Talking Marketing w/ Katya Allison | builders podcast

Episode 71: Today's conversation is with Katya Allison, Marketing Consultant & Podcast Host, on Talking Marketing. We dive deep into the challenges of marketing in 2024, from avoiding the trap of emerging trends to understanding attribution and consumer decision-making. Katya shares insights on how TikTok can fit into your strategy, the power of AI in content creation, and why data storytelling is essential when presenting to executives.

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Check out Katya Allison’s Podcast: https://lets-talk-marketing.squarespace.com/