Mark Bevans presents - For the early risers; the disruptive thinkers; the change makers and the mould breakers. Our podcast takes a deep dive into Employer Branding, challenging the way you think about recruitment, candidate attraction and company culture. This is employer branding that goes beyond.
E16. Recruiting a new generation
Gen Z: entitled snowflakes or the generation that will change the future of work? Whatever you think, by 2025 Gen Z will make up 27% of the workforce. And they expect a new way of working. Find out why encouraging diversity and personal development is about to get really important in the war for talent.
E15. Artificial Harmony
How do you feel when you hear the phrase ‘conflict at work’? Uncomfortable? Well, don’t. Teams that avoid conflict at all costs breed low engagement, over-compliance, lack of innovation and poor decision making – in other words, a kind of artificial harmony that isn’t harmonious at all. Find out how to move away from the bad habits you might associate with conflict and create teams that are happy and productive.
E14. Employer Branding Vs Talent Branding
Do you market your company’s best bits? Does it have employee appeal or talent appeal? Attracting and retaining talent is today’s challenge but needs consistency and nurturing to keep it growing. Find out the difference between Employer Branding and Talent Branding and how they can work in unison to attract and retain quality recruits.
E13. Old habits die hard
Unless you’ve been hiding in a nuclear bunker for two years (and lockdown may have felt that way), work has changed completely. We’re no longer commuting as much and WFH is here to stay – so why are we still recruiting the old fashioned way?
E12. Company values (part 2)
Do you have your permission-to-play values ironed out? In this 5-minute fix we break down what they are, why they shouldn’t get confused with your core values, and why weaving them into your messaging could make your hiring process a lot easier — and your team stronger too.
E11. Social and Google — your best friends
The competition for talent has never been bigger, and while job boards have their place, there are many advantages of recruiting through social media and Google search — especially when 80% of candidates are currently passive. Don’t miss this 5-minute fix where we arm you with the tips that will make social and Google your best friend.
A great 5 minute fix!
If you’re Into Employer Branding this show is for you!