EP113: "From Start-Up to Scale-Up: The Founder's Journey with Amy Baker, CEO & Co-Founder, The PIE" #eventprofs

The Dan Assor Show #eventprofs

My guest for this episode is Amy Baker CEO and Co-founder of The PIE, a media, recruitment and events business created to inform, inspire and connect a global community of leaders in international education, edtech and global language learning.  The PIE’s flagship news website reached one million users in 2023 and Amy is a regular commentator and host of events focused on the industry’s latest developments, including The PIE Live - a series of three conferences held in the UK, US and Australia , and the globally renowned PIEoneer Awards, which see 2000 delegates combined across all 4 events. https://thepienews.com/ Topics covered in this episode;

  • What inspired Amy to start the business, and were there experiences in her career that shaped her vision for the company
  • Amy shares some of the most significant challenges faced in the early stages of The PIE and how she overcame them
  • Key strategies that helped Amy scale The PIE from a start-up to its current size
  • How they get their clients to buy into a year round, hybrid offering
  • The journey Amy and her two female business partners have been on and how they balance their individual strengths and weaknesses
  • What principles guide Amy in managing her team and making business decisions
  • What measures Amy thinks are necessary to create a more inclusive and supportive environment for women in business
  • Amy's advice to aspiring entrepreneurs looking to start a business

This episode is brought to you in collaboration with ⁠⁠Collingwood ⁠who advise ambitious leaders of independent media companies, enabling them to scale, sell, or seek investment. https://collingwood.group/

The Dan Assor Show Headline Sponsor is Jonas Event Technology - an award-winning event registration supplier for organisers of trade shows, exhibitions and conferences.

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Show Organiser Supporters

⁠Terrapinn⁠

⁠Nineteen Group ⁠

Charity Partner - ⁠Rays of Sunshine⁠ who brighten the lives of thousands of seriously ill young people and their families by fulfilling dreams through granting wishes and by providing ongoing support in hospital and within the community.

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