99 Problems But Gen Z Ain't One 99pGenZ

This week the team explores the affects of social media bots, explaining why the inflation of likes and followers only provides short term satisfaction and can cost more than petty change. The relationship between brand and customer can be sabotaged when purchasing bots if you aren't aware of the dangers. In this podcast you will learn the dangers, how to spot them and why to never invite a bot farm to your social accounts.

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In this podcast the team discusses how content found on LinkedIn has evolved to exploit the platform's engagement algorithms to benefit personal agendas rather than providing meaningful content to the community. A critical analysis of the platform's actors and their intent are explored furthered by its impact on its audience. Join our discuss as we dive into the salesman's and marketer's playground.



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In our latest podcast we discuss the affects of the COVID-19 pandemic on the typical agency business model and the likelihood that adjustments will become the new normal. While identifying the challenges that typical marketing agencies have encountered, the team provide their perspective of the new working model. Listen now to discover if gen z believe virtual agencies are a sustainable business model or just a pipedream for the antisocial!



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The modern consumer look towards businesses to offering more than just a product or service - it is now a requirement that businesses establish and honour a set of values in order to develop their relationship with their audience. In times that call for public and corporate awareness around important issues, an audience is able to assess their brands by how they react (or don't). In today's podcast we explore the signs of a 'skin-deep' attempt of CSR and how a company can better support their community.



Website: https://www.99pgenz.com/

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In this podcast the team explore the potential of a new social media platform and how to recognise if a media channel is appropriate for your business. With over 1 billion downloads across both Apple and Android devices, Tiktok is trending as one of the most rapidly growing and most talked about apps on the market drawing attention predomiantly from Gen Z. The large and active userbase has made the short form video app an attractive platofrm for B2C brands marketing strategy - but how does this translate to B2B? Find out in our podcast as we discuss whether B2B brands should consider creating an account.

Website: https://www.99pgenz.com/

Social Media Facebook: https://www.facebook.com/99PGenZ/

Instagram: https://www.instagram.com/99pgenz/ 

Twitter: https://twitter.com/99PGenZ/

This week the team explores marketing automation and how to implement the practice within your own business to enable a shortened sales funnel and develop your user experience. Beyond the intimidating jargon, the concept is broken down and benefits explained by our team, sharing their unique perspective from a generation z standpoint! 

Website: https://www.99pgenz.com/

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Instagram: https://www.instagram.com/99pgenz/ 

Twitter: https://twitter.com/99PGenZ/