The Podcasters Podcast

Ashley Morris & Kane Baron
  • 5.0 (42)
  • MARKETING
  • UPDATED WEEKLY
The Podcasters Podcast

The Podcasters Podcast is your ultimate guide on leveraging podcasting and content creation to turn your passion into profit. Hosted by industry experts Ashley Morris and Kane Baron, this show delivers actionable insights, expert tips, and cutting-edge strategies for podcasters at every level. From learning how to start a podcast, to content on podcast monetisation strategies like sponsorship, premium content and selling your products & services. Additionally, they explore techniques for building your personal brand, allowing you to establish yourself as an authority in your niche and grow your influence. With short, actionable, how-to episodes as well as interviews with some of the biggest and best creators in the UK and across the globe. Episodes are packed with proven methods to expand your audience and grow your personal brand in order to monetise your content. This podcast also keeps you informed about the latest developments and industry news in the podcasting world so you can stay ahead of the curve. Ash and Kane host this show to help independent podcasters launch, grow and monetise a podcast. Beyond the content, they offer support with all things production at Progressive Media (The UK’s largest podcast agency for independent creators). They also help established podcasters connect with brands in win-win sponsorship partnerships as well as offering podcast consultancy, mentoring and public speaking. Connect with Ash on LinkedIn here: https://www.linkedin.com/in/ashley-morris-%F0%9F%8E%99%EF%B8%8F-056807234/ Connect with Kane on Instagram here: https://www.instagram.com/kanebaronofficial?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

  1. 1 DAY AGO

    How to Interview Interesting People | The Right Way to Create an Interview Podcast

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. One of the most popular podcasting formats is also one of the most difficult to get right. Interviewing ‘interesting’ people is something many podcasters try and fail at, so in this episode, Ash and Kane tell you how to do it right and reveal common mistakes. KEY TAKEAWAYS There are already many highly successful interview podcasts in the space so it can be difficult to get fast growth and high monetisation, particularly as they don’t generally appeal to a specific audience. A plus side of this type of podcast is there is no ceiling, the opportunities are endless. You need top tier production to give yourself a chance in the space. Filming in person is essential to get your guest to open up for this type of podcast, to get the content that is good enough to set you apart from the rest. In person interviews give you more time to build rapport with the guest before the interview, and there is usually less of a time limit if you want to record for longer. You have to be a fantastic host, to be able to ask the best questions and to be an active listener. Ask the questions that the guest won’t have been asked before to get original content. If your show will primarily be on YouTube then you can vary your theme and guests as the YouTube algorithm will put it in front of the right audience. If you are doing audio only then you need to be more careful and have some cohesion among your episodes and serve your audience. Niche is more important if you want to monestise, if you don’t need to straight away then you can be a much more varied. BEST MOMENTS “There are a lot of very good ones out there already and it doesn’t appeal to a specific audience” “Of those really big shows that just interview interesting people, none of them slack on production, they look like TV” “In person is important and really high quality production, that’s an easy way to stand out online” “If someone has been on multiple podcasts, do not do the story” “Finding those (interview) gems is really difficult” “If you want to monetise, niche is important” VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    19 min

  2. 4 DAYS AGO

    Learning from The Joe Rogan Experience Podcast

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Ash and Kane discuss The Joe Rogan Experience podcast and what we can learn from Joe Rogan and the success of the show. They share the ways it follows the trends we now recognise as important, such as authenticity and the things Joe Rogan does in the show that are unusual. They also reveal how much The Joe Rogan Experience earns and the power Joe Rogan holds, including his influence over the most recent US election by interviewing Donald Trump. KEY TAKEAWAYS First created in 2009, The Joe Rogan Podcast initially had two hosts. It took until 2013 for the current format to be established. Podcasting takes time and patience; you only fail if you give up. Episode 310, with Neil Degrasse Tyson, was one of his first episodes to take off and was also when he started branching out of his initial niche. The Joe Rogan Experience Podcast proves that growth is not linear. Like with most podcasts, there are a few episodes a year which spike your baseline and growth is truly built over time. In 2018, Elon Musk gave the podcast unprecedented reach. Joe Rogan is truly authentic; he talks to whom he wants to and challenges everyone, regardless of who they are.  2009-2017 he earnt an average of 5 million a year. 2018-2020 he earned 13 million a year through sponsorship alone. Joe Rogan signed a deal with Spotify in 2020 for $200 dollars whilst still retaining all ownership and decisions for his content. Interviewing Donald Trump in 2024 had an undeniable influence on the result of the US election. BEST MOMENTS “It was just him in his basement smoking weed” “The longer you fail, the more likely you’ll succeed” “Elon Musk was his real big, big one” “He is truly authentically him” “Spotify secretly removed some of the episodes” VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    22 min

  3. 14 FEB

    Can You Spot a Fake Podcast?

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Ash and Kane take a different approach in this episode, is it cake style. They run through a list of shows, asking you to guess which is the real podcast and which is the fake whilst discussing what makes a good niche for a podcast.   VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    20 min

  4. 11 FEB

    How to get 1k Podcast Downloads in 30 days

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Ash and Kane share how you can get 1k downloads on your podcast in just 30 days. They reveal the things you can do to set your podcast up to get the highest amount of downloads when you first launch and beyond.   KEY TAKEAWAYS Batch record 10 episodes before you release any, so your new audience can listen to multiple episodes Include interviews in your initial episodes, ideally from someone who has a loyal following and audience already When launching your podcast, ensure you are promoting it across different social media platforms in the lead up launch. Having a competition or giveaway can be used to guide listeners to download on release day to help your podcast chart Charting helps you be found by organic listeners Guest on other people’s podcasts in the two weeks before you launch or ask for episodes where you are a guest to be released close to your launch date Find communities where you can first add value and then promote your show Attend industry events to network and promote your show, the more niche, the better Spend some time on your SEO, in your show notes and titles and aim to include search terms within them BEST MOMENTS “Interview guests that have either a big or engaged following…ideally people who haven’t been on loads of podcasts before” “Go on other people's shows ahead of time that will schedule for release over your launch week” “Be active on your social media every day” "Spend some time on SEO as well as that will get you a couple of extra listeners" VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    10 min

  5. 7 FEB

    15 Controversies of Podcasting | Part 2

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    23 min

  6. 4 FEB

    15 Controversies of Podcasting | Part 1

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. In this episode, Ash and Kane have asked chat GPT to suggest contentious and debate worthy topics in the podcasting industry. From charging for podcasts to AI-assisted content, Ash and Kane give their thoughts and opinions on these after years of experience in the podcasting space. KEY TAKEAWAYS Paywalls -vs- Free Content. Is it fair and does it work to put paywalls in podcasting? Are exclusive deals with platforms good or bad for the industry? What counts as too many ads in an episode? Are dynamic ads ruining the authenticity of podcasting? Should AI generated content and assisted podcast production be embraced? Should creators own all of their own content? BEST MOMENTS “I feel like you can only charge for content when you’ve earned the right” “Creators that do the best are the ones that purely do it for the passion and the  love of the content and payment is a byproduct” “The listener experience is the most important thing because they pay the bills” VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Producing Meghan Markle's Podcast & Working for Spotify with Courtney Reimer   Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    19 min

  7. 31 JAN

    What Nobody Tells You About Podcasting | Advice for Beginners

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Ash and Kane reveal the things they wish they had known before they started podcasting. They share what nobody told them in the beginning and common issues many podcasting beginners face, giving advice to help you learn from their experience. KEY TAKEAWAYS Video record all your podcast episodes from the beginning, you will wish you had these later on! Overestimating how much content you have recorded. There are multiple benefits to being ahead on your recorded content and it can impact quality if you are having an emergency record. It’s important to create content that works for you rather than trying to emulate other podcasts too much, authenticity is essential. Shorter episodes are easier to manage when you are getting started and allow you to publish more often. BEST MOMENTS “The issue I had is I didn’t record the video” “Our worst habit is getting in front on content” “I think we were trying to create content for other people when in the early days you need to create content for you” VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    11 min

  8. 28 JAN

    Podcasting on a Budget

    Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Is podcasting expensive? Ash and Kane talk about why podcasting can be as cheap or as expensive as you like and share what is worth spending money on and what isn’t. It is 100% possible to podcast on a budget, and Ash and Kane explain exactly how you can do it! KEY TAKEAWAYS You can podcast from home if you have the right set-up. You can even use existing tech such as your laptop and phone. Most shows are remote, it’s not necessary to interview guests in person and virtual guests keeps your costs down. If you are looking at interviewing a big name or someone that could elevate your podcast, it is worth spending the money to do it in person to make a personal connection. Editing and artwork are the key things you need to get right and potentially spend your budget on before looking at anything else. Think about how you spend your own time as well as your budget, you can outsource functional but essential tasks like editing whilst you focus on more high value tasks, such as guesting on other shows. Generally it isn’t advised to pay for guests. If a good guest will x5 or x10 your listens, then save this guest for when you have already built up some listenership. BEST MOMENTS “Your biggest cost is production and studios generally speaking” “You can get a mic, stand and ring lights for less than £150” “Travel costs and your shooting costs are expensive but they’re definitely worth it for that personal connection” “The CEO doesn’t do the customer service but it doesn’t mean it’s not an important task, it’s a functional task someone else can do” VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

    15 min
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Trailer

5
out of 5
42 Ratings

About

The Podcasters Podcast is your ultimate guide on leveraging podcasting and content creation to turn your passion into profit. Hosted by industry experts Ashley Morris and Kane Baron, this show delivers actionable insights, expert tips, and cutting-edge strategies for podcasters at every level. From learning how to start a podcast, to content on podcast monetisation strategies like sponsorship, premium content and selling your products & services. Additionally, they explore techniques for building your personal brand, allowing you to establish yourself as an authority in your niche and grow your influence. With short, actionable, how-to episodes as well as interviews with some of the biggest and best creators in the UK and across the globe. Episodes are packed with proven methods to expand your audience and grow your personal brand in order to monetise your content. This podcast also keeps you informed about the latest developments and industry news in the podcasting world so you can stay ahead of the curve. Ash and Kane host this show to help independent podcasters launch, grow and monetise a podcast. Beyond the content, they offer support with all things production at Progressive Media (The UK’s largest podcast agency for independent creators). They also help established podcasters connect with brands in win-win sponsorship partnerships as well as offering podcast consultancy, mentoring and public speaking. Connect with Ash on LinkedIn here: https://www.linkedin.com/in/ashley-morris-%F0%9F%8E%99%EF%B8%8F-056807234/ Connect with Kane on Instagram here: https://www.instagram.com/kanebaronofficial?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Information

  • Creator
    Ashley Morris & Kane Baron
  • Years Active
    2021 - 2025
  • Episodes
    266
  • Rating
    Explicit
  • Copyright
    © 2025 Progressive Media
  • Show Website
    The Podcasters Podcast

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