Nonprofit Answers: Nonprofit Fundraising, Marketing, Monthly Giving

Jeremy Reis

Nonprofit Answers Podcast helps you raise more money to help more people by answering your nonprofit leadership, marketing, and fundraising questions. Learn how to reach more donors with answers to your philanthropy and advancement questions. For Development Directors, Chief Development Officers, CEOs, Nonprofit Leaders, Fundraisers, Marketing Managers, Major Donor Reps, and Nonprofit Board Members. Learn about monthly, annual fund, major, midlevel, grants, planned giving, direct mail, email fundraising, leadership, and more.

  1. 1d ago

    [AI for Nonprofits] Episode 6: Content, Communications & Grant Writing

    The blank page is one of the most expensive problems in a nonprofit communications shop. Every appeal that goes out late, every grant narrative written in a panic the night before it's due, every newsletter that gets skipped because nobody had time — that's mission capacity sitting on the floor. AI doesn't solve the blank page problem by replacing the writer. It solves it by giving you a starting point that's faster and less painful than staring at a cursor. The discipline is in what comes next. In this episode, Jeremy walks through the human-in-the-loop workflow he uses for every significant piece of AI-assisted content: what you load in at the front, where you check in during the middle, and why a human review at the end is non-negotiable. He covers newsletters, social media, grant narratives, impact reports, and board communications — with specific workflows for each, not just general principles. He also introduces one of the most underused strategies for small nonprofits: the content library. Loading your best past appeals, impact stories, and voice examples into your AI tool as standing context changes the quality of everything it produces. Instead of generic nonprofit language, you get something that actually sounds like your organization. Jeremy shares how he built this at Serving Orphans Worldwide and what it made possible. The episode also addresses the concern communications staff hear most often — what if AI makes us all sound the same? The answer isn't to avoid it. It's to give it strong enough signals that it can't. Part of the AI for Nonprofits series. Download the free companion workbook at https://nonprofitfundraising.com/ai    Want to learn more? My new book may have the answers for you! The Christian Leader's Guide to AI: https://amzn.to/3RvXyoA

    16 min
  2. 3d ago

    [AI for Nonprofits] Episode 5: Where AI Actually Helps

    Your donors are already using AI. Seventy-six percent of them, according to a March 2026 study from BBS & Associates. They know what AI-generated content feels like. Which means the question of whether to use AI in your fundraising isn't really about hiding anything — it's about knowing where it helps and where it quietly erodes the thing donors are actually giving to. In this episode, Jeremy digs into the BBS Donor Confidence Survey findings and what they actually mean for your development program. The results are more nuanced than most people expect. Donors broadly support AI when it makes their charitable dollars go further operationally. They get noticeably more cautious the closer AI gets to the relationship itself — and the data shows they can often tell the difference. Jeremy covers what AI does well in fundraising: prospect research, donor file analysis, content drafting, versioning appeals for different audiences, and annual planning. He gives you specific workflows, not just concepts. And he's clear about where the line is — the one place in major gift fundraising where AI should never be making the decisions, no matter how good it gets at the output. If you've been wondering how to use AI in your development work without losing the relationships that make your fundraising actually work, this episode is the one to start with. Part of the AI for Nonprofits series. Download the free companion workbook at nonprofitfundraising.com/ai.   The Christian Leader's Guide to AI: https://amzn.to/3RvXyoA  BBS & Associates: https://servantheart.com

    19 min
  3. May 27

    [AI for Nonprofits] Episode 4: Automating the Obstacles, Not the Ministry

    You're busy. The question isn't whether AI can help with that ... it can. The question is which parts of your work should stay yours, and which parts are just getting in the way. In this episode, Jeremy Reis introduces the obstacle versus connection test: a simple, practical framework for deciding what to hand off to AI and what to protect. Some tasks are pure overhead, like formatting, reformatting, scheduling, and data entry. They consume time without connecting you to anything that matters. Others look like overhead but actually keep you attuned to your donors, your clients, and the details that make you good at your job. Hand those off and you get the output. You lose what the doing of them actually gives you. Jeremy shares how Serving Orphans Worldwide used this framework to go from four fundraising appeals a year to four emails a month plus a monthly mailed appeal — with zero new staff — and grow from 300 new donors in 2024 to 1,500 in 2025. The efficiency was real. But the gains came from what the reclaimed time made possible, not from the time saved itself. One framework. One question to ask before you automate anything. And a homework assignment that most people skip but shouldn't. Part of the AI for Nonprofits series. Download the free companion workbook at https://nonprofitfundraising.com/ai  The Christian Leader's Guide to AI: https://amzn.to/3RvXyoA  Virtuous Study: https://virtuous.org/blog/2026-nonprofit-ai-adoption-report/ BBS & Associates: https://servantheart.com

    19 min
  4. May 27

    [AI for Nonprofits] Episode 3: When AI Does Your Thinking

    There's a risk of AI adoption that doesn't make headlines. It's not a data breach or a generated image with extra fingers. You'll find this risk quieter than that, and by the time most leaders notice it clearly, it's been building for a long time. When you consistently hand your hardest cognitive work to a tool, something starts to slip. Your output quality hopefully doesn't change. What slips is the understanding that comes from doing the work yourself. The board member who used to have a firm grip on the details. The development director who lost touch with what made her donor communications feel real. The executive director who realized his most recent strategic presentation was more polished than any he'd done before, and somehow less his. Jeremy calls this cognitive atrophy, and in this episode he makes the case that it's the most underappreciated risk in nonprofit AI adoption. He walks through exactly where it shows up in leadership work: strategy, donor relationships, program evaluation, and the kind of judgment that can't be looked up. He also covers what protecting your thinking actually looks like day to day, and why the answer isn't to avoid AI but to stay deliberate about which work stays yours. Your homework this episode is simple and uncomfortable: pick one thing you've been letting AI handle, and do it yourself this week. Just once. Notice what you find. Download the free companion workbook at https://nonprofitfundraising.com/ai  The Christian Leader's Guide to AI: https://amzn.to/3RvXyoA  Virtuous Study: https://virtuous.org/blog/2026-nonprofit-ai-adoption-report/ BBS & Associates: https://servantheart.com

    20 min
  5. [Donor Retention] [START HERE] Episode 1: Why is Donor Retention So Important?

    08/22/2025

    [Donor Retention] [START HERE] Episode 1: Why is Donor Retention So Important?

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course! This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! 👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course. In this episode, we’re diving into why donor retention is the one of the most important factors for nonprofit success. It’s not just about attracting new donors—it’s about keeping the ones you already have engaged and loyal. We break down how expensive it can be to constantly seek out new supporters, and why focusing on your existing donors is a more cost-effective strategy that fuels long-term growth. You’ll discover how building donor loyalty leads to consistent revenue and turns your supporters into long-term advocates for your cause. We also cover the potential risks of poor retention, including financial instability and a damaged reputation, and why nonprofits that prioritize retention are better positioned for success. If you’re ready to turn one-time donors into long-term partners for your charity, this course will give you the key strategies to boost donor retention and build a solid foundation for your nonprofit’s future.

    8 min
  6. [Donor Retention] Episode 2: Quick Tips to Showing Donor Gratitude

    08/22/2025

    [Donor Retention] Episode 2: Quick Tips to Showing Donor Gratitude

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course! This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [Donor Retention].  👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course. Special Offers Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off Get either course for $50 off with coupon code RETENTION.  Episode 2: Quick Tips to Showing Donor Gratitude – Why Saying ‘Thank You’ Isn’t Enough Want to know how to keep your donors coming back? In this episode, we’re breaking down the power of genuine donor gratitude and how it can make all the difference in retention. Learn why expressing appreciation goes beyond a simple thank-you and discover practical tips like personalized notes, welcome calls, and impact reports to help your donors feel valued. If you’re ready to master the art of gratitude and build stronger, longer-lasting relationships, this episode has everything you need!

    10 min
4.7
out of 5
95 Ratings

About

Nonprofit Answers Podcast helps you raise more money to help more people by answering your nonprofit leadership, marketing, and fundraising questions. Learn how to reach more donors with answers to your philanthropy and advancement questions. For Development Directors, Chief Development Officers, CEOs, Nonprofit Leaders, Fundraisers, Marketing Managers, Major Donor Reps, and Nonprofit Board Members. Learn about monthly, annual fund, major, midlevel, grants, planned giving, direct mail, email fundraising, leadership, and more.