The WedPro Podcast Katie and Roxy - The Wedding Business Hub

Are wedding fairs leaving you feeling overwhelmed and unsure of how to make the most of your time?

In this episode, we've got you covered with five proven strategies to turn wedding fairs into valuable opportunities for your business.

We'll walk you through the essential steps to ensure your presence at wedding fairs is both impactful and rewarding.



Tune in to learn how to make every wedding fair count! Ready to take what you've learned even further and get our STANDOUT WEDDING FAIR TRAINING FOR JUST £9?!

>> click the link to secure your spot now

https://weddingbusinesshub.thrivecart.com/wedding-fair-blueprint

In this episode Roxy delves into the fascinating world of The Wedding Industry Awards (TWIA) with its co-founder, Damian Bailey.

Damian shares his journey from being a wedding photographer to creating the prestigious awards to recognise excellence in the wedding industry. He explains the ethos behind TWIA, the rigorous and client-voted judging process, and the awards' unique regional approach to celebrating wedding suppliers.

We chat about the importance of being true to oneself in the industry and the impact of awards on suppliers' confidence and marketing.

Enjoy!



To sign up for the free masterclass Roxy spoke about at the beginning of this episode, visit here:https://wbh.myflodesk.com/booking-genius

And to cehck out more about TWIA, head over to here:
https://www.the-wedding-industry-awards.co.uk/about-the-awards/how-the-awards-work

You can't sell a secret!

We dive straight into coaching and giving you the confidence to stop overthinking and procrastinating and get seen in your wedding business.

Enjoy!!

Hey there, it's Katie and Roxy, and we're so excited to welcome you to episode 97! Today, we're diving deep into what makes us tick. We're opening up about our own personal challenges, like dyslexia and dyscalculia.

Through our experiences, we want to emphasise the importance of self-awareness, embracing change, and continuously learning.

We've found that positive self-belief not only impacts our business success but also plays a huge role in our personal growth journey.

So join us as we explore these topics and share our insights!

In this episode of the Wedpro podcast, Roxy is joined by Kayla Dean, a copywriter and brand messaging strategist specialising in website and sales copywriting for creative entrepreneurs, particularly in the wedding industry.
With over 150 clients in her portfolio, Kayla shares insights on starting a copywriting business, the importance of brand messaging, and working with wedding professionals.
She discusses common pitfalls in copywriting, the significance of using voice of customer data, how to differentiate your business through story and messaging, and strategies for effectively engaging Gen Z through website copy.
Additionally, Kayla talks about the challenges and lessons learned as a small business owner, providing advice on sustainable growth and the value of seeking help.

To sign up for our FREE masterclass we speak about in the intro, visit here: https://wbh.myflodesk.com/booking-genius

To check out more about what Kayla does, visit her website here:https://theliterary.co/about

Today we are on how to change up your marketing and messaging to target millennial couples and the newer wave of GEN-Z entering the wedding world.

We chat about the shift in couples planning weddings online, why you need to have price transparency and why it's more important than ever, and the quick decision-making process of couples.



To sign up for our free masterclass where we'll teach you our BEST strategies for booking dream couples - sign up below:
https://wbh.myflodesk.com/booking-genius