339 episodes

This is the entrepreneurial education I wish I’d had. A few years ago, I thought I'd made it as a Founder. My app was topping the charts, I was winning awards, having drinks with the Queen at Buckingham Palace (she laughed at one of my gags, sure), but as my business started to fail, I realised I had so much more to learn. The trouble was I found most business chat too stuffy, surface level or braggy so I started Secret Leaders to get behind the mask of entrepreneurship. I speak with the best Founders and business experts to learn how great companies are built - especially the things that normally get left out, like their mistakes. We cover the most important stuff, from fundraising to hiring, habits to mindset, so you can learn how to build a successful business. And no, you don’t need to get into an ice bath at 5am either...
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Contact: hello@secretleaders.com

Secret Leaders with Dan Murray-Serter Kindling Media

    • Business
    • 4.5 • 279 Ratings

This is the entrepreneurial education I wish I’d had. A few years ago, I thought I'd made it as a Founder. My app was topping the charts, I was winning awards, having drinks with the Queen at Buckingham Palace (she laughed at one of my gags, sure), but as my business started to fail, I realised I had so much more to learn. The trouble was I found most business chat too stuffy, surface level or braggy so I started Secret Leaders to get behind the mask of entrepreneurship. I speak with the best Founders and business experts to learn how great companies are built - especially the things that normally get left out, like their mistakes. We cover the most important stuff, from fundraising to hiring, habits to mindset, so you can learn how to build a successful business. And no, you don’t need to get into an ice bath at 5am either...
https://www.instagram.com/danmurrayserter
https://twitter.com/danmurrayserter
https://uk.linkedin.com/in/danmurrayserter
Contact: hello@secretleaders.com

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    • 4 min
    A Business without a company? - Timothy Armoo

    A Business without a company? - Timothy Armoo

    What happens after that coveted exit? What does life look like for a founder who's achieved what so many others are striving for?

    Today, we're diving deep into that very question with Timothy Armoo, a serial entrepreneur who sold his influencer marketing company, Fanbytes, in a multi-million pound deal at the age of 27. But this isn't a story about how to build and sell a successful startup - it's about what comes next.

    What's truly captivating about Tim’s current chapter is his unconventional approach to business. 

    He's not following the typical path of immediately jumping into another venture-backed startup or becoming a full-time investor. Instead, he's crafting a unique strategy that involves everything from funding lithium mines in Africa to investing in avocado imports.


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    • 1 hr 1 min
    How To Exit Using Private Equity - Alexis Sikorsky

    How To Exit Using Private Equity - Alexis Sikorsky

    In the world of entrepreneurship, we dream about the BIG EXIT.  
    We talk about mergers, acquisitions and IPOs… 
    But there's one exit strategy that's often whispered about
    Selling to private equity. 

    Today, we're pulling back the curtain on this mysterious world with someone who's not only been through it, but has come out the other side a fan.



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    • 1 hr 21 min
    Building Social Chain Almost Broke Me - Dom McGregor

    Building Social Chain Almost Broke Me - Dom McGregor

    Dominic McGregor was riding high as the co-founder of Social Chain, a social media agency that exploded from scrappy startup to global player in just a few short years. But as the company grew, so did Dom's drinking problem - until it all came crashing down.
    In this conversation, Dom shares the inside story of his battle with addiction, from the red flags he ignored to the moment he hit rock bottom, and the painful but transformative journey of getting sober and rebuilding his life. 
    The life of a founder isn’t alway glamorous. From the relentless pressure to perform to the loneliness and isolation that can come with the top job. 
    If you've ever wondered how to spot the signs of addiction in yourself or your team or what it really takes to face your demons and come out stronger on the other side, this episode is for you.



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    • 1 hr 13 min
    Succession planning for Founder-CEO’s - Evgeny Shadchnev

    Succession planning for Founder-CEO’s - Evgeny Shadchnev

    Imagine building a company from the ground up, pouring your heart and soul into it for years, only to reach a point where you realise it's time to step aside as CEO. 
    How do you know when it's the right time? How do you navigate that transition while setting the company up for continued success? And what comes next for you as a founder?
    These are the crucial questions we're diving into today with Evgeny Shadchnev, a founder who has lived through this very journey.
    Evgeny is an author and co-Founder Makers, a coding bootcamp that has trained thousands of software developers. 
    After nearly a decade at the helm, he made the difficult decision to step down as CEO in 2020.
    In our conversation, we talk about the complex emotions and strategic challenges of this process. 
    Evgeny shares how he knew it was time to move on, the importance of planning ahead, and the pitfalls to avoid when hiring and onboarding a successor.
    We also discuss the surprising commonality of founder transitions and why they should be seen as a mark of success rather than failure.
    Evgeny's story illustrates that sometimes the best thing you can do for your company is to get out of the way - and that new adventures await on the other side.


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    • 1 hr 12 min
    Founding The Super-Human Olympics - Christian Angermayer

    Founding The Super-Human Olympics - Christian Angermayer

    The first time Christian Angermayer took psychedelics in 2014, it changed the trajectory of his life. Nearly a decade later, he has become one of the most influential voices in the world of biotech, crypto, and anti-aging. People look to him for guidance on the next big thing, they invest in his ventures hoping to be a part of something groundbreaking, and they listen to his bold ideas about pushing the boundaries of human potential. 

    It is not hyperbole to say that Christian Angermayer is one of the most visionary entrepreneurs of our time.

    Christian's approach to business and life is supposedly about embracing the controversial, but that's what makes it so compelling. Everyone can relate to the desire to challenge the status quo. Everyone knows the feeling when society tells you something is impossible or off-limits, but you want to pursue it anyway. Everyone can relate to the drive to optimize and enhance our bodies and minds. If you don't feel inspired by Christian's vision, you might be playing it too safe.

    But I bet you won’t find it surprising that some of Christian's ventures—like his advocacy for psychedelics or his new sports competition allowing performance-enhancing drugs—are met with skepticism and pushback. 

    But as Christian has spent years pushing the boundaries of what's possible, he has never wavered in his conviction.
    In this conversation, Christian challenges us to question our assumption and to embrace the unconventional.



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    • 1 hr 9 min

Customer Reviews

4.5 out of 5
279 Ratings

279 Ratings

KindeZone Toys ,

Great pod

Really enjoyed! Thanks Dan.

Sam_WW ,

Love this podcast!

I just listened to the episode with James Vincent CEO/Founder of FNDR. The episode was informative and also really authentic.

Michael J Christian ,

Just found my new fav

I stumbled across Dan on Twitter/X and listened to the episode with Paul “Ella’s Kitchen” Lindley. Loved the insights and format - my new fav entrepreneur-focused podcast!

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