107 episodes

#TheNewAbnormal podcast (100,000+ downloads) focuses on hope, community & resilience. Debating these subjects and their cultural/social context means I've had some fascinating discussions with guests inc activists, creatives, writers, philosophers, entrepreneurs, strategists, psychologists, lecturers, futurists, etc. Re: my background, I'm a strategist, author and speaker. My first book #ThePostTruthBusiness focused on trust & empathy, the second #InfluencersAndRevolutionaries on innovation & sustainability. (The insights gained in these podcasts link to our ongoing research.) So...enjoy the interviews!

The New Abnormal Sean Pillot de Chenecey

    • Business
    • 4.8 • 20 Ratings

#TheNewAbnormal podcast (100,000+ downloads) focuses on hope, community & resilience. Debating these subjects and their cultural/social context means I've had some fascinating discussions with guests inc activists, creatives, writers, philosophers, entrepreneurs, strategists, psychologists, lecturers, futurists, etc. Re: my background, I'm a strategist, author and speaker. My first book #ThePostTruthBusiness focused on trust & empathy, the second #InfluencersAndRevolutionaries on innovation & sustainability. (The insights gained in these podcasts link to our ongoing research.) So...enjoy the interviews!

    Anna Kirah 'Think long-term in a short-term world'

    Anna Kirah 'Think long-term in a short-term world'

    This episode of #TheNewAbnormal podcast features the renowned design anthropologist and psychologist  Anna Kirah. She's an expert in pioneering qualitative research methods used to gather deep insights to understand people's motivations and expectations as well as their articulated and unarticulated needs, and to link this understanding to the design of services, products and organisational change. Anna's experience in Boeing and Microsoft has given her global recognition for her work related to people-centred innovation, service design & design thinking, co-creation & interdisciplinary collaboration;  as well as how to lead an organisation in a turbulent age. She’s writing a book about design anthropology 'Working on the Edge' (in collaboration with other anthropologists) and is also writing one 'on leadership in an age of change' called Do You Care? So, we discuss all the above - and more - in an episode that I hope you'll find deeply interesting. 

    • 53 min
    Gideon Wilkins 'Natural language analysis, brand deprivation and disruption'

    Gideon Wilkins 'Natural language analysis, brand deprivation and disruption'

    This reposted episode of #TheNewAbnormal featured Gideon Wilkins, Head of Research at McCann Central.  (Part of McCann Worldgroup, who have an integrated network of advertising agencies in over 120 countries). 

    Prior to joining McCann's, Gideon was the Global Brand Guidance Director at Kantar Millward Brown, based in Shanghai. 

    In this podcast, he discusses the findings and implications of some fascinating natural language analysis that the agency has been conducting. 

    In doing so, Gideon explains the insights gained via integrating multi-source and AI-analytics in conversational data, regarding the present and future self. 

    We debate issues such as clarifying meaningful roles for brands in the context of C19, leveraging a 5C's ethos; and the vital role that disruption plays for legacy and challenger brands, for instance regarding System 1 & 2 thinking.

    • 50 min
    Sara Wheeler 'The minute curiosity of the travel writer - tales from the Arctic to the Antarctic'

    Sara Wheeler 'The minute curiosity of the travel writer - tales from the Arctic to the Antarctic'

    In this episode of 'The New Abnormal' I interview Sara Wheeler,  a prize-winning non-fiction writer noted for her accounts of the polar regions. Her books include the international bestseller Terra Incognita, which tells the story of a seven-month journey in Antarctica.

    The Daily Telegraph reviewer wrote of it, ‘I do not think there will ever be a better book written about the Antarctic.’ In it, she mentioned sleeping in the captain's bunk in Scott's Hut.

    Whilst in Antarctica she read 'The Worst Journey in the World', an account of the Terra Nova Expedition, and she later wrote a biography of its author Apsley Cherry-Garrard. 

    For years she travelled frequently to Russia, Alaska, Greenland, Canada, and North Norway to write her book The Magnetic North: Notes from the Arctic Circle (winner of the Banff Adventure Travel Prize).

    She later wrote 'O My America!: Second Acts in a New World' which records the lives of women who travelled to America in the first half of the 19th Century, and the authors's travels in pursuit of them. 

    Sara’s latest book, Mud and Stars: Travels in Russia with Pushkin and Other Geniuses of the Golden Age, came out just prior to the pandemic.
    Sara is a Fellow of the Royal Society of Literature,  a Contributing Editor of The Literary Review, a Trustee of  The London Library and former chair of the Stanford Dolman Travel Book of the Year award. 

    She contributes to a wide range of publications in the UK and US and broadcasts regularly on BBC Radio. 

    Sara's the most extraordinary person and I really enjoyed hearing her fascinating stories and perspectives. 

    • 47 min
    Mark Vernon 'Everything in philosophy is a footnote to Plato'. (And quite a lot is a footnote to Kant).

    Mark Vernon 'Everything in philosophy is a footnote to Plato'. (And quite a lot is a footnote to Kant).

    In this episode of #TheNewAbnormal podcast, I interview Mark Vernon, a psychodynamic psychotherapist, writer and broadcaster, who has a keen interest in spirituality and the inner life. He has a PhD in ancient philosophy, as well as degrees in physics and theology.

    His books (which have appeared in translation around the world) cover subjects from friendship and belief, to wellbeing and love, and his latest one is 'A Secret History of Christianity'.

    Mark contributes to and has presented a number of radio programmes such as 'The Moral Maze' and 'In Our Time'. He teaches at The Idler Academy and also leads workshops and gives talks re: 'Ancient Greek Philosophy and How to See Spiritually'.  

    So, as you can no doubt imagine, I found it fascinating to talk with Mark about his thinking on subjects ranging from Plato to Freud to Blake to Augustine; and on issues ranging from  friendship to religion to generational angst  to Pandora's Box. 

    Along the way, we discuss the Socratic Question, his viewpoints on the Stoics, Epicureans, Skeptics and Cynics, all things ego-related, why it's hard for science to question itself, along with the parables of Jesus and Buddha. 

    • 53 min
    Geoff Glendenning 'Why one of the greatest-ever launches was basically two-fingers to the industry'

    Geoff Glendenning 'Why one of the greatest-ever launches was basically two-fingers to the industry'

    This episode of 'The New Abnormal' coincided with the 25th anniversary of Sony Playstation's launch: one of the most successful (and in a marketing context - anarchic) launches of all time. 

    The brains behind that activity is my guest, Geoff Glendenning. He's a renowned brand strategist and integrated marketing expert, who's also worked with iconic brands including Greenpeace, Microsoft, Vans, Coca-Cola, MTV,  Olympus, Ben & Jerry's, Channel 4, Sega, Ministry of Sound, Volcom and Sony Music. 

    In this episode, he focuses on the launch of PS1, as at the time it used an approach - basically fighting a traditional corporate mindset - which has been incredibly influential in the years that have followed. 

    To do so, Geoff utilised his knowledge of, and preference for, leveraging alternative culture with guerilla marketing techniques. 

    The catalytic results changed an industry, and in this podcast he explains in detail why he took this approach, the tactics that he used, and how he views the marketing landscape. 

    BTW, Geoff is very enthusiastic about his favourite subject - so in this episode I just sat back and enjoyed listening to the story unfold!

    • 48 min
    Jen Urich 'Inequality & Protest, Community Cohesion, and why Truth is Cool'

    Jen Urich 'Inequality & Protest, Community Cohesion, and why Truth is Cool'

    In this episode of #TheNewAbnormal I interview Jen Urich, a marketing strategist and founder of Sparrow Strategy in Portland, Oregon. 

    She's also the ex-Group Planning Director of Wieden + Kennedy in Portland, ex-Director of Account Planning at Crispin, Porter + Bogusky in Miami, and Director of Account Planning at J. Walter Thompson Worldwide, in Mexico City. (Previously, she was also at Bain & Co, and took her Masters at Yale). 

    In this reposted episode (an early one from the series) she explains her views on issues inc #BlackLivesMatter and the 'situation' in Portland. We go on to discuss the way in which #Truth (one of the most successful marketing campaigns of all time) was originally developed, the results of a fascinating research project into institutional trust vs personal trust (focusing around 'fears / loves / hopes') that she and her colleagues conducted in Brazil, India, Mexico and Japan. 

    Jen also illuminates why and how Covid-19 has led to such a 'great reveal' of inequality. 

    Along the way, we also talk about the 'Raising Justice' organisation, plus other crucial topics such as resilience, adaptability and community action. 

    Oh, and why North America needs to be more like Canada...

    • 58 min

Customer Reviews

4.8 out of 5
20 Ratings

20 Ratings

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