34 episodes

The Scale Your Sales Podcast is dedicated to learning from amazing experts to help sales leaders to scale their sales. Learn about the impact of buyers as leaders and sellers as followers and particularly, how sellers can innovate strategies to serve more and sell better.

If you are looking for lively debate and conversation with proven sales know-how on what’s changing in strategic sales and driving buyer behaviours’ - then you are on the right podcast:-)

Scale Your Sales Podcast Janice B Gordon Key Account Sales Strategist

    • Marketing

The Scale Your Sales Podcast is dedicated to learning from amazing experts to help sales leaders to scale their sales. Learn about the impact of buyers as leaders and sellers as followers and particularly, how sellers can innovate strategies to serve more and sell better.

If you are looking for lively debate and conversation with proven sales know-how on what’s changing in strategic sales and driving buyer behaviours’ - then you are on the right podcast:-)

    Episode 034: Derek Arden - What’s Cortisol Got to Do With #COVID19, Sales, Negotiation and Reciprocity?

    Episode 034: Derek Arden - What’s Cortisol Got to Do With #COVID19, Sales, Negotiation and Reciprocity?

    Listen to Scale Your Sales Podcast with Derek Arden the negotiation expert the relationship between Cortisol #COVID19, Sales Success, Negotiation and Reciprocity. Derek talks through some of the strategies in his best selling book Win Win: How to get a winning result from persuasive negotiations and shares stores and examples of what is and is not working now.
    Sales have moved away from the linear sellers selling and buyers buying transaction and move towards a relational negotiation, more so now.

    • 14 min
    Episode 033: Adam Gray - A personal LinkedIn Profile is Your Competitive Advantage

    Episode 033: Adam Gray - A personal LinkedIn Profile is Your Competitive Advantage

    Adam Gray, co-founder of DLAignite, a global social media consultancy. Now is a perfect opportunity to invest time in making sure our footprint reflects precisely how good we are. When COVID19 lockdown finishes, your footprint endures. LinkedIn is a network of nearly 700 million people when you focus on expertise, someone is better or bigger. Your profile is to make you look interesting, approachable, funny, and an expert. If the buyer likes you, feels they know you, it's a massive competitive advantage.

    • 29 min
    Episode 032: Viveka von Rosen - Bring Whatever Made You a Great Salesperson & Adapt for Video

    Episode 032: Viveka von Rosen - Bring Whatever Made You a Great Salesperson & Adapt for Video

    There are numerous ways to get customers involved online, says Viveka von Rosen, and still have face to face conversations. If there is a gift in #COVID19, is that we are all experiencing some version of the same disruption. It is allowing us to understand our customer as a human rather than a client. Online salespeople need to learn how to use LinkedIn to build relationships. COVID is making us realise that we are all human, and we must empathise the point of pain says Viveka.

    • 25 min
    Episode 031: Adrian Swinscoe - How COVID19 Exposes What Excellent CX is and The Impact on Sales

    Episode 031: Adrian Swinscoe - How COVID19 Exposes What Excellent CX is and The Impact on Sales

    Over 90% of customers report that they are paying close attention to how brands look after both their employees and suppliers. Sales and customer experiences are not separate, says Adrian Swinscoe. What is the difference between customer experience and the customers' experience? Listen to more from Adrian, who says, you must tell the customer what is going on and that you are working hard to resume service, but right now COVID19 is services unusual. Focus on excellent customer service and experience.

    • 29 min
    Episode 030: Suchi Pathak - COVID19 AI and the Behaviours that Increase Sales Performance

    Episode 030: Suchi Pathak - COVID19 AI and the Behaviours that Increase Sales Performance

    Suchi Pathak is Co-founder and chief psychologist of Aptology, She says, we help to move the needle on diversity by really focusing on performance. One of the biggest benefits of COVID19 is that many people have more 1 on 1 time and less distracted to find their flow. Leveraging AI and machine learning to ensure organisations select, develop and promote their people with high predictability and no bias makes high performing sales teams.
    https://www.linkedin.com/in/suchipathak
    https://www.aptology.com

    • 25 min
    Episode 029 Frank Furness Sales Tips and Tricks to Demo Expertise and Build Relationships

    Episode 029 Frank Furness Sales Tips and Tricks to Demo Expertise and Build Relationships

    Frank recommends his pre-sale strategy. Look at the company website, get a feel for the company and the person that you are going to meet. Look at their LinkedIn profile to get a feel for them, read their posts, do a search on that person and the company see what comes up. Look at the news, what has been said about that company and Facebook is a good source of personal information. Now is the best time ever, to be selling says Frank Furness, learn more of his strategies, listen to the full interview.

    • 18 min

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