The Lazy CEO Podcast with Jane Lu Jane Lu

My next guest is none other than the fitness queen herself Kayla Itsines! Kayla has a combined following of $44 million on social media ($16M on Instagram and $28M on Facebook). 
Her first foray into business was through her Bikini Body Guide - a PDF of workout routines, which I think most women, including myself, have used! This was then redeveloped into the Sweat App. Despite a few hiccups at launch, it soon became the most profitable fitness app in the world in just 2 years after launch. And it has now been downloaded over 30 million times! 
A few years ago, she sold her business for a whopping $400 million dollar valuation and has more recently actually bought it back. 
We get into this transaction, her journey from training women in her backyards to now, how she balances her social media and personal brand with business and being a mum of 2.
This was honestly such a fun chat - I love Kayla’s energy so much.
@kayla_itsines
@sweat
@thelazyceo_podcast

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My next guest is a very dear friend of mine Hannah Drury. We’re actually each other’s bridesmaids. Hannah is such a powerhouse! She’s the founder of Peppermint Grove and Moss St Fragrances, which is stocked literally everywhere, including Myer, Bloomingdales and Galeries Lafayette. You go into any store that has a home fragrance section, you’ll see one of her brands. Not only this, she also white labels, as manufactures for a lot other brands in the industry. 
Hannah’s built this to be a $40m million business and then tragedy struck at covid, when she lost control of her supply chain. 
This was a pretty tough time that we lived through together!
But she picked herself right back up and turned lemons into lemonade. Yep she seized on the opportunity and started making hand sanitisers. And it was also the catalyst to really focus on her eComm business. 
But the major turning point was the vertical integration of her business into the expansion of her perfumery business, which now has over 5000 fragrances in the fragrances library, and is achieving incredible double figure growth year on year. 
Of course I always love chatting to this one, you may need to turn the volume down because she’s one of the few people in the world louder than me, but you will absolutely love our chat! 


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My next guest is the ultimate icon for body positivity, it’s none other than Riley Hemson, founder of the size inclusive swimwear brand REMMIE and wardrobe basics brand Jorja and Joseph, you may know her as @rileyj on socials, formerly known as @healthychick101. You may also know her from our joint Showpo and Remmie collab collection. 
Riley has had a long health and fitness journey which she positively turned into a career in social media. And then led to her launching her activewear and swimwear brand Remmie in 2020, which has now grown to 7 figures. 
Riley is so down to earth and authentic, exactly what you see on socials!


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If you have a sweet tooth, you are going to love today’s guest. It’s Daniel Kitay, the founder of Funday Sweets.
Funday sweets is a natural confectionary brand that is sugar-free but honestly you couldn’t taste the difference. What started with Daniel formulating the mixtures and playing with different ingredients on his kitchen bench is now the fastest growing better-for-you lolly brand in Australia, selling to over 5000 outlets and selling millions of bags every quarter. 
In this episode we talk about just how the heck do you even start making a food product, how he dealt with such a high minimum order quantities and how he found stockists (Especially with the majors such as Woolies, Coles + Chemist Warehouse). 
@fundaysweets
@thelazyceo_podcast

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Some of you may remember my next guest Jules Robinson from Married at First Sight (yes she’s one of the few couples that are still together). I know you guys know how much I love my reality TV, but don't worry, this isn’t about that - Jules is one impressive business woman! She’s the founder of the inclusive and empowering shape wear brand Figur and the owner of fashion label Moira Muse AND the owner of Status Co - a hair and makeup salon set up as a speakeasy bar in beautiful Barangaroo Sydney.
On top of these 3 businesses, she holds a huge social media presence, is also the co-host of the Juggling Act podcast and a book author. 
This really sounds like a lot, but what I love about this chat is how authentic and down to earth Jules is, and her positive attitude towards her business challenges really makes you feel like “yeah it’s all good, we got this”.
@julesrobinson82
@statusco.republic
@figur_co
@moira.muse
@thelazyceo_podcast


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Today I chat to Doone Roisin, who hosts the brilliant business podcast Female Startup Club
Her first foray into the startup world was through her jewellery brand KINCS, which was picking up serious momentum and making 6 figures in sales, but she realised that the path forward wasn’t what she was wanted anymore and pivoted into Female Startup Club, one of the top podcasts in business. In this episode we talk all about how do you know when to keep going with a business idea vs pivoting. 
Doone has also branched out into angel investing and has such a wealth of knowledge on all the ways that a small business can raise capital - if you’re thinking about starting a business but don’t know where to get the money to start, or if you have a business and is at a point where you need more cash to grow the business, well you won’t want to miss this. 
@thelazyceo_podcast
@dooneroisin
@femalestartupclub


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