24 episodes

It’s time to roll up your sleeves. The Engine Room takes you under the hood of your B2B business to analyse the common marketing problems that could be stalling the success of your company.

FINALLY is a full service B2B Marketing Agency with a specialism in Engineering and Manufacturing businesses. Together with experts from FINALLY and our special guests, The Engine Room solves the most common marketing frustrations in the industry. In every episode, we give B2B business owners actions they can implement into their marketing strategies today, to drive their business into tomorrow.

The Engine Room Podcast by Finally Agency Finally Agency

    • Business
    • 5.0 • 1 Rating

It’s time to roll up your sleeves. The Engine Room takes you under the hood of your B2B business to analyse the common marketing problems that could be stalling the success of your company.

FINALLY is a full service B2B Marketing Agency with a specialism in Engineering and Manufacturing businesses. Together with experts from FINALLY and our special guests, The Engine Room solves the most common marketing frustrations in the industry. In every episode, we give B2B business owners actions they can implement into their marketing strategies today, to drive their business into tomorrow.

    Episode 22: Vicky Knight, Marketing Manager at NCMT Ltd

    Episode 22: Vicky Knight, Marketing Manager at NCMT Ltd

    SEASON FINALE!



    This week we welcome Vicky Knight from NCMT into the Engine Room! Vicky travelled all the way from Leicester to record with us at the Canterbury office so we are very grateful to have her for our final episode of the Engine Room Season 2. She covers some brilliant tips for marketers, her journey into manufacturing, video marketing successes and that she is already planning for MACH 2024 which is almost a year away! 



    Heading to MACH? We’d love to hear from you!



    If you enjoy this episode, make sure you press follow on whatever platform you’re listening from so you don’t miss out!



    Follow & Connect

    Rob Dando - LinkedIn

    Victora Knight - LinkedIn

    Millie Collier - LinkedIn

    • 30 min
    Episode 21: Rebecca Galley, Managing Director at Hydroscand UK

    Episode 21: Rebecca Galley, Managing Director at Hydroscand UK

    On this episode of The Engine Room Podcast, we are delighted to record in person with Rebecca Galley, MD at Hydroscand UK.



    We get to chat at an exciting time as Hydroscand prepare to launch an e-commerce site. At the time of recording, Hydroscand has 5.2 million views for the #hydroscand on TikTok and 55.5K for #hydroscanduk, so we ask Rebecca about how manufacturing companies can embrace TikTok.



    If you enjoy this episode, make sure you press follow on whatever platform you’re listening from so you don’t miss out!

    • 31 min
    Episode 20: Sarah Steinhöefel, Marketing Manager at Gradient Consulting

    Episode 20: Sarah Steinhöefel, Marketing Manager at Gradient Consulting

    This week we welcome Sarah Steinhöefel, Marketing Manager at Gradient Consulting onto The Engine Room Podcast, a self-confessed creative who has been working in a tech career! Adept at wearing many different hats, Sarah manages the marketing for Gradient Consulting not only alone - but part-time! During this episode we hear what her successes and challenges have been, as well as her top tips and resources for other B2B marketers out there.



    This is a particularly good episode if like Sarah, you're a one person team, or you're marketing a service rather than a product. Thanks for bringing this unique perspective to The Engine Room Sarah!



    Connect with Sarah on LinkedIn

    Connect with Rob on LinkedIn

    Connect with Millie on LinkedIn

    • 23 min
    Episode 19: Nigel Dean, Marketing Manager at LC Automation

    Episode 19: Nigel Dean, Marketing Manager at LC Automation

    Welcome back to The Engine Room podcast!



    This week, Rob chats to Nigel Dean, the Marketing Manager at LC Automation. LC Automation supply Automation, Machinery Safety and Motion Control products to the manufacturing industry, and Nigel has built a fantastic marketing team in the business. Nigel has been championing video as a big driver of their content marketing strategy for 2023, so this episode is full of insight and one to bookmark if you're thinking about upping your video game this year.



    FINALLY Agency provide video content for engineers and manufacturers, and our campaign video for SECO Tools X-Head range reached over 500,000 people. If you want to reach your audience through video, get in touch to find out how we can help.



    Enjoy the episode, and see you next time on The Engine Room! ⚙️🎙️

    • 28 min
    Episode 18: Curtis Bligh, Head of Marketing Communications at Excell Engineering Group

    Episode 18: Curtis Bligh, Head of Marketing Communications at Excell Engineering Group

    Welcome back to another episode of The Engine Room Podcast! This month we speak to Curtis Bligh, who has worked his way up from a work experience student to Head of Marketing Communications at Excell Metal Spinning (now the 

    Enjoy this episode as Curtis shares his extraordinary experience of personal and professional growth, his strategies for success and how Excell Metal Spinning are going from strength to strength. 

    Recommended Resources: 

    Radical Marketing From Harvard to Harley, Lessons from Ten That Broke the Rules and Made It Big by Sam Hill

    • 31 min
    Episode 17: John Woskett & Myles Chattwood, The Hoffmann Group UK

    Episode 17: John Woskett & Myles Chattwood, The Hoffmann Group UK

    John Wosket (Marketing Manager) & Myles Chattwood (Digital Marketing Specialist) from Hoffmann Group UK came to the FINALLY Agency offices to record this episode of The Engine Room in our podcast studio! 

    With the UK office opening in August 2019, John & later Myles had many challenges ahead of them, but through COVID and Brexit they maintained enviable growth rates. In this episode, we talk about how marketers use big numbers in reporting and how this translates into tangible benefits for the customer and the business, why communication with the internal team is just as important as communicating with customers, and how being open & honest are the two values that will get you through your marketing career, and life in general! 



    Recommended Resources


    No Rules Rules: Netflix and the Culture of Reinvention by Erin Meyer & Reed Hastings 



    Connect with us on LinkedIn 👇🏼


    John Wosket - Marketing Manager at Hoffmann Group UK
    Myles Chattwood - Digital Marketing Specialist at Hoffmann Group UK
    Rob Dando - Managing Director at FINALLY Agency
    Millie Collier - Marketing Manager at FINALLY Agency

    • 31 min

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