14 min

Episode 8 Sales advice from experience The Shift Control Sales Podcast

    • Business

Over the last number of weeks I have made some casual references to GlenGarry GlenRoss. Great movie, great acting, poor sales advice.

In his book To Sell Is Human, Daniel Pink talks about the new ABCs of sales - Attunement, Buoyancy, Clarity.

The thing is that whilst the book is brilliant - the new ABCs are not all that new...in fact the same lessons have been around since GlenGarry GlenRoss and maybe before.

Not to take anything away from Pink, this podcast reframes the new ABCs in a more down to earth way.

Over the last number of weeks I have made some casual references to GlenGarry GlenRoss. Great movie, great acting, poor sales advice.

In his book To Sell Is Human, Daniel Pink talks about the new ABCs of sales - Attunement, Buoyancy, Clarity.

The thing is that whilst the book is brilliant - the new ABCs are not all that new...in fact the same lessons have been around since GlenGarry GlenRoss and maybe before.

Not to take anything away from Pink, this podcast reframes the new ABCs in a more down to earth way.

14 min

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