The Creative Relay Smith & Western Sound

The latest episode of Smith & Western’s Creative Relay Podcast features two pivotal creative leaders in the New Zealand advertising industry – Nick Worthington and Tony Bradbourne. Worthington created many award-winning campaigns at BBH and AMV London before moving to New Zealand and heading Mojo and then Colenso for 17 years. Bradbourne is founder of Special, the first global creative network founded from New Zealand, now with 8 offices globally. Bradbourne gets to the heart of what makes great creative effective, how energy and drive is more important than talent alone and what it truly takes to build an ‘independent creative network for the world’s most ambitious brands’, from the bottom of the world.

Talking with Nick Garrett from Deloitte Digital, Worthington speaks with his characteristic style about ideas and the importance of working with people who can bring them to life. “Everyone has great ideas, but they don’t often have people around them who can recognise them and know what to do with them once they’ve been had” he says. “Ideas need to be born into a fertile environment.” Worthington also explains his guiding principles for brand-building success, and how they are allegorical to an agency’s ambition.

The latest episode of industry podcast The Creative Relay has dropped, with Zia Mandviwalla from Finch talking to Lisa Fedyszyn, Executive Creative Director, Special Group New Zealand. The multi-award-winning Fedyszyn opens up about her award-winning work, long-term partnership with Jonathan McMahon and the role of playfulness in her approach to creativity.

The latest episode of The Creative Relay has been released with The Core Agency’s Christian Finucane talking to Nick Garrett, Global Leader Marketing and Commerce, Deloitte Digital. It’s the first episode of the popular creative podcast to feature a guest from the Account Service side of the industry. It’s a choice that was deliberately made to showcase the power of collaboration, according to Finucane.

The Creative Relay podcast returns with guests Jon Skinner and Christian Finucane from The Core Agency. Talking to host Paul Dunne, the pair give a fascinating insight into their 20+ year creative partnership, along with the origins, challenges and rewards of operating their own independent agency.

Interviewed by Beth O’Brien, Head of Innovation at The Monkeyts, award-winning writer, director and filmmaker Zia Mandviwalla talks about her humble origins as a storyteller, which she traces back to a lifelong habit of staring at strangers.