9 episodes

You got into business because you're good at what you do... and now you're stuck marketing a business!If you're tired of out-of-touch advice from big-name educators, you'll love real insights from real people who realistically want to make an income from their business and not run ragged in the process.Hosted by Felter Unfiltered – the designer that non-designer's love!

Skilled and Fulfilled: Marketing Strategy for Service Providers, Coaches, Freelancers | Online Business Growth | Work-Life Ba Felter Unfiltered

    • Business

You got into business because you're good at what you do... and now you're stuck marketing a business!If you're tired of out-of-touch advice from big-name educators, you'll love real insights from real people who realistically want to make an income from their business and not run ragged in the process.Hosted by Felter Unfiltered – the designer that non-designer's love!

    Red flags from potential clients to be aware of or avoid

    Red flags from potential clients to be aware of or avoid

    Are you sick of taking clients who make your life more difficult? You need to watch out for red flags from potential clients, so you can decide on the front end how to handle working together (or not work together at all!).
    Listen to this episode to find out:
    signs that a client might be difficult to work with or might not be a good personality fitthe worst red flags potential clients can give that you should run, not walk, away fromhow to tell a client you no longer want to work with them Mentioned in this episode:
    ✅ Brand Refresh - done-for-you branding that attracts and converts your ideal person with ease✅ Custom Website - done-for-you website designed specifically for your business to convert browsers to buyers💵 Get 20% off Dubsado - sign contracts, collect payments, send custom forms, and more all in one place ---------------------------------------------

    🎙️ Skilled and Fulfilled episodes
    💻 Felter Unfiltered website
    📸 Felter Unfiltered on Instagram

    • 26 min
    Red flags you're giving to potential clients and referral sources – that are preventing them from booking or referring

    Red flags you're giving to potential clients and referral sources – that are preventing them from booking or referring

    Are you tired of getting ghosted by referrals, with no clear reason why they didn't book? Are your inquiries suddenly drying up? You might be giving potential clients red flags without realizing it. 
    Listen to this episode to find out:
    Red flags you're giving at every phase of the client life cycle – from discovery to booking – and how to fix themHow your online presence might be turning clients offMy best advice to set yourself up for success during sales or discovery calls and the post-inquiry processMentioned in this episode:
    💻 Well-Oiled Website - create a website that books clients like a well-oiled sales machine💻 Well-Oiled Offer Suite - create a packages that your ideal clients can't wait to book💵 Get 20% off Dubsado - sign contracts, collect payments, send custom forms, and more all in one place ---------------------------------------------

    🎙️ Skilled and Fulfilled episodes
    💻 Felter Unfiltered website
    📸 Felter Unfiltered on Instagram

    • 28 min
    How to confidently price your offers (and raise them!) with Kimberly Tara, owner of the Tara CPA Firm

    How to confidently price your offers (and raise them!) with Kimberly Tara, owner of the Tara CPA Firm

    Do you struggle to set and stick to your prices? Do you want to feel confident sharing and posting your prices? Kimberly Tara, owner of The Tara CPA Firm, joins me to give tips and strategies that will help you price your offers with confidence.
    Listen to this episode to find out: 
    how we set and raise prices for new offers (and if we've ever lowered them)our mindset on pricing as business owners, plus some pricing failsthe nuances of project based vs. on-going or retainer pricinghow to make sure you never get hung out to dry with unpaid invoiceswhat to do if you're struggling to stick with pricesMentioned in this episode:
    💵 The Tara CPA Firm - connect with Kimberly Tara, tax strategist and CPA helping CEO moms keep more of their money 📱 Follow Kimberly on Instagram🆓 12 Tax Deductions You're Missing That Are Costing You Money💻 Well-Oiled Offer Suite - create a suite of offers that people actually want to book🎧 Episode 5 of Skilled and Fulfilled - the worst business advice I’ve heard or been given (and my favorite advice instead) ---------------------------------------------

    🎙️ Skilled and Fulfilled episodes
    💻 Felter Unfiltered website
    📸 Felter Unfiltered on Instagram

    • 44 min
    The worst business advice I’ve heard or been given (and my favorite advice instead)

    The worst business advice I’ve heard or been given (and my favorite advice instead)

    Are you sick of being misguided by bad, out-of-touch, or unrealistic business advice? Do you want a real-life perspective on what actually works?
    Listen to this episode to find out:
    The business advice that led me astray when I was starting out and what I learned from itMy take on if you can really scale a service-based business and how to startMy hot take on passive income and what you might want to try insteadReal conversion rates of mine and how I recommend figuring out what works for your businessMentioned in this episode:
    💻 Well-Oiled Website - create a website that books clients like a well-oiled sales machine💻 Well-Oiled Offer Suite - create an offer suite people actually want to buy✅ Brand Refresh - done-for-you branding that attracts and converts your ideal person with ease✅ Custom Website - done-for-you website designed specifically for your business to convert browsers to buyers ---------------------------------------------

    🎙️ Skilled and Fulfilled episodes
    💻 Felter Unfiltered website
    📸 Felter Unfiltered on Instagram

    • 27 min
    What to do when your client's stuff looks bad – and you're not a graphic designer

    What to do when your client's stuff looks bad – and you're not a graphic designer

    Do you struggle to work with your clients' bad branding or bad-looking assets, and hate how it makes you look bad, too?
    Listen to this episode to find out:
    6 reasons your client's stuff might look bad, and what to do in each scenariohow consistency, legibility, and misaligned branding can negatively affect your client's bottom line how to have a conversation with your client about their branding so you can do your job without burning any bridgeswhat to do if your own stuff looks bad
    Mentioned in this episode:
    🆓 Quiz: What fonts and colors work for your brand?🆓 5-Minute Online Brand Presence Audit - apply to get a free 5 minute video with 3 actionable tips to achieve your business goals💻 DIY to Deluxe: Branding Course - create your money-making branding – no design experience required✅ Brand Refresh - done-for-you branding and assets to attract and convert your ideal person with ease ---------------------------------------------

    🎙️ Skilled and Fulfilled episodes
    💻 Felter Unfiltered website
    📸 Felter Unfiltered on Instagram

    • 20 min
    How to sell your services without being salesy or sleazy with Emily Conley of Emily Writes Well

    How to sell your services without being salesy or sleazy with Emily Conley of Emily Writes Well

    Do you hate selling yourself and wish you could make effortless sales without feeling sleazy? Emily Conley, copywriter and owner of Emily Writes Well, joins me to give tips and strategies that will help you show up and sell your services with confidence.
    Listen to this episode to find out:
    the mindset shift you need to get more confident and comfortable in selling yourselfthe must-have channels, strategies, and tactics to sell your services so you get consistent, long-term businessthe one thing you should do if you need to book a client right nowwhat to do when you're doing everything "right," but you're still not booking clients
    Mentioned in this episode:
    ✍️ Emily Writes Well - connect with Emily Conley, sales and website copywrite📱Follow Emily on Instagram🆓 Masterclass: 5 Things Your Homepage Needs to Book More Clients - create a homepage that books clients effortlessly💻 Well-Oiled Website - create a website that books clients like a well-oiled sales machine💻 Well-Oiled Offer Suite - create services that sell and keep business rolling in  ---------------------------------------------

    🎙️ Skilled and Fulfilled episodes
    💻 Felter Unfiltered website
    📸 Felter Unfiltered on Instagram

    • 37 min

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