72 episodes

Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire. Brought to you by Loyalty Wired.

The Loyalty Podcast Iain Pringle

    • Business
    • 5.0 • 8 Ratings

Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire. Brought to you by Loyalty Wired.

    Newscast 4 – The End of FlyBuys New Zealand & the rise of the “Zero Consumer”

    Newscast 4 – The End of FlyBuys New Zealand & the rise of the “Zero Consumer”

    With recent changes to Air Miles in Canada and Nectar in the UK, the coalition model continues to evolve. But will it go extinct? Iain Pringle explores the seismic shift in the New Zealand loyalty landscape that led to the demise of the FlyBuys coalition while Rick explores the rise of the “Zero Consumer” and Airbnb’s customer loyalty strategy.

    • 32 min
    Newscast 3 – US credit card regulation impact and Apple loyalty.

    Newscast 3 – US credit card regulation impact and Apple loyalty.

    This week Rick Ferguson revisits US credit card regulations and asks what a settlement could mean for issuers and merchants and explores whether loyalty to apple is a pleasure or a pain.

    • 35 min
    Podcast 65 - Changing Customer Needs - A Global Perspective

    Podcast 65 - Changing Customer Needs - A Global Perspective

    As loyalty is now truly a global market in this podcast we compare research studies from two sides of the globe with Adam Posner in Australia and James Davies of Mando Connect in London.

    • 24 min
    Newscast 2 - Spotlight on GDPR, the UK market & Blind Loyalty

    Newscast 2 - Spotlight on GDPR, the UK market & Blind Loyalty

    This week Rick Ferguson travels to the European Union for a look into the current state of General Data Protection Regulation compliance, Charlie Hills, of WPP, gives a summary of the UK loyalty market and Amanda Cromhout shares her inspiration for setting up the Blind Loyalty Trust.

    • 34 min
    Newscast 1 - Episode 1 of our new podcast format!

    Newscast 1 - Episode 1 of our new podcast format!

    Newscast 1 - In our inaugural episode of the Loyalty Newscast we bring you the latest industry news, discuss proposed changes to the US credit card market, explore sports loyalty and ask what loyalty lessons we can all learn from Taylor Swift. With special guests Jill Goldword, Tom Cowgill, Marc Berman, and Guy Rosenhoiz.

    This newscast is brought to you by CoinBridge by Nayax.

    • 37 min
    Newscast Introduction

    Newscast Introduction

    Quick summary of our new Loyalty Podcast which will be launched later today.

    • 2 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Felipe Beirão da Veiga ,

Fantastic!

Great podcast and group. Really insightful! Would be great to hear a bit about new app and platforms getting in the segment and trying to aggregate this world!

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