Content podcast is for you.

Learn how to create engaging content to grow your audience - and your business with me, Janet Murray.

Instagram, Facebook, TikTok, LinkedIn, Twitter. YouTube, blogging, podcasting, SEO, copywriting, sales pages. Content planning, content repurposing, content creation….

If it’s anything to do with content & online business….you’ll hear all about it on the Courageous Content podcast.

CONNECT WITH ME

Instagram: https://www.instagram.com/janmurrayuk/

Website: https://www.janetmurray.co.uk

Facebook: https://www.facebook.com/JanetMurrayUK/

TikTok: https://www.tiktok.com/@janmurrayuk

Twitter: https://twitter.com/jan_murray

Linkedin: https://www.linkedin.com/in/janet-murray74/

    How do I monetise the audience I’ve built on social media?

    How do I monetise the audience I’ve built on social media?

    How do you monetise an audience you’ve built on social media?


    That’s exactly what Hannah Gibbard is wondering - having built a loyal following for her Instagram account, which provides support for women with ADHD.


    Having recently qualified as a coach, Hannah would love to launch a group coaching programme and sell it to her followers.


    But having started the account as a ‘hobby’ project - how will her followers react to her selling an online programme?


    Find out in this coaching interview with ADHD specialist and Executive Function Coach Hannah Gibbard.


    You’ll also discover the three key things you need to successfully launch an online course/membership programme.
    Key moments
    [2:22] What is ADHD and how it shows up in women
    [4:53] How Hannah grew a loyal following on Instagram - fast
    [8:08] The one question you MUST ask if you want a successful online course launch
    [12:51] How to get testimonials for an online programme - if you haven’t run one before
    [15:14] The importance of testing ‘smaller’ offers before launching your online course
    [17:02] Hidden danger: what can happen when you sell to an audience you’ve been serving for free
    [22:07] Why you need 1-2-1 coaching experience to launch an online programme
    [25:25] The Number 1 mistake people make when launching an online course/membership
    [28:27] Why authority matters if you want to sell an online course/membership
    [30:43] Do you need a website before you launch an online programme?
    Key links
    Hannah Gibbard’s https://www.instagram.com/hey.adhd/ (Instagram account )
    https://www.janetmurray.co.uk/ (Janet Murray’s) website.
    Janet Murray onhttps://www.instagram.com/janmurrayuk/ ( Instagram)
    Janet Murray onhttps://www.facebook.com/janetmurrayofficial ( Facebook)
    Janet Murray onhttps://www.tiktok.com/@janmurrayuk ( TikTok)
    Janet Murray onhttps://twitter.com/jan_murray ( Twitter)
    Janet Murray onhttps://www.linkedin.com/in/janet-murray74/ ( LinkedIn)
    Janet Murray’shttps://www.janetmurray.co.uk/audience ( Audience Growth Quiz)

    • 33 min
    Stop being boring on LinkedIn!

    Stop being boring on LinkedIn!

    Are you struggling to get engagement on your LinkedIn content? Would you like to learn ONE simple change you can make today to increase engagement - and generate leads and sales from your LinkedIn content?
    That’s exactly what you’ll find out in this solo podcast with me, Janet Murray.
    Key moments
    [2:11] The reason you’re not getting engagement on your LinkedIn content
    [2:54] ONE simple change you can make today to increase engagement on LinkedIn
    [7:13] Why you need to stop sharing external links on LinkedIn
    [7:29] How the algorithm works on LinkedIn (and what that means for your content)
    [8:04] What happened when presenter coach Kate Cocker implemented this change on LinkedIn
    Key links
    Kate Cocker’shttps://www.linkedin.com/in/kate-cocker-44856626/ ( LinkedIn )
    https://www.janetmurray.co.uk/ (Janet Murray’s) website.
    Janet Murray onhttps://www.instagram.com/janmurrayuk/ ( Instagram)
    Janet Murray onhttps://www.facebook.com/janetmurrayofficial ( Facebook)
    Janet Murray onhttps://www.tiktok.com/@janmurrayuk ( TikTok)
    Janet Murray onhttps://twitter.com/jan_murray ( Twitter)
    Janet Murray onhttps://www.linkedin.com/in/janet-murray74/ ( LinkedIn)
    Janet Murray’shttps://www.janetmurray.co.uk/audience ( Audience Growth Quiz)

    • 12 min
    How TikTok blew up my business (and helped me find my niche)

    How TikTok blew up my business (and helped me find my niche)

    When the UK went into Lockdown, wedding pianist Nicole Reynolds had to look for alternative ways to generate income for her business.
    So she turned to TikTok - a social media app she’d previously dismissed as being for teenagers dancing and lip syncing.
    In this interview, you’ll find out how Nicole grew her TikTok following to more than 70k in just six months. And how it’s helped her find new sources of income - along with a new (and unexpected) niche.
    Key moments
    [2:38] How the TikTok algorithm works
    [3:34] Why wedding pianist Nicole started using TikTok
    [4:10] How Nicole found content ideas for TikTok in the early days
    [7:54] Nicole’s ‘breakthrough’ TikTok video that’s had 240k views
    [12:04] Where many businesses go wrong with niche
    [15:35] How Nicole generates income from TikTok
    [17:50] Nicole’s advice for business owners getting started on TikTok
    [21:00] How long it takes Nicole to plan and create a TikTok video
    [22:16] Hashtag strategy for TIkTok
    [23:00] How to tackle TIkTok tech overwhelm
    [24:06] Nicole’s experience of haters/trolls - and how she deals with it
    [29.27] Some tough love from me about this podcast episode
    Useful links
    Nicole on https://www.tiktok.com/@pianocole (TikTok)
    Nicole on https://www.instagram.com/pianocole/ (Instagram)
    Nicole onhttps://www.facebook.com/nicolereynoldspianist/photos/ ( Facebook )
    https://www.janetmurray.co.uk/ (Janet Murray’s )website
    Janet Murray on https://www.instagram.com/janmurrayuk/ (Instagram )
    Janet Murray on https://www.facebook.com/janetmurrayofficial (Facebook )
    Janet Murray on https://www.tiktok.com/@janmurrayuk (TikTok )
    Janet Murray on https://twitter.com/jan_murray (Twitter)
    Janet Murray on https://www.linkedin.com/in/janet-murray74/ (LinkedIn)
    Janet Murray’s http://www.janetmurray.co.uk/audience (Audience Growth Quiz)

    • 32 min
    4 content excuses that could be hurting your business

    4 content excuses that could be hurting your business

    We need to talk about excuses.
    Namely the excuses you might be making not to create content in your business.
    Or the excuses you might be making about why the content you ARE creating isn’t generating leads and sales for your business.
    What I say in this solo podcast episode might sting a bit. But I promise it’s shared with the very best intentions.
    Key moments
    [1:20] Surprising reasons you might be struggling to create content
    [2:00] Why you can’t blame being ‘bad at tech’ for your content problems
    [3:38] A common reasons mums struggle to find time for content
    [5:20] Debunking the ‘algorithm’ myth
    Useful links
    https://www.janetmurray.co.uk/struggling-to-find-time-for-social-media-small-business/ (How to find time for social media )with Frances Barrett (podcast)
    https://www.janetmurray.co.uk/ (Janet Murray’s) website.
    Janet Murray onhttps://www.instagram.com/janmurrayuk/ ( Instagram)
    Janet Murray onhttps://www.facebook.com/janetmurrayofficial ( Facebook)
    Janet Murray onhttps://www.tiktok.com/@janmurrayuk ( TikTok)
    Janet Murray onhttps://twitter.com/jan_murray ( Twitter)
    Janet Murray onhttps://www.linkedin.com/in/janet-murray74/ ( LinkedIn)
    Janet Murray’shttps://www.janetmurray.co.uk/audience ( Audience Growth Quiz)

    • 7 min
    Help! I'm struggling to find time for social media for my business

    Help! I'm struggling to find time for social media for my business

    When you run your own business, finding time for social media can be tough.
    But what if you sell social media management as a service?
    You can’t really say you’re ‘too busy’ creating content for other people to post on your own accounts.
    Because surely that’s like trying to sell personal training when you don’t even work out.
    So how DO you find the time to create your own social media content?
    In this live coaching interview I help social media manager Frances Barrett uncover the surprising reason she’s struggling to find time for her own content.
    She also shares her feelings about being paid to do something for other people she’s finding it hard to do herself.
    Key moments
    [2:05] How Frances ‘sells’ social media management to her clients
    [2:55] What Frances says to people who say they can’t afford social media management
    [4:05] Why Frances believes she’s struggling to publish her own social media content
    [5:39] Why it’s important for content specialists to find time to create their own content
    [7:19] Why I don’t think Frances has a problem with time management (and what’s really going on)
    [10:08] What small business owners are looking for when they hire a social media manager (and what they don’t really care about)
    [11:34] Why great testimonials can free up time in your business (and help you make more sales)
    [16:26] Why pricing can be the key to freeing up time in your business
    [21:44] How undervaluing the audience you’ve built can leave you feeling ‘time poor’
    [24:38] Why knowing your hourly rate is crucial to freeing up time for content
    [25:36] Why you should focus on your own marketing - before you do any client work
    [26:05] Janet summarises what she feels Frances needs to do to find time to create her own content
    Useful links
    Frances Barrett https://www.jellybeansocial.co.uk/ (website) (Jelly Bean Social)
    Frances Barrett’s socials: http://v (Instagram), https://www.facebook.com/jellybeansocial (Facebook )and https://www.linkedin.com/in/jellybeanfrances/ (LinkedIn )
    https://www.janetmurray.co.uk/ (Janet Murray’s )website
    Janet Murray’s https://www.janetmurray.co.uk/audience (Audience Growth Quiz)
    Janet Murray on https://www.instagram.com/janmurrayuk/ (Instagram )
    Janet Murray on https://www.facebook.com/janetmurrayofficial (Facebook )
    Janet Murray on https://www.tiktok.com/@janmurrayuk (TikTok )
    Janet Murray on https://twitter.com/jan_murray (Twitter)
    Janet Murray on https://www.linkedin.com/in/janet-murray74/ (LinkedIn)

    • 28 min
    Could removing followers help you grow on Instagram?

    Could removing followers help you grow on Instagram?

    Imagine spending years building your following on Instagram.
    You get to 8k and then realise the audience you’ve built is completely wrong for your business.
    What do you do?
    If you remove the followers that aren’t a good fit, your engagement will improve.
    But if you don’t have many social media followers, people may take you less seriously.
    That’s exactly what happened to live video coach Janine Cummings.
    In this interview, you’ll find out what Janine decided to do - and the impact it’s had on her business.
    Key moments
    [3:38] Why follower numbers aren’t as important as you think (and what IS important)
    [6:06] Janine’s fears about removing her Instagram followers
    [8:09] What made Janine suspect she’d build the ‘wrong’ audience on Instagram
    [9:46] How social media algorithms work (a quick explainer from me)
    [14:32] Why viral content can be ‘bad’ for your business
    [16:12] Does having fewer followers mean people take you less seriously?
    [20:10] How to remove ‘dead’ followers from your Instagram account (and how long it takes)
    [23:14] The maximum numbers of followers you can remove from Instagram each day
    [24:13] Can removing followers improve engagement on small accounts?
    [26:33] How the people you follow and interact with can influence your social media engagement
    [31:16] A friendly warning from me about the content of this podcast episode
    Useful links
    Janine Cummings https://bossitlive.com/ (website)
    Janine on https://www.instagram.com/iamcoachjanine/ (Instagram )
    https://www.janetmurray.co.uk/ (Janet Murray’s )website.
    Janet Murray on https://www.instagram.com/janmurrayuk/ (Instagram )
    Janet Murray on https://www.facebook.com/janetmurrayofficial (Facebook )
    Janet Murray on https://www.tiktok.com/@janmurrayuk (TikTok )
    Janet Murray on https://twitter.com/jan_murray (Twitter)
    Janet Murray on https://www.linkedin.com/in/janet-murray74/ (LinkedIn)
    Janet Murray’s https://www.janetmurray.co.uk/audience (Audience Growth Quiz)

    • 31 min

Customer Reviews

4.9 out of 5
62 Ratings

62 Ratings

Finula69 ,

Move over Netflix - binge-worthy content for every Entrapreneur

I was a long-time listener of Janet’s previous podcast so I missed my weekly dose of solid advice (and a good talking to ;)) when Janet was preparing to relaunch. And finally - here it is! What a relaunch too and the usual actionable insights but even more ‘down to earth’. Binge over - can’t wait for the next one!!

suzieshoons ,

Inspiring

Loving this show so far. Janet offers top tips to approaching a social media content strategy through interviews and coaching with reflective asides.

Social Honeycomb ,

Demystifying the “dark science” of great content generation

She’s only gone and done it again!
Yet another smash hit podcast from the legendary Janet Murray.
Her unique and common sense approach to all things content will create so many lightbulb moments you won’t know what to implement first.

If you struggle to get good engagement on your social media or blog posts then this is the place to be.

No frilly tech speak just honest straight forward knowledge sharing.

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