TRENZ Unpacked - North American In-Depth with Hadyn Fitzpatrick

The episode features an interview with Hadyn Fitzpatrick from Tourism New Zealand, who shares insights on tapping into the North American market, the benefits of airline connectivity for New Zealand tourism, and the strategic approach to education and partnership in the industry. Additionally, we discuss marketing New Zealand to North American travellers, overcoming challenges related to seasonality and distance, and leveraging technology and traditional sales channels to maximize tourism opportunities. Key advice for tourism suppliers includes understanding distribution channels, effectively utilising networking opportunities, and preparing a compelling proposition for TRENZ attendees. 02:31 Special Guest Hadyn Fitzpatrick: Insights from Tourism New Zealand 03:23 Exploring the U.S. Market: Distribution Systems and Opportunities 04:59 The Role of Air Connectivity in Tourism Growth 07:20 TRENZ 2024: What to Expect and How to Prepare 12:58 Marketing New Zealand to North America: Challenges and Strategies 22:39 Embracing AI in the Travel Industry: Future Trends and Applications 24:49 Maximising Opportunities at TRENZ: Tips for New Zealand Sellers 29:38 Closing Thoughts and Looking Ahead to TRENZ Check out our Instagram for the TNZ North American Distribution slide @thetourismchatshow _______________

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