936 episodes

WTF Gym Talk is a no-BS resource on how to run a successful business in the fitness industry. My content combines humor, education and entertainment.

If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.

WTF Gym Talk Stuart Brauer

    • Business
    • 4.8 • 85 Ratings

WTF Gym Talk is a no-BS resource on how to run a successful business in the fitness industry. My content combines humor, education and entertainment.

If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.

    Group Fitness Doesn't Want Members To Become Autonomous

    Group Fitness Doesn't Want Members To Become Autonomous

    Do you think these two efforts are at odds with one another???



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.




    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message

    • 18 min
    Creating A New Pricing Model For Your Gym

    Creating A New Pricing Model For Your Gym

    Back with another segment of Live Problem Solving where I'm taking a look at a client's desire to change up their pricing model as they move in a different direction with their service offering.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.




    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message

    • 16 min
    Catching Up w/ Sean Pastuch

    Catching Up w/ Sean Pastuch

    My friend and colleague, Dr. Sean Pastuch (founder of Active Life) and I keep in touch regularly. However, it had been a minute since we had a catch-up call, so we decided to double-dip and record it as a podcast as well.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.




    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message

    • 1 hr 2 min
    Creating Your Own Version Of The CrossFit Open, MADabolic's Game Day or OTF's Hell Week

    Creating Your Own Version Of The CrossFit Open, MADabolic's Game Day or OTF's Hell Week

    Want to create an annual or bi-annual event that allows your members to celebrate your unique belief in fitness? Here's how I'm structuring the strategy for one of my consulting clients.



    Have a problem in the business you need help solving?

    www.wtfgymtalk.com



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    —------------------------------------------------------------------------------------------------------------- 






    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message

    • 16 min
    The Nuance Of Your Problem Is Probably Not Relevant To Solving It

    The Nuance Of Your Problem Is Probably Not Relevant To Solving It

    Everyone with a business problem has a 10-minute backstory as to why it's a problem, how it became a problem and all the in's and out's that ultimately do not actually lead the person to a solution.

    Here's how I recommend looking at it.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.




    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message

    • 16 min
    Shoot The Shit | Finley & Landon Funsten

    Shoot The Shit | Finley & Landon Funsten

    Finley began her journey with MADabolic as a client, then became a trainer, evolved to a GM, and eventually part owner of a 2-location portfolio in Charlotte, NC. At that point, her husband (Landon), quit his corporate career and the two of them purchased 100% of the portfolio equity and then opened a 3rd location.

    We jam on topics ranging from evolving through the ranks from trainer to owner, working side by side with your spouse and future growth plans for themselves and the MADabolic brand.

    Ladies and gentlemen, Finley & Landon Funsten.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.




    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message

    • 2 hr 51 min

Customer Reviews

4.8 out of 5
85 Ratings

85 Ratings

Clífton ,

Best info for a gym owner

This is hands down the top choice for gym owners seeking actionable advice. Stu provides practical insights that can be immediately implemented to enhance operations and drive growth. Stu also has some of the best in the field on his shows to compliment his extensive knowledge on every topic/issue a gym owner would need help with.

BradTill ,

Way More Helpful Than the $350/month fitness mastermind group I was in!

Have been listing to podcast for several months and enrolled in MicroGyM University recently. Way more valuable than the $350 a month mastermind I was in. Our two personal training studios are benefiting greatly from Stu’s content.

Neil Sh. ,

He’s been there. Experienced it. And knows his stuff.

Solid podcast! Not only does he know his stuff, but it’s also crazy entertaining. Keep crushing it.

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