Podcasting The Bottom Line

It seems these days everyone is making a podcast, from Michelle Obama and Kate Hudson to Alastair Campbell and Dua Lipa. Covering every subject from health and wellbeing to politics, food and even funerals, the last few years has seen a proliferation of new titles. Although only a third of us are currently listening to podcasts, that number is steadily growing. So who is making money from podcasts, and how? Evan Davis and guests discuss.
PRESENTER: Evan Davis
GUESTS
Jack Davenport, managing director, Goalhanger Podcasts
Sam Shetabi, content director UK, Acast
and
Rebecca McGrath, senior media analyst, Mintel
PODCAST CLIPS
Off Menu with Ed Gamble and James Acaster, featuring Jarvis Cocker, Plosive Productions
The Rest is Politics with Alastair Campbell and Rory Stewart, Goalhanger Podcasts
and
Shagged, Married, Annoyed with Chris and Rosie Ramsay, Avalon Productions
PRODUCTION TEAM
Producer: Julie Ball
Editor: China Collins
Producton Co-ordinators: Sophie Hill and Siobhan Reed
Sound: Neil Churchill and John Scott