SmashIThealthcare.com Marketing Manager

Bob and Dutch in this episode ask the age old question "Did you do the most?" What's your Didymos killer? Did you do the most as a healthcare leader to take out the proverbial asteroids that are diminishing healthcare and making the path to affordable medicine cluttered with trash and debris? As a nation, we spend millions of dollars on targeting Earth killer sized asteroids but when it comes to our healthcare we take a much less pragmatic approach. Why does this continue and what moral oblig...

One must ask their peers often..."Why are great leaders so few and far between?" Some leaders have an innate relentless pursuit to build something great and lead those around them to do the same. In this episode Bob speaks once again with Dutch Rojas, the CEO of Sano Surgery, a fearless leader in a world where the coveted position is akin to a spring of cool water in a sea of sand. Dutch carries his torch high and his sword higher as he forges on in the fight for a stronger healthcare system ...

Dear SMASHer... buckle your seatbelt! It sounds like a page ripped out of a comic book but this time its real. Every once in a legendary while a star is born and iconic figure emerges from the fire of pain that's been pelted to those in need, you know the ones less fortunate than most. As they lift their heads and stare at the mountaintop a victor raises his voice, clenches his fist, and through the grit of his teeth says, "This terror stops NOW!". The hero in this story doesn't wear a cape, ...

Welcome back SMASHers to a new episode with Bob, Jonny B Lightning and Danny from SOHO where the tantalytical topic of "Healthcare Payment Models" is poked, prodded, and interrogated for life, liberty, and the success of modern healthcare! Which way should we go? Left or Right? Value Based or Alternative? Meaningful Use or Quality? As we round the wagons and spin the wagon's wheel of fortune where do you stand on this topic? Ask your physician what they prefer and maybe you'll get to watch a ...

15 episodes deep and Bob and Jonny B Lightning dive into all facets of "Pricing Transparency" in Medical Device and healthcare. How does it affect of the overall cost of healthcare? Will transparency help to eliminate waste and drive efficiencies in healthcare to the forefront? The Hospital Price Transparency rule went into effect on January 1, 2021. Is your organization prepared to be compliant? If not prepared to be fined. Listen to the show and learn how to be prepared for compliance and h...

In episode 14 we journey through the technological realm that most of us experience daily in different shapes and sizes. We "sometimes" efficiently interact socially and operate in our own private lives and circles, with the use of technology, better than one may do at a top tier organization. Team SMASH focuses on medical device suppliers and their distributors as well as hospitals and ambulatory surgery centers. We stand up look executives directly in the ear and ask..."What type of team sh...