291 episodes
The HeyCreator Show HeyCreator
-
- Business
-
-
4.8 • 37 Ratings
-
The HeyCreator Show is for building your creator business.
Each week, hosts Matt Ragland and Tim Forkin talk through all stages of the creator journey, intentionally designing each conversation to meet you where you’re at along the way. We’re sharing lessons from over a decade of helping digital creators launch and scale courses, communities, and coaching services — along with building newsletters, YouTube channels, and podcasts to millions of subscribers and downloads for our clients.
For more about our show, company, and community go to heycreator.com.
-
017: The Secret Behind The World's Biggest Online Communities
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) interviewed Gina Bianchini (Co-founder and CEO of Mighty Networks) and Jordan Mix (Partner at Late Checkout) LIVE in-person for a conversation about community design.
How do the most successful community builders do it? What makes their communities thrive without their direct involvement?
Those questions & more answered in today's episode!
Join the HeyCreator Community
Use Automatic Evergreen to send profitable newsletters on autopilot -
016: Two Income Streams You're Not Thinking About (with Terry Rice)
How do you create content for your favorite brands and make the big bucks?
You already can — but not in the ways you think.
You’re probably leaving money on the table. After today’s episode you’ll ask yourself, “Why didn’t I think of that?”
Don’t worry, it’s not too late. Terry Rice, our Director of Growth & Partnerships at HeyCreator, is here to talk through two income streams creators often overlook.
(0:00) — Intro
(2:20) — What is a brand partnership?
(6:19) — How Matt could work with Yeti
(10:43) — Brands aren’t always looking for revenue in a partnership
(17:17) — Licensing your content? How?
(21:46) — How a creator is licensing their Urban Chicken Coop course
(25:13) — Terry coaches Matt on licensing HeyCreator
(29:04) — How creators can get started with brand partnerships & licensing
Join the HeyCreator Community
Use Automatic Evergreen to send profitable newsletters on autopilot -
015: Build A Life You Don't Need A Vacation From (with Khe Hy)
How do you build a life you don’t need a vacation from?
That’s why we become creators, right? To skip the 9-5, work for ourselves, help others, and live our dream?
To answer the question, Matt interviewed long-time friend and HeyCreator Summit speaker Khe Hy — the perfect person to answer this question, because he walked away from a $2 million salary on Wall Street for a life of surfing, family, entrepreneurship and creating.
As you’ll hear, Khe optimizes his life for ALIVENESS and drops gems throughout this fun & insightful conversation.
(0:00) — Intro
(1:00) — Pivoting away from what doesn't serve you
(4:40) — Optimizing for aliveness
(9:49) — Why you need to experiment
(17:46) — The death of the follower
(27:58) — Everyone wants to be the noun, nobody wants to do the verb
(33:23) — How much Khe made on Wall Street vs. becoming a creator
Join the HeyCreator Community
Use Automatic Evergreen to send profitable newsletters on autopilot -
014: If You Want To Sell More Courses In 2024, Do This! (with Billy Broas)
You want to sell more courses. Billy Broas is an expert in course launch marketing.
If you watch today’s episode with Billy, you’ll be able to sell more courses.
Therefore, you NEED to watch this episode.
Today’s conversation is all about marketing arguments, and how you can use them (like we did above) to write killer copy for your landing pages and use psychology to sell more courses.
Matt interviewed Billy for an expert teaching session in the HeyCreator community — and it was so good, we HAD to use it for the show. Let us know what you think!
Join the HeyCreator Community
Use Automatic Evergreen to send profitable newsletters on autopilot -
013: How To Price Your Digital Products & Services
“What should I charge?”
Every creator asks this question. Don’t worry, we’ve got you!
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) and Tim Forkin (@timforkindotcom) walk through the Value Ladder framework, discussing how you can scale the same offer up and down the ladder to different price points and levels of involvement.
(0:00) — Intro
(1:00) — How should we think about pricing?
(2:55) — Where to start on the Value Ladder (VIP)
(9:50) — Going down the ladder (High)
(13:53) — The worst place to be (Mid)
(20:03) — Do not price at this number
(28:15) — The low-end of the Value Ladder (Impulse + Free)
Join the HeyCreator Community
Use Automatic Evergreen to send profitable newsletters on autopilot -
012: How Successful Creators Think (With Amanda Goetz)
The HeyCreator Show is presented by Riverside — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) interviews Amanda Goetz (@AmandaMGoetz) LIVE and in-person about her role as a fractional CMO, along with how she thinks about her content, community, and creator habits.
(0:00) — Presented by Riverside
(1:14) — Why take a fractional CMO role?
(9:49) — Are other creators your competitors?
(15:21) — How do you think about community?
(20:48) — What are the habits of successful creators?
(26:54) — Parenting as a creator
(32:09) — The differences between creating and public speaking
Join the HeyCreator Community
Use Automatic Evergreen to send profitable newsletters on autopilot
Customer Reviews
Perfect Show for Copywriters
I love this show and listen religiously. So much great advice given and just fun to listen to.
Extremely well written and insightful (of course!)
This show is an excellent resource to learn how to write well.
Highly recommended.
Bizarrely compulsive and meta sales podcast
One day there may be a third level podcast about the content marketing of the content marketing of content marketing. Until then we have the double-dip meta philospohisng of smooth, sincere gameshow host Jerod and squeaky, geeky people-pleaser Demian. The show is like a meditation mantra, essentially empty but comforting noise that blots out concious thought. Ideal for long runs and bike rides.
Top Podcasts In Business
You Might Also Like