Do you find it hard to ask for the sale, to communicate about your business to family and friends, or get noticed on social media? If so, you’re in the right place because today’s guest is here to help. I’m thrilled to introduce someone truly exceptional, Genevieve Skory. She’s not just an expert in Direct Selling; she’s also deeply passionate about sales, marketing, and helping entrepreneurs like you succeed. Genevieve has worked with multiple companies in this industry, but what makes her insights so valuable is that she’s also been in the field herself. She understands the challenges firsthand and knows what it takes to turn struggles into success. In this episode, Genevieve will share powerful strategies that can transform your approach to sales and marketing, whether you’re just starting out or looking to scale up. If you’ve ever felt stuck, unsure how to share about your business, or frustrated by a lack of results, you won’t want to miss this. She’ll break down actionable steps you can take right now to make a real impact. So, grab a pen and paper because this conversation is packed with golden nuggets of wisdom. Let’s dive in, here’s my interview with the amazing Genevieve Skory! We’ll be talking about: ➡ [0:00] Introduction ➡ [2:58] Catching up with Genevieve Skory ➡ [10:52] Difference between marketing and selling ➡ [14:42] Tips on building community successfully ➡ [17:40] Big opportunity with technology ➡ [22:20] Where should you be showing up on social media? ➡ [26:33] Transactional to relational ➡ [30:13] Don’t be desperate ➡ [34:35] It’s okay to ask for referrals ➡ [39:35] Tips on reducing number of NOs when asking for sales ➡ [44:04] Genevieve’s favourite analogy ➡ [46:58] Genevieve Skory’s recommended book ➡ [48:01] Genevieve Skory’s dream superpower ➡ [49:57] Genevieve Skory’s favourite quote ➡ [50:40] Genevieve Skory’s advice to her past self ➡ [51:16] Final thoughts Resources: Book Recommendations ➡ Dear Work: Something’s Got to Give by Sarah Ross: https://bit.ly/41g9hKm ➡ The Traveller’s Gift by Andy Andrews: https://bit.ly/3CSY8Wm Quote: ➡ “Man’s greatest tragedy isn’t that he lost, it’s that he almost won” About our guest: Genevieve Skory is a dynamic sales and learning & development executive with over 25 years of experience specialising in sales strategy, field development, and business growth. She has a proven track record in developing world-class training programs, enhancing employee engagement and retention, and exceeding sales and recruiting goals. Genevieve excels in turnarounds, relaunches, and scaling businesses, bringing a no-nonsense, collaborative approach to leadership and problem-solving. Her expertise spans mentorship, leadership, and process optimization, with a strong focus on business development, technology implementation, and customer service. As a motivational speaker and coach, Genevieve is passionate about empowering teams and driving measurable success. She has made a significant impact across industries including technology, insurance, education, direct selling, consumer goods, health & wellness, and beauty. Connect with Genevieve Skory: ➡ Genevieve Skory ’s Facebook: https://www.facebook.com/DoTheDoToday/ ➡ Genevieve Skory LinkedIn: https://www.linkedin.com/in/genevieveskory/ Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at communnity_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here https://go.auxano.global See omnystudio.com/listener for privacy information.
