Hashtag Authentic - for creatives, dreamers & business owners online

Sara Tasker - Me & Orla
  • 4.8 (348)
  • MARKETING
Hashtag Authentic - for creatives, dreamers & business owners online Podcast

A podcast for dreamers, makers and creatives who want to grow their online business without having to sell their soul. In each episode, certified coach and UK Instagram Expert Sara Tasker and her guests share inspiring stories, practical strategies and social media insights to help you create the life, presence and business of your dreams. meandorla.substack.com

  1. 28 JUL

    An Instagram deep dive

    This is a republished episode from LFAHC In today’s episode we dive into listener questions all about Instagram - from building engagement up, feeling hopeful and excited about the platform again, coming back after a long break, adapting to creating more video content, whether to use hashtags anymore and lots more. Join Sara for her Instagram Summer School Class starts on Monday, the 29th, so you need to be quick. Would you love some encouragement and support in your business? Submit your letter for an upcoming episode here. More from Sara More from Jen Get full access to Entre Nous at meandorla.substack.com/subscribe

    52 min

  2. 22 JUL

    Creating a Values-Based Business, with Sarah Rees

    I first met Sarah D Rees through my class, The Insta Retreat, quite a few years ago, and we’ve worked together ever since. Sarah is a mental health nurse and CBT therapist with over 10 years of experience in private practice. Through her mentoring and coaching services, she supports other therapists in setting up and growing their private practices. Sarah struggled with the lack of a business plan and structure in her private practice, leading to dissatisfaction and confusion, and wanted to help others so they don’t have to feel the same way. Her book, A Therapist’s Guide to Private Practice: Building a Values-based Business, is out this week (Happy publication week, Sarah 🥳), so it seemed the perfect time to ask her on the podcast to hear about it and how she supports therapists. Things we talk about in this episode: * Challenges of setting up a private practice for therapists and coaches * Identifying values in business and personal life * Marketing strategies for private practice therapists * The benefits of niching for mental health professionals * Using Substack for email marketing and membership platforms * Using Substack for therapists to build communities and generate income * Therapist social media presence and boundaries * Mental health services demand, therapy training and book launch. Links we mention in this episode: * Sarah’s book * Sarah’s website, Instagram and Substack group for therapists * My Instagram Summer School The Instagram Summer School Instagram Summer School is my new 4-week refresher and revive-r for your instagram mojo! The whole of my bestselling Instagram Masterclass, The Insta Retreat, but condensed into 4 weekly highlight reels to get you straight to the good bits and set to work! With daily challenges, free templates, planners and guides, plus weekly AMA (ask me anything) calls with me, and mindset coaching calls with Katie Pulsifer, this is your sun-filled, breezy vacation from all the Insta drama! Check out all the details by clicking here ⬇️ PS. If you have done The Insta Retreat before, look out for emails about how to take part Get full access to Entre Nous at meandorla.substack.com/subscribe

    54 min

  3. 13 FEB

    A Beginner's Mindset to Instagram, with Katie Pulsifer

    I first met deep-dive master coach Katie Pulsifer when she was my instructor for certification at The Life Coach School. I recall being pretty intimidated. I’ve never been sky-diving or tried a bungee jump, but I’m pretty sure the adrenaline rush is comparable to coaching in front of Katie for immediate feedback in front of a group. 🪂 Katie’s recently gone solo, after many years working for a large coaching school, and as we caught up over Zoom I was struck by how her open, beginner’s mindset to social media is bringing so much ease and fun to her work. Wouldn’t it be great if we could all recapture a little bit of that early magic when we’re showing up on the internet?I asked Katie to come on the podcast to tell us more. Things we talk about in this episode: * How Katie found her niche and why it resonates with her deeply * Building a values-led business, and being ok with not doing things like everybody else * The mindset shift and learning curve in switching from employee to entrepreneur * Using Instagram, Facebook, newsletters and Substack to grow an audience in 2024 * The evolution of coaching techniques, including the self-coaching model, and how Katie adapts them to best serve her clients * The importance of trusting the process, being present, and allowing growth to unfold naturally Links we mention in this episode: Katie’s upcoming Mind at Ease masterclassKatie’s website, Facebook and InstagramThe Self Coaching ModelBev Aron’s Deep Dive Coaching Certification Get full access to Entre Nous at meandorla.substack.com/subscribe

    52 min

  4. 24/11/2023

    Introducing: The Substack Soirée Podcast

    I’m sharing something a little different today… the results of my ‘podcast affair’ with my Aussie bestie, the gorgeous Ms Keeley Rees . Bonded over our love of storytelling and creativity, Keeley and I and came together to create The Substack Soirée - a gathering of resources, classes and a shiny new podcast, in the hope of passing some of that passion along.I chose this very first episode to share here with you on Hashtag Authentic because I really think the fundamentals we talk through - which we’re jokingly calling our ‘commandments’ - are applicable to every and any platform out there online. So, whether you’re Substack-curious, have no intention of ever joining Substack or are a self-confessed Substa-holic, I hope this episode can offer you support, strength and encouragement for showing your creative side online.If you want to hear more from me and Keeley, be sure to Subscribe to The Substack Soirée and to the SSS podcast in your favourite podcast app. PS - Our special Winter Substack class is now enrolling, until Monday November 27th! Check out all the details on how you can join us here. Get full access to Entre Nous at meandorla.substack.com/subscribe

    1h 9m

  5. 23/11/2023

    Staying true to your unique identity, with Katie Leamon

    This week I talk to Katie Leamon, who turned her love of paper and pattern into her eponymous family-run stationery studio. Her notebooks have been a daily companion to me for many years, so it was really fun to chat with her about her designs, her process and the realities behind running a product-lead business with the family on board! Things we talk about: * Building from a home studio to printing and selling at scale * Designing products based on creative instinct * The rise of independent stationery makers and designers online * Selling wholesale vs. direct * Family business, and drawing the the lines between work and home life. * Taking time for creativity outside of work * Growing a team, and when to let things go * Katie’s new experiments in creating ceramic range * Launch strategies and learning from mistakes * Trusting your brand identity and staying authentic Links we mentioned: * My Substack Soiree class * Katie’s online store, Katie Leamon * Katie’s new ceramic range (I LOVE THIS CUP!) Listened and loved it? Let us know what you think in the comments below! Get full access to Entre Nous at meandorla.substack.com/subscribe

    59 min
  6. Downsizing, decluttering and still creating content with Hannah Bullivant

    30/06/2023

    Downsizing, decluttering and still creating content with Hannah Bullivant

    Find Hannah’s 4 Week Refresh Programme here  Hannah’s Instagram: @hanbullivant Hannah’s website: hannahbullivant.com   Sara's Instagram:  Sara's Substack: Sara's classes and coaching: Sara's website: Get full access to Entre Nous at meandorla.substack.com/subscribe

    54 min
  7. Being afraid of NOT doing it, with Lisa Francesca Nand

    12/12/2022

    Being afraid of NOT doing it, with Lisa Francesca Nand

    Things we talked about: The way multi-faceted careers can feel piecemeal (especially if parenting is added into the mix), or “like I’m doing five different jobs at once”Factoring in time to play as well as workExploring your home town like a holiday destinationTaking things home from real holidays that you might not expect (like appreciating the simple things, family meals, all your possessions in one suitcase)Avoiding habits of consuming everything and creating nothingMaking connections on Twitter (Lisa says, “I engage with people because I love it”)Pondering the idea that the Internet means we don’t get bored any more, and what that meansOn making things happen (Lisa was waiting for a radio job offer but it didn’t come, so she started a podcast)“People say you’re brave putting yourself out there, but I’m more afraid of not doing it”The importance of perseverance, and regularly doing the thing you fear (until you don’t fear it any more)We had a frank conversation about money. Despite living an outwardly glamorous life, Lisa says, “I don’t earn enough”Becoming an “accidental landlady”: her unexpected foray into property investment to build financial securityWe talked about the way women often hide our realities, keeping everything from messy kitchens to miscarriage behind closed doorsEverything has to start with just two views. Even the most viral video of all time had only two views at some point.And finally, the possibly-surprising-but-then-probably-not location that Lisa chose when I asked her about her favourite place in the whole worldWhere to find Lisa: On Twitter she's @lfnandOn Instagram she's @lisafrancesca_nand and @thebigtravelpodcastHer podcast: The Big Travel PodcastThe meditation app Sara mentioned: Waking UpWhere to find Sara: Sara on SubstackSara’s website: meandorla.co.ukSara's charity Christmas cardsMe and Orla 2023 CalendarSara on Instagram: @me_and_orlaSara on Twitter: @meandorlaOne to one business coaching with SaraThe Insta Retreat Get full access to Entre Nous at meandorla.substack.com/subscribe

    1h 7m
  8. The Power of Story in the Creative Process with Susan Mar

    11/11/2022

    The Power of Story in the Creative Process with Susan Mar

    Things We Talk About In This Episode:Working with clients in the creative process and their reactions.How as humans we respond to visuals in a human way. Narratives that make it seem shallow to care about how things look. Like it’s superficial to care too much about the way you look and that this might mean you don’t have depth.Aesthetics are a luxury that comes after the essentials of survival and how you can still care about aesthetics, even if the first priority is survival.Creating worlds on Instagram for an escape, or for an imaginary world to exist in.Growing up in a third-world country and living without running water. Living and growing up in a country where safety isn’t guaranteed and that these things stay with you.That where we start is not always a reflection of where we’re going to end up.The importance of the client’s story, understanding and connecting with them.Taking lessons from pain. Looking for good and having empathy.Struggling with seeing our own magic and the stories we tell ourselves.Behind the scenes of Sell Your Sh*t, and how the coaching and lessons had an impact on Susan.Learning that our experiences of life are not always everyone else's experiences. That our normal isn’t everyone’s experience.How Susan joined Instagram as a way to communicate her journey. That starting to share and mingle with people helped her to feel it’s safe to share online.That Instagram gives us chance to take small baby steps into being seen or into vulnerability.How being in the spotlight can mean you lose the sense of freedom with your account.That Instagram can be like therapy, that the discoveries that come as a result of being in the spotlight can help you to understand what you want. It makes you confront a lot of the stuff that’s hiding under the surface.How people can reject your work but not reject you, and how we can get this confused, something that’s covered in Sell Your Sh*t.Starting a business on Instagram and running a product business.How preparing and getting ready is more about feeling ready, and how this is a process.Learning about yourself and how your messages connect with other people is something you can’t rush.Designing your brand from the inside out, so you can finally stop tweaking your brand. Challenging the there's one right way theory.    Links mentioned in this episode (and where to find Susan):Sell Your Sh*tSusan product lineSusan youtubeJoin Susan’s Email listWhy you need to join Substack with Farah StoreWhere to find Susan: Susan's website: bysusanmar.comSusan on Instagram: by.susan.marSusan on Youtube: by Susan MarSusan's Email List & Freebies: choose-your-own-journeyWhere to find Sara: Sara’s website: meandorla.co.ukSara on Instagram: @me_and_orlaSara on Twitter: @meandorlaSara on Substack: meandorla.substack.comOne to one business coaching with SaraSell Your Sh*t - enroling now Get full access to Entre Nous at meandorla.substack.com/subscribe

    50 min
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4.8
out of 5
348 Ratings

About

A podcast for dreamers, makers and creatives who want to grow their online business without having to sell their soul. In each episode, certified coach and UK Instagram Expert Sara Tasker and her guests share inspiring stories, practical strategies and social media insights to help you create the life, presence and business of your dreams. meandorla.substack.com

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