379 episodes

The VO BOSS podcast blends solid, actionable business advice with a dose of inspiration for today’s voiceover talent. Each week, host Anne Ganguzza focuses on a specific topic to help you grow your #VO Business. Featuring guest interviews with industry movers & shakers, VO BOSS covers every facet of the voice landscape, from creating your business plan to choosing the best marketing tactics & tools. So tune in, listen up, and learn how to further your VO career!

VO BOSS Anne Ganguzza

    • Business
    • 5.0 • 2 Ratings

The VO BOSS podcast blends solid, actionable business advice with a dose of inspiration for today’s voiceover talent. Each week, host Anne Ganguzza focuses on a specific topic to help you grow your #VO Business. Featuring guest interviews with industry movers & shakers, VO BOSS covers every facet of the voice landscape, from creating your business plan to choosing the best marketing tactics & tools. So tune in, listen up, and learn how to further your VO career!

    Scammers - Avoiding Fraudulent Schemes

    Scammers - Avoiding Fraudulent Schemes

    Arm yourself against voiceover scams with insights from Anne Ganguzza and Lau Lapides. The BOSSES shine a light on the potential dangers of casting scams, providing you with the necessary tools and instincts to recognize when something simply doesn't look right. From notorious overpayment traps to false urgency ploys, we dissect the mechanics of these schemes, emphasizing the importance of due diligence and healthy skepticism. Navigating potential job offers can be intimidating, but this episode will help you confidently sidestep the dangers. The BOSSES unpack the nuances of vetting opportunities, the significance of physical company locations, and the red flags that warrant a second look.

    00:01 - Intro (Host)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO boss. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne Ganguzza (Host)
    Hey everyone, welcome to the VO Boss Podcast and the Boss Superpower Series. I'm your host, Anne Ganguzza, and I'm here with the lovely Lau Lapides. Yay, Nice to be back, Hi Law, as always. Hi Annie, Lau, you know I'm wearing my red today. 
    00:37 - Lau Lapides (Host)
    You're looking all red and crimson-y and like ready to rock and roll Like a red flag. 
    00:44 - Anne Ganguzza (Host)
    Oh, I'm so punny sometimes. So now what are we going to talk about today? Let's talk about, maybe, red flags and or scams. I know that they are a popular topic, but I think it's something that we need to watch out for in the industry these scams that go around and ask us to submit our voices and then gosh only knows what happens after that. Typically, it has something to do with money, but, yeah, law. What are your thoughts about scams and how we can avoid them as bosses? 
    01:15 - Lau Lapides (Host)
    Well, totally prevalent. We get it. It's in every industry. And I have to tell you and I know you've been experiencing this too in the last few years tell you and I know you've been experiencing this too in the last few years there have been an onslaught of hackers and slackers and scammers and bammers and everything you call them. They're around and they are literally coming at you. So, as a business owner, you have to be ready for it. They're literally trying to get through your firewalls, whether it's your website, your software. I have, unfortunately, a resident new stalker who leaves me voicemails. You got to be ready for that. You got to take the personalization and emotion out of it and protect yourself, protect yourself and protect your business Absolutely. 
    02:02 - Anne Ganguzza (Host)
    So I know that there's some great first of all resources online that you can find out. I mean, the number one thing is is if you, let's say, get an email or a phone call and it's asking you to submit something personal, like your voice file or an audio file or give money, the first thing that I think you can do is to take action is to Google. Google is your friend and again Google here. Google is your friend and again Google here. Google is your friend because a lot of times, especially even if you get like a phone call right, you can put in the phone number and you can see if it's a phone scam, or you can put in the subject of the email and see if you can find anything out there that talks about it. 
    02:39
    There might be discussions in Reddit. There might be discussions on Facebook that say, yes, this is a scam, don't believe it. But the thing of it is is to make sure. If something doesn't feel right or something is off, then definitely take the first step and research it, go to Google. That's what I would say would be your first step, and then there are lots of other tips and tricks that we have for you. Bosses out there Law. What would you say is your first and foremost line of defense if you feel you've been taken advantage of or are being

    • 32 min
    Business Ethics

    Business Ethics

    We've all been there—faced with the decision to work with a business whose practices don't quite sit right. It's a crossroads that can define not just your career, but your character. The BOSSES tackle this head-on, discussing what it really means when corporations say "I'm sorry" and whether change follows their apologies. They also peel back the curtain on the pricing battles both in voiceover work and in the consumer world, questioning why we shouldn't always accept the status quo and, instead, fight for what's fair. This episode isn't just about the voiceover industry—it's a broader look at how we, as professionals and consumers, navigate the moral maze of modern business.

    00:01 - Intro (Host)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO boss. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne Ganguzza (Host)
    Hey, hey, everyone, welcome to the VO Boss Podcast and the Boss Superpower Series. Hey, hey, everyone, welcome to the VO Boss Podcast and the Boss Superpower Series. I'm your host, Anne Ganguzza, and I am back in the booth with the lovely, illustrious Lau Lapides. 
    00:31 - Lau Lapides (Host)
    Oh, hey Lau hey girl Nice to see you Love being back. 
    00:36 - Anne Ganguzza (Host)
    I know I feel like it's been an age. I feel like we just haven't seen each other in a while, but yet we did just see each other at VO Atlanta and it was not enough time. The two of us were so insanely busy that I feel like I didn't get enough quality time with you or quality time with anybody oh goodness. 
    00:53 - Lau Lapides (Host)
    And that's really funny when you think about it, because when you go to a conference, especially those of us who are going in and we're speaking and we're facilitating, part of the reason why we go is not just to educate but also to meet people and talk and have conversations. And I'm telling you, between the sound, the noise factor, the lights, the running around, the coffee I don't know about you, but I'm taking many naps the coffee, I love it, I love it. The coffee, it's a lot, it's a lot on you at once in a very short amount of time. 
    01:27 - Anne Ganguzza (Host)
    Right, but we did learn a lot, didn't we? 
    01:29
    We did, we definitely did. 
    01:31
    One of the panels that was brought up and I don't know if this discussion should be entirely about this that most of us are familiar with that in the very beginning of this voiceover industry emerged as a top player in the pay-to-play space who had some questionable business practices and ethics, and I think that that is a really wonderful topic to talk about your clients and business ethics and how you choose to work with your clients or not work with your clients depending on, let's say, their business practices or even your own. 
    02:07
    Have you taken a look at your own business practices? Are they ethical? Where do you stand on that? And I think that here's the elephant in the room. So the CEO of Voicescom was present on a panel at VO Atlanta and the very first thing that Jay Michael asked him to do was to apologize to the community on behalf of his company on the way that he treated the community in terms of maybe double, triple dipping into the funds that voice talent pay to be on that platform, and I thought I'd ask what your thoughts are and what your knowledge is of Voicescom and their past business practices. 
    02:46 - Lau Lapides (Host)
    Right. Well, I think you know we're all in the know about that it's a large industry but it's a small industry. If you stay in this industry probably like many others, for your lifetime and you're in it, you really learn a lot and you know a lot and you know a lot of people. It's very in a facetious way. It's very incestuous in that it's a family-driven business where our friends are like our family and we treat our clien

    • 31 min
    The Many Faces of Home Studios - with Tom Dheere

    The Many Faces of Home Studios - with Tom Dheere

    Wondering how to convert your cluttered space into a voiceover success story? Let Anne Ganguzza and the ever-resourceful Tom Dheere, be your personal guides in the transformative journey of setting up a home studio that screams professionalism but whispers in costs. Starting with the bare bones of our make-do booths fashioned from closets and basements, we'll share how to shield your sound from the noisy world outside, using everyday materials to master the art of sound absorption. Our candid conversation is a treasure trove of relatable anecdotes and practical wisdom, perfect for any voice actor eager to refine their recording environment and captivate their audience with crystal-clear audio.

    00:01 - Intro (Host)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss, a VO BOSS. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne Ganguzza (Host)
    Hey everyone, welcome to the V-O Boss podcast in the Real Bosses series. I'm your host, Anne Ganguzza, and I am so excited to be back again with Real Boss guest co-host Tom Dheere. Hey, tom. 
    00:33 - Tom Dheere (Host)
    Hey Anne, I'm feeling very bossy today, but not in a mean to tell people what to do today. I'm just feeling bossy, but in a good way. 
    00:38 - Anne Ganguzza (Host)
    You got good boss colors on. 
    00:40 - Tom Dheere (Host)
    Yeah, and I got some good boss vibes going today too. Yeah, and you sound good, Tom. I do sound good today. It's funny, so do you, as always Well thank you. 
    00:49 - Anne Ganguzza (Host)
    I'm going to be speaking next week at a conference to podcasters who are interested in becoming voice of artists. Part of my conversation is going to include the equipment they need, the skills they need and, of course, what's so important to us as voice actors our environment, our studios. 
    01:08
    And you know it's so funny because we are on opposite coasts and I feel like we also have opposite type studios, but yet they both work amazingly well for our businesses. So I wanted to talk to you about your studio and our differences so that this could be a good reference for those bosses. Just starting out that you don't necessarily need a $20,000 recording studio, because when I first started I certainly didn't have one, and I know that Tom has the same story. As a matter of fact, when I first started, I was in my basement in New Jersey, because basements are a good place where you don't have to deal with, let's say, external noises as much because you're half underground. 
    01:50
    It was a closet for me that I started off with, and, tom, I mean talk to me about when you first started. What was your first studio like? 
    01:58 - Tom Dheere (Host)
    Okay, my first studio was also in New Jersey, parcipany, new Jersey. I'm sorry, where were you in New Jersey? 
    02:04 - Anne Ganguzza (Host)
    I don't remember Northern Jersey. I was in North Haldon, oh, right, by Wayne. Okay, I know exactly where that is. 
    02:10 - Tom Dheere (Host)
    I was in the 20, 25 minute drive west of North Haldon, so I lived in a garden apartment. For those of you who don't know New Jersey, garden apartments are these sets of apartment buildings. 
    02:21
    They're almost always red brick, they could be white or other colors, and there's usually there's anywhere from like three to 50 of them. And I lived on a second floor and my first home recording studio was the front closet which was over the steps that would lean to the door that would let you go outside. So what I did was I went to Home Depot and I got carpet remnants on the cheap. I had a quilt that I think my mother-in-laws aunt made. It's a lovely quilt but like oh, this is a good use for it, I wove it into, you know, like the bar that you'd hang your coats on. Sure. 
    02:56
    I would weave it through there. 
    02:57 - Anne Ganguzza (Host)
    So it's like a little te

    • 26 min
    Special Guest - Emma O'Neill - Mind and Body Health in Voiceover

    Special Guest - Emma O'Neill - Mind and Body Health in Voiceover

    Anne Ganguzza and special guest BOSS Emma O'Neill talk about enhancing your voiceover performances through a fusion of fitness and wellness. Emma is an award-winning voice actor who's also a seasoned yoga instructor. the BOSSES discuss how the disciplines of health and performance are deeply connected. Emma shares her inspiring transition from a gym enthusiast to a holistic voice professional and illustrates that a strong body fosters a strong voice. Anne also discusses her current health journey, shedding light on the profound influence of nutrition and exercise on the art of voice acting. Navigating the world of mindful eating is no small feat, especially with the demanding schedules of voiceover artists. The BOSSES talk about instinctual eating and its benefits for those who rely on their vocal cords for a living. Plus, we delve into strategies for managing mental health and how a strong support system can be your ally in maintaining peak performance for both mind and body.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss, a VO Boss. Now let's welcome your host, Anne Ganguzzaa. 
    00:20 - Anne Ganguzza (Host)
    Hey everyone, welcome to the VO Boss Podcast. I'm your host, Anne Ganguzza, and today I am absolutely thrilled to have a very special guest, Emma, O'neill, with me today. Hello, yay, Emma is a multi-award-winning voice actor and gosh, don't I know what. I've seen her receive multiple awards at these ceremonies in the last few years. She specializes in radio, tv commercials, tv narration, promo and corporate training videos and, of course, outside of her major success in the booth outside of the booth, she is a fitness and wellness enthusiast and I'm so excited to talk to her, and she's been a certified yoga instructor for more than 25 years. 
    00:59
    So, emma, thank you so much for joining me and I'm so, so excited to talk to you today. Thank you so much for having me. I'm really excited to be here, absolutely so. I'm excited because you've combined now two of the things that are becoming my favorite thing, and what I've proven to myself over this health journey is that fitness and wellness has really helped me in the booth so much, and I'd love to talk to you about it and your experience, because, I mean, you've known this for forever, I'm sure, and, however, for me it's just kind of like wow, I can't believe how amazing I feel and how it's really helped me in my voiceover and my voiceover business. So tell the boss listeners a little bit about your journey, how you got started and how you got in voiceover as well. 
    01:43 - Emma O'Niell (Guest)
    My mother was a dance teacher, so I was in dance as a kid, in gymnastics, and then we moved to Canada and I continued with gymnastics but discovered the gym and discovered step classes at the age of like 16 or something and it was just really fun Step classes. 
    01:57 - Anne Ganguzza (Host)
    I have to interject and say that my husband, when I met my husband, he was teaching step at a gym in addition to spin, and I would watch him on the step. I just have to say this because I'm not coordinated and he'd be like doing great vines up around the step and all sorts of dance moves and I would be like in the back because I liked him back then and I would just be kind of like trying to follow along, you're cute, but I'm not going to kill myself on the step. 
    02:19 - Emma O'Niell (Guest)
    Yeah, I'm just going to stay in the back. 
    02:21 - Anne Ganguzza (Host)
    I'm going to beat him so I didn't want to hurt. Well, maybe hurting myself. God is attacking right? Didn't ever know. 
    02:28 - Emma O'Niell (Guest)
    Yeah, so I did step. I was a gym kid for a really long time and I got into yoga because I was at the gym all the time and I had hit a plateau. I was into fitness competitions an

    • 35 min
    Accents, Dialects and Speech Impediments

    Accents, Dialects and Speech Impediments

    Ever find yourself wondering how a thick Boston accent might play out in the voiceover world? This week is about speech impediments and regional accents in the voiceover industry. It's not just the hurdles; the BOSSES cover strategies and encouragement for those voice talents looking to make their mark while staying true to their sound. From the importance of clear articulation to embracing the quirks that make your voice distinctive, they cover the gamut of what it means to stay authentic. It's not about mimicking a character; it's about bringing them to life with your unique vocal fingerprint. And for those thinking about their own twang or drawl, we discuss whether it's a hindrance or a hot commodity. This episode isn't just a discussion; it's a roadmap for voice actors striving to find their niche and shine in the competitive voiceover landscape.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO boss. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne (Host)
    Hey everyone, welcome to the VO Boss podcast and the Boss super power series. I'm your host, Anne Ganguzza, and I'm here with my very special, wonderful friend, special best boss guest co-host. Well, that was a big old mouthful. 
    00:35 - Lau (Guest)
    Well, I'll see you next time. Thank you, Anneie. It's awesome to be here. What a great introduction, oh. 
    00:40 - Anne (Host)
    Lord, you know how I was like. That was such a mouthful to say and literally I try to talk for a living, and it's a great segue into the topic that I'd like to chat about today, and I know we've discussed this briefly before, but you and I have both had either people on your roster or people that submit to you, and I have students that ask me. They come to me, they have a heavy accent or they might have a little bit of a list or a speech impediment and they will say to me so is this going to affect my voiceover career? Will I still be able to do this Lau? I'm going to ask you, how do you approach that? 
    01:21 - Lau (Guest)
    It's a lot, Anneie. Well, truth to tell, the agency does get quite a few submissions. We just got a couple today that clearly, if anyone has a pretty decent ear can pick up some sort of speech issue going on, whether it's an impediment, a slur, a sibilant sound, whatever it is, and it's common. It's actually quite common and I'm careful not to tell people oh, forget it, count yourself out, can't be in this game, forget it, forget it. I always like to say let me offer some. 
    01:52
    If I'm going to do it, let me offer some strategies based on what I'm hearing and what you could be doing as the talent to see is it accurate what I'm hearing. 
    02:02
    So the first thing I would suggest with talent is cross check it and pull it with six or eight of your closest peeps connected to the industry, if you can, whether it's an audio engineer or a coach, a couple of VO talent, and say, hey, listen to my recording. Do you hear any kind of an articulation issue? Do you hear a slurring issue? Do you hear anything? And be honest with me and get kind of like an informal poll on that first, because I never just take one person's opinion on it. So that's the first thing I would do. If they are hearing issues, if they are hearing problems, I would actually say, okay, let me see who is around that I can be getting on a consultation with, who is maybe a therapist, a speech therapist in figuring out how do I diagnose where I'm at right now with my speech and who can help me get to a cleaner, clearer sound. That's really the first thing you have to figure out. 
    02:57 - Anne (Host)
    Yes, my prerequisite is that I need to be able to understand you. So I like to say there's a lot more acceptance for, let's say, minor speech impediments and dialects and regionalisms. I mean. It's more ac

    • 24 min
    Booking Blueprint

    Booking Blueprint

    Today's voiceover landscape is brimming with untapped potential, and we're here to map it out for you. From acing live Zoom auditions to nailing in-person meetings, we've got you covered with all the preparation and adaptability tips you'll need. Join us as we delve into diversifying your voiceover skillset and why leaning into a variety of genres, like e-learning and corporate narration, could be your ticket to consistent work. Plus, don't miss our candid discussion on the art of evolution in the voice acting world, emphasizing the importance of ongoing training and a measured approach to carving out your niche. Whether you're a newbie to the mic or a vocal veteran, this dialogue is tuned to resonate with your voiceover aspirations.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO Boss. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne (Host)
    Hello everyone, welcome to the VO Boss podcast and the Boss Superpower series. I'm your host, Anne Ganguzza, and I'm here with my super special boss guest co-host Lau Lapitas. 
    00:33 - Lau (Guest)
    And it's great to be back, as always, yay awesome, all right Lau. 
    00:39 - Anne (Host)
    We've got a topic that I know is probably pretty common that you hear. I've been hearing it quite a bit lately and it's all about and I have been at this for a year now and I just am not booking. What can I do? I don't know what to do at this point. I don't know if I should just give up voiceover, or how do I get more bookings? So there's a good question, Lau. 
    01:09 - Lau (Guest)
    It's a great question and it's a common question. I know you and I have fielded that one for years and continue to do so, and I just had a client in a coaching session who the entire session was about that. Right, she was angry, frustrated, she was frustrated, she was hitting a wall, depressed, yeah, but just kind of like at a loss. Really like what am I doing wrong? Or at a loss. And I'll say one of the first things on our hit list that I'd like to talk about is redirecting the energy. So the first thing I did was and I know her very well for many years I wanted to redirect the energy towards her, not in the sense that she's doing anything wrong. 
    01:48
    It's not about right or wrong here. It's about how am I moving forward in my marketing plan? Do I have a marketing plan? Is this something that is a real part of my day? And going into a time management, looking at a time management organizational tool of some kind and really, really making it real. Because she kept saying to me Lau, you know me, I'm a realist, I'm a realist. I said I'm a realist and I'll tell you for real you got to have a calendar in front of you For real. 
    02:16
    Every day, every day. What am I doing in this day to put myself into the universe? That's really on me, that's on you, that's on me. 
    02:26 - Anne (Host)
    Right? Well, first of all, amen, applause, applause, applause. And so I want to just say the word that I think is so important, that so many people miss, and that is marketing, marketing, marketing, marketing. When you are not getting work right, you can have the best voice in the world. How many times do I say this Lau? 
    02:44
    And it doesn't go good if nobody knows about it, okay, and so nobody can hire you. Like, nobody can hire you if they don't know you exist. And so if you're not booking, the first thing I say to look at is marketing. And I again will say to you companies hire departments full of people who are marketers, and those marketers, their only job is to go out and get leads, send emails, create marketing campaigns, do social media, do all of that stuff just to get a lead. And I can just tell you, like my husband who works in event management, right, they go to conferences, they sponsor booths, they talk, the

    • 27 min

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