Podcast Growth Tools for Entrepreneurs

Kylee Chandler
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Podcast Growth Tools for Entrepreneurs

For podcasters ready to take their show to the next level, Podcast Growth Tools delivers proven strategies and actionable guidance to grow your audience intentionally. Designed for established podcasters, we dive deep into step-by-step tactics and marketing initiatives that drive real results. Plus, hear from industry-leading experts behind some of the world’s most successful podcasts as they share their stories, lessons, and secrets to success. Whether you're looking to boost downloads, increase engagement, or refine your marketing, this podcast is your go-to resource for growth.

Episodes

  1. Episode 7: 10 Email List Growth Strategies for Podcasters

    3 DAYS AGO

    Episode 7: 10 Email List Growth Strategies for Podcasters

    Can we please stop acting like our podcast and our email list are separate? In this episode of Podcast Growth Tools, I’m breaking down 10 proven strategies to grow both your podcast audience and email list simultaneously.   What You'll Learn:  • Why podcast downloads alone are an outdated metric  • How to create effective lead magnet ads  • Leveraging LinkedIn newsletters for growth  • Creating podcast-centric quizzes  • Strategic collaboration opportunities  • Email welcome sequence optimization  • Social media leverage tactics   🎁 FREE RESOURCE: Download the Podcast & Email List Growth Playbook: podcastmarketinghub.com/playbook   Connect with Kylee:  Instagram: @thePodcastMarketingHub  Website: podcastmarketinghub.com   Whether you're just starting out or getting 20,000 downloads per episode, these strategies will help you build a stronger connection with your audience and turn listeners into loyal subscribers.

    27 min
  2. Episode 6: The "Swiftie" Effect for Podcasters: How to Build a Loyal Podcast Community with Veronica Romney

    11 FEB

    Episode 6: The "Swiftie" Effect for Podcasters: How to Build a Loyal Podcast Community with Veronica Romney

    Welcome back to Podcast Growth Tools! I’m your host, Kylee Chandler, and in today’s episode, we’re diving into a game-changing approach to marketing and branding with Veronica Romney—marketing strategist, identity branding expert, and author of Identity Marketing.   If you’ve ever wondered why some brands build cult-like followings (think Swifties, Harley Davidson fans, or Funnel Hackers) while others struggle to gain traction, this episode is for you. Veronica shares her four-step identity marketing framework, how entrepreneurs and podcasters can leverage branding psychology, and why marketing is shifting away from traditional tactics in 2025.   What You’ll Learn in This Episode: Why identity marketing is more powerful than traditional tactics The ethical vs. unethical side of marketing How small businesses and entrepreneurs can use branding psychology What podcasters can learn from the Swifties’ influence on sports & music How to create an identity-driven brand and loyal community The role of podcasting in relationship marketing Why AI is a tool, not a replacement for authentic marketing The future of online marketing and scalable offers   Resources Mentioned: Identity Marketing Book – Get Veronica’s book here Subscribe for podcast growth tips – PodcastMarketingHub.com/subscribe   Get exclusive and early access to my videos by joining my email list: www.podcastmarketinghub.com/subscribe

    56 min
  3. Episode 5: Why Your Podcast Listeners Are Dropping Off + The Key To Hook Them Quickly with Dr. JJ Peterson

    4 FEB

    Episode 5: Why Your Podcast Listeners Are Dropping Off + The Key To Hook Them Quickly with Dr. JJ Peterson

    In this episode of Podcast Growth Tools, we dive deep into the power of storytelling in podcasting with Dr. JJ Peterson, a narrative theory expert and veteran podcast host from Story Brand.   Dr. Peterson shares his journey from storytelling roots to hosting successful podcasts like Marketing Made Simple and Building a Story Brand. With 8+ years of podcasting experience, he reveals the strategies that helped grow their shows to become top-ranked marketing podcasts globally. Key Topics Covered: How to hook listeners using storytelling principles The importance of identifying your podcast's core problem Strategies for featuring big-name guests while staying true to your mission Why consistency trumps viral moments in podcast growth How to position your audience as the hero of your story Smart ways to incorporate calls-to-action in your episodes   Special Announcement: Learn about Story Brand AI, their new tool for crafting compelling marketing messages.   Resources Mentioned: StoryBrand AI Dr. JJ Peterson's website: https://drjjpeterson.com Whether you're a new podcaster or looking to enhance your existing show, this episode provides actionable insights to transform your podcast through the power of storytelling.   Subscribe for more podcast growth strategies

    55 min
  4. Episode 4: A Step-by-Step Guide for Writing SEO-Rich Podcast Show Notes That Actually Rank

    28 JAN

    Episode 4: A Step-by-Step Guide for Writing SEO-Rich Podcast Show Notes That Actually Rank

    In this episode of Podcast Growth Tools, Kylee Chandler breaks down the step-by-step process of creating SEO-optimized show notes that can transform your podcast into a traffic-driving, list-building machine. Chapters: 04:06 Growing SEO with Show Notes 08:42 Customize AI for Efficient Output 11:00 Refine Titles with Target Keywords 14:58 Podcast Show Notes Optimization Strategies 19:16 "Optimizing Show Notes for SEO" 22:13 Streamlining Show Notes with AI Key Topics Covered: What makes show notes SEO-rich and blog-style Using AI tools to streamline show note creation Essential elements of high-ranking podcast show notes Best practices for keyword optimization Converting casual readers into loyal listeners and subscribers Key Takeaways: Structure your show notes with engaging introductions, timestamps, and clear CTAs Include media elements like podcast players and platform badges Optimize titles with specific keywords targeting your ideal audience Leverage AI tools to enhance SEO while maintaining your brand voice Create templates for consistent, professional show notes Resources Mentioned: Sign up for weekly podcast marketing tips Here! AI platforms: ChatGPT, Gemini, Perplexity Podcast hosting platforms: Libsyn, Podbean Distribution platforms: Apple Podcasts, Spotify, Google Podcasts Perfect for: Podcast creators, content marketers, and entrepreneurs looking to maximize their show's discoverability and growth through strategic show notes. Want more podcast growth strategies? Subscribe to my weekly newsletter here: podcastmarketinghub.com/subscribe

    24 min
  5. Episode 3: Are Podcast Downloads Dead? Proven Marketing Strategies with Carly Baker of HubSpot

    21 JAN

    Episode 3: Are Podcast Downloads Dead? Proven Marketing Strategies with Carly Baker of HubSpot

    Proven Podcast Growth Strategies from HubSpot’s Carly Baker: Tips to Skyrocket Engagement and Monetization Join Kylee and Carly Baker, Media Partnerships Lead at HubSpot, for an insightful conversation about what really moves the needle in podcast growth. Carly shares her unique perspective from working with top podcasters like My First Million, Jenna Kutcher, and John Lee Dumas, while revealing why downloads aren't the metric podcasters should focus on. She gives us a sneak peek into HubSpot's successful guest co-marketing strategy that transformed their network's growth in 2024, shares emerging technologies that are disrupting podcasting, and fresh insights about the evolution of podcast monetization. Whether you're just starting out or looking to level up your existing show, this episode delivers actionable strategies from someone who's helped shape some of the industry's biggest success stories. Plus, get Carly's candid take on the video podcasting debate and learn which metrics actually matter for measuring your show's success. Timestamps:  08:59: Empathetic Guidance in Client Relationships 14:04: Rise of Empowered Niche Creators 18:39: Maximizing Content through Audience Insight 23:30: YouTube Shorts: A Refreshing Take 28:12: Optimizing Interviews for Co-Marketing 31:38: Supporting Collaborators with AI Tools 39:30: "Centralized Content Strategy in B2B" 41:42: AI Tools for Marketing Efficiency Links & Resources Mentioned Join my weekly newsletter for tips and tools for growing you podcast + email list: www.podcastmarketinghub.com/subscribe HubSpot Podcast Network HubSpot Creators Program Cast Magic Swap FM Pod Match Connect with Carly Baker LinkedIn: Carly Baker

    53 min
  6. Episode 2: How To Create An Apple Podcasts Deep Link To Boost Podcast Growth

    21 JAN

    Episode 2: How To Create An Apple Podcasts Deep Link To Boost Podcast Growth

    Learn how to create an Apple Podcasts deep link to boost podcast growth, streamline online marketing, and increase your podcast downloads with just four simple steps. Ever wish you could make it easier for listeners to find and follow your podcast on Apple Podcasts? Deep links make that possible by providing a direct, one-click pathway to your show’s “Follow” button. It’s a small tweak, but one that can dramatically increase your podcast downloads and engagement. In this episode, I’ll break down exactly what a deep link is, why it’s essential for podcast growth, and how you can create one in just four simple steps. Let’s get started! Here’s a glance at this episode: 01:30 - What a deep link is and how it simplifies the listener journey. 02:50 - Why deep links are a game-changer for gaining followers on Apple Podcasts. 03:24 - A step-by-step guide to creating your very own deep link. 04:40 - How to test, save, and share your deep link effectively. What Is a Deep Link, and Why Does It Matter? A deep link is a URL that directs users straight to your podcast’s page on Apple Podcasts. But here’s the best part: It eliminates unnecessary steps, giving your audience a seamless way to hit that “Follow” button. Why Deep Links Are Essential for Podcast Growth: Convenience Drives Clicks: The easier you make it for listeners to access your show, the more likely they are to subscribe. Boosts Apple Podcast Rankings: More followers mean more visibility in Apple’s algorithm. Simplifies Marketing: Deep links are perfect for embedding in social media, emails, and even QR codes. Let’s Connect! Share your favorite trend from this episode or ask questions by DMing me on Instagram at @thepodcastmarketinghub. Resources & Mentions Step-by-Step for creating a deep link HERE! Consultations: PodcastMarketingHub.com/call Subscribe to the newsletter! >> www.podcastmarketinghub.com/subscribe Tools: Libsyn Buzzsprout Podbean Apple Podcasts Spotify Follow & Review If you loved this episode, don’t forget to hit “Follow” and leave a review! Reviews help more podcasters like you discover this show.

    7 min
  7. Episode 1: 6 Podcast Growth Trends You Need To Implement for 2025

    21 JAN

    Episode 1: 6 Podcast Growth Trends You Need To Implement for 2025

    6 game-changing podcast growth trends for 2025, including AI, video podcasting, interactive content, and monetization strategies, to elevate your audience engagement, boost downloads, and transform your show into a marketing powerhouse. Whether you’re a seasoned podcaster or just getting started, this episode is packed with insights to help you grow your audience and podcast downloads, deepen engagement, and turn your show into a marketing powerhouse. You’re about to learn the top trends to make your podcast stand out in a big way this year. So grab a notebook (or open a fresh Google Doc), and let’s jump right into it! Here’s a glance at this episode: 04:00 - The power of AI in podcasting 06:30 - Why video podcasts are taking over 08:50 - Turning listeners into learners with courses 10:20 - Engaging your audience with interactive content 12:25 - Repurposing your back catalog for growth 15:30 - Treating your podcast like a product Let’s Connect! Share your favorite trend from this episode or ask questions by DMing me on Instagram at @thepodcastmarketinghub. Resources & Mentions Trends Report here! Consultations: PodcastMarketingHub.com/call Tools: ChatGPT Riverside Thinkific ManyChat - Get 50% off your first 2 months of ManyChat Pro Follow & Review If you loved this episode, don’t forget to hit Follow and leave a review! Reviews help more podcasters like you discover this show.

    19 min
  • 7 Episodes

About

For podcasters ready to take their show to the next level, Podcast Growth Tools delivers proven strategies and actionable guidance to grow your audience intentionally. Designed for established podcasters, we dive deep into step-by-step tactics and marketing initiatives that drive real results. Plus, hear from industry-leading experts behind some of the world’s most successful podcasts as they share their stories, lessons, and secrets to success. Whether you're looking to boost downloads, increase engagement, or refine your marketing, this podcast is your go-to resource for growth.

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