83 episodes
The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Busin Kate Storey | Marketing Strategist, Brand Clarity Coach, Messaging Mentor
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5.0 • 1 Rating
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Do you wish you could make more money in your wedding business, but need someone who can provide simple wedding marketing strategies and just tell you what to do next?
Do you know you can close the couples who come to you, but can’t always get them to book a call and talk to you?
Do you want more of your perfect couples contacting you, and fewer budget brides and dead-end leads?
Do you know you’re great at what you do, but worry you’re not looking professional enough to your couples and it’s keeping you from getting more bookings?
In this podcast, you’ll learn the wedding marketing strategies that really work so your wedding leads know you’re legit, truly understand your value, and won’t even think twice about your rate.
You’ll know what your couples need to hear from you - and how and when to say it! - to make them take action and book with you. And you’ll get tons of ideas and inspiration through step-by-step action plans, conversations with real wedding pros that spark ideas for your own business, and a weekly boost of confidence and encouragement that’s hard to find in the wedding industry.
Hey there! I’m Kate Storey - marketing strategist, writing expert, and co-owner of Book More Brides with my sales expert husband Nick. We’ve seen too many amazing wedding pros struggle to get leads online, feel unsure about how to talk to their couples in a way that makes them want to buy, and worry they’re not looking legit or professional enough to compete.
Well, I have good news: Marketing your wedding business doesn’t have to be complicated, and when you know how to finally put these pieces of the puzzle in place, you’ll stop stressing about how to get the wedding leads you love - and start having your competitors wonder why they’re suddenly hearing YOUR name everywhere!
Whether you’re just getting started, you’re ready to ditch your 9-to-5, or you want to level up your full-time wedding business - if you’re ready to learn the wedding marketing ideas that book more brides and make you more money, this podcast is for you!
Pop in those earbuds and get ready to binge listen your way to a more profitable wedding business!
Learn: bookmorebrides.com
Connect: hello@bookmorebrides.com
Community: bookmorebrides.com/book-more-brides-growth-academy
FB Group: fb.com/groups/BookMoreBridesTribe
Instagram: @bookmorebrides
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084 \\ Do you believe you're worth your rate? How to charge more in 2024
Truth time: When was the last time you raised your rates in your wedding business? Has it been years? Have you added in new services, equipment, techniques, etc. - but kept your rates the same?
Wedding pro, you are worth so much more than what you're likely charging right now...but how do you know if it's the right time to raise your rates?
Listen in for some tips on how to identify barriers that might be holding you back from charging more in your wedding business - and keeping those high-value couples from wanting to book with you. Let's do this!
Ready to take your wedding business to the next level? Schedule a call with us to learn how the Growth Academy can take your business from plateaued to profitable. -
083 \\ Growing your wedding business with Buy Now and Buy Later couples
Did you know there are actually two kinds of wedding leads you're always working with?
These are two very different groups of couples who are looking to book you at any given time...and if you know how to help them both, it could mean doubling or even tripling your revenue.
In this episode, I'm sharing the difference between Buy Now and Buy Later couples, what each group needs to know from you, and how to help them both so you can grow your wedding business like crazy in 2024!
Find out how to get your personalized growth strategy, including a step-by-step plan to book Buy Now AND Buy Later brides in 90 days or less - schedule a call with us here: https://bit.ly/3zEeQUq -
082 \\ 3 marketing must-do's for your wedding business
On a scale of "word-of-mouth only" to "paying Meta $2k every month," how serious are you about marketing your wedding business?
Every major brand knows the importance of marketing their product/service...so why aren't we taking the same approach in our wedding businesses?
One of our clients - a very smart, six-figure multi-op owner - once shared these wise words: "If you build your wedding business on word of mouth, it's going to die." OUCH.
Here's the thing: Your wedding business cannot survive if you don't have a marketing plan...so today, I'm sharing the 3 absolute must-do marketing activities to start doing in your wedding business today!
Ready to get serious about marketing your wedding business? Schedule a call with us to learn how we help you get in front of the right couples and get them to book: https://bit.ly/3zEeQUq -
081 \\ Where are all the wedding leads? Here's how to get couples to contact you!
Does it seem like you have waaaaay fewer leads this year than the last couple of years?
There's a good reason for it (cough cough wedding boom cough cough) - but there's also something you can do about it. Here's how to get more wedding leads to contact you...AND get them to stick around this time!
Find out how the Book More Brides Growth Academy helps wedding pros of all kinds book more weddings and stand out from the competition - schedule a call with us here: https://bit.ly/3zEeQUq -
080 \\ It's time to get your wedding business ready for engagement season - here's why!
Did you know that the highest number of engagements happens in the month of December?
Did you also know that you'll see the benefits of what you do for your wedding business in about 90 days (3 months)?
That's why NOW is the time to get your wedding business ready for all those new leads about to come your way - and in this episode, I'm sharing the most important thing you can do now to be ready for a booked-out 2024!
Find out how to get unstuck in your wedding business and get leads to finally see your value - schedule a call with us here: https://bit.ly/3zEeQUq -
078 \\ Thinking of LOWERING your wedding package prices? Listen to this first!
Are you seeing slower sales (or inquiries, or responses) this summer? Are you thinking that maybe you need to lower your prices just to bring in some cash? 🛑 STOP!! 🛑
There are some major problems with lowering your rates just to make some sales - in this episode, I'm sharing some of the most-heard reasons for doing this...and what you need to do instead!
Have you been seeing a change in the amount of sales / inquiries / leads this summer vs. past summers? Let me know in our Book More Brides Facebook group!
Want to get leads to finally see your value and NEVER lower your prices again? Schedule a call with us here! https://bit.ly/3zEeQUq
Customer Reviews
Enjoyable and valuable.
I’m a pro wedding singer. I find the podcast relatable and enjoyable. Some great information in every episode. Thanks Kate x