The Automotive Leaders Podcast

Jan Griffiths
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The Automotive Leaders Podcast

Prepare yourself, your team, and your business for the future of automotive. We are all evolving the products we make, have you thought about the leadership model to get us there? In-depth interviews with leaders, authors, and thought leaders, provide the insights you need. This podcast is brought to you by Gravitas Detroit.

  1. Liberation Day: The Day the US Tariff Bomb Hit the Auto Industry

    6D AGO

    Liberation Day: The Day the US Tariff Bomb Hit the Auto Industry

    This episode is sponsored by Lockton, click here to learn more Watch the full video on YouTube - click here It was 6 PM on April 2nd in Detroit, and the news just dropped—a sweeping new tariff announcement from Trump had thrown the automotive industry into chaos. In this episode, Jan Griffiths sits down with Sig Huber, Chief Commercial Officer at Elm Analytics, to understand what this moment means. Sig, no stranger to disruption — from 9/11 to the Chrysler bankruptcy — doesn’t mince words: this isn’t a storm that will pass. This is a structural shift. One that reshapes global supply chains, tests the financial resilience of suppliers, and threatens the already fragile foundation of North American manufacturing. He calls it Liberation Day — a moment that might free the US from offshore dependencies but at a massive cost. Together, they unpack how this announcement differs from past crises. This time, there’s no clear playbook. Unlike a chip shortage or a single-supplier failure, this change has tentacles across the globe — from engineering talent and manufacturing capacity to logistics infrastructure and even small businesses. They talked about stacked tariffs and how they could make it nearly impossible for small—to mid-sized suppliers to survive. With supplier margins already in the red, the clock is ticking. Letters are flying from Tier 1s to OEMs. Some suppliers are refusing to ship without cost coverage. And production schedules are about to get very bumpy. It’s a high-stakes moment for OEMs, too. While the UAW backs the move and underutilized plants offer some capacity, the timeline to bring new plants online spans 4–5 years. Trump might promise reshoring, but the reality is more complicated. So, where do we go from here? Jan and Sig spotlight the one path forward: collaboration, trust, and transparency. Leaders must act now to understand their extended supply chains — not just their direct suppliers — and make the financial health of every tier a strategic priority. This is the wake-up call. This is the moment when leadership—real leadership—will determine who survives and who doesn’t. Themes discussed in this episode: The sudden impact of new U.S. tariffs on the entire auto supply chainWhy this moment marks a structural shift—not just another industry crisisThe risk of widespread production disruption if suppliers stop shipping partsWhy trade policy decisions today could weaken the US auto industry tomorrowHow stacked tariffs make it nearly impossible for small suppliers to surviveWhy collaboration, trust, and transparency are now non-negotiableThe urgent need for OEMs and suppliers to understand their full supply chainWhy this could be a defining moment for leadership across the auto industry Featured guest: Sig Huber What he does: Sig Huber is the Chief Commercial Officer at Elm Analytics, where he leverages over 25 years of experience in supplier risk management to support the automotive industry. He previously led global supplier risk efforts at both Fiat Chrysler (now Stellantis) and Toyota, guiding teams across North America, China, Italy, and Brazil. Sig played a key role during Chrysler’s bankruptcy, working closely with the Obama Automotive Task Force and the US Treasury to stabilize the supply base. He also served as a turnaround and strategy advisor at Riveron and currently sits on the board of a major Tier 1 supplier. A licensed attorney, Sig brings legal...

    26 min
  2. La Industria Automotriz bajo Presión: Desglosando los nuevos aranceles

    MAR 30

    La Industria Automotriz bajo Presión: Desglosando los nuevos aranceles

    This episode is the Spanish version of episode #150 💻To learn more about creating podcasts in different languages, join our webinar on April 16th at 11:45AM , sign up here. ¿Qué acaba de suceder? Esa es la pregunta que todos se hacen en la industria automotriz después del sorprendente anuncio de la nueva administración: un arrasador arancel del 25% sobre los vehículos importados y las autopartes clave.  Para encontrarle más sentido a todo, Jan Griffiths le da la bienvenida a Glenn Stevens Jr., director ejecutivo de MichAuto. Juntos, desglosan las implicaciones para los fabricantes, el empleo en los Estados Unidos y la producción futura de vehículos en América. Aunque las intenciones detrás de la política suenen bien, más empleos para los estadounidenses y fronteras más seguras, la realidad es un poco más complicada. Glenn explica que la industria automotriz previó que algunos cambios se aproximaban, pero no con tanta velocidad ni a esta magnitud. Y ahora, las compañías se están esforzando por comprender en qué aplica, en qué no aplica y cómo los afecta al final de cuentas. Analizan uno por uno los detalles del cambio de política: el arancel ahora afecta no solo a los vehículos importados, sino también a partes clave como motores y componentes eléctricos. Glenn aclara cómo los productos que cumplen con los criterios USMCA podrían tener un respiro, pero solo por ahora. Y no es solo una cuestión del costo, sino también del momento. Las estrategias de suministro y fabricación se han ido diseñando durante décadas y no se pueden rehacer de la noche a la mañana. Y aunque la idea de restablecimiento suena patriótica, Glenn y Jan advierten la necesidad de evitar que la nostalgia sea la que impulse las estrategias. Profundizan en los riesgos de debilitar las colaboraciones en USMCA y lo que esto podría significar para la competencia a lo largo de la región, en especial con los fabricantes chinos como BYD, que están avanzando rápidamente, dominando el mercado. Hablan sobre "el apilamiento de aranceles," la confusión sobre quién es el que paga y las tensiones que surgen entre los fabricantes OEM y los proveedores. Algunos OEM se están ofreciendo para colaborar mientras que otros, no mucho. A pesar de todo, Glenn nos recuerda una verdad poderosa: la industria automotriz es resiliente. Desde la escasez de chips hasta las crisis financieras, ha pasado las pruebas y se ha fortalecido. Este episodio no trata solamente sobre aranceles. Trata sobre cómo los líderes surgen en momentos de incertidumbre. Y es un recordatorio de que los que escuchan, colaboran y se adaptan serán los que abrirán el camino para salir adelante. Los temas que se tratan en este episodio: El impacto real a nivel mundial de los repentinos aranceles en la industria automotriz en los Estados UnidosLa idea errónea de que los aranceles crearán automáticamente más trabajos para los estadounidensesEl impacto masivo de los nuevos aranceles sobre los vehículos importados y las autopartesPor qué las decisiones sobre políticas comerciales actuales podrían debilitar la industria automotriz en el futuroLa necesidad urgente de transparencia a lo largo de la cadena de suministro y la toma de decisiones basada en datosComo la aplicación de aranceles podría incrementar significativamente el costo a lo largo de la cadena de suministroEl riesgo de dañar las relaciones entre los fabricantes OEM y sus proveedores debido a la presión por los costos Invitado Especial: Glenn...

    28 min
  3. Auto Industry Under Pressure: Breaking Down the New Tariffs

    MAR 27

    Auto Industry Under Pressure: Breaking Down the New Tariffs

    This episode is sponsored by Lockton, click here to learn more Watch the full video on YouTube - click here What just happened? That's the question hanging over the automotive industry after the new administration's surprise announcement: a sweeping 25% tariff on imported vehicles and key auto parts.  To help make sense of it all, Jan Griffiths welcomes Glenn Stevens Jr., Executive Director of MichAuto. Together, they break down what this means for manufacturers, U.S. jobs, and the future of vehicle production in America. While the intent behind the policy might sound great—more American jobs, stronger borders—the reality is a bit messier. Glenn explains that the auto industry saw changes coming, but not this fast or this broadly. And now, companies are scrambling to make sense of what applies, what doesn't, and how it impacts the bottom line. They walk through the details of the policy shift: the tariff now hits not just imported vehicles but key parts like engines and electrical components. Glenn clarifies how USMCA-compliant products might catch a break—but only for now. It's not just about cost. It's about timing. Sourcing and manufacturing strategies built over decades can't be reworked overnight. And while the idea of reshoring sounds patriotic, Glenn and Jan warn against letting nostalgia drive strategy. They dig into the risk of weakening USMCA partnerships and what that could mean for competitiveness across the region—especially with Chinese automakers like BYD moving fast and taking over the market. There's talk of "tariff stacking," confusion about who pays, and rising tensions between OEMs and suppliers. Some OEMs are stepping up to collaborate. Others? Not so much. Through it all, Glenn reminds us of one powerful truth: the auto industry is resilient. From chip shortages to financial meltdowns, it's been tested before and has come out stronger. This episode isn't just about tariffs. It's about how leaders show up in moments of uncertainty. And it's a reminder that the ones who listen, collaborate, and adapt will be the ones who lead the way forward. Themes discussed in this episode: The real-world impact of sudden tariffs on the U.S. auto industryThe misconception that tariffs automatically lead to more American jobsThe massive impact of new tariffs on imported vehicles and auto partsWhy trade policy decisions today could weaken the US auto industry tomorrowThe urgent need for supply chain transparency and data-driven decision-makingHow tariff stacking could significantly increase costs across the supply chainThe risk of damaging OEM-supplier relationships under cost pressure Featured guest: Glenn Stevens What he does: Glenn is the Executive Director of MichAuto and VP of Automotive and Mobility Initiatives at the Detroit Regional Chamber. In this role, he provides strategic direction and leadership to promote, retain, and grow Michigan’s automotive and mobility industries. Glenn also leads strategic fundraising efforts and works closely with investors to strengthen engagement and retention. With over 30 years of experience in management, strategy, and operations across multiple industries—including automotive, steel, and capital equipment—he brings a broad perspective and deep industry insight to the role. Episode Highlights: [02:12] It’s Not “Good” News—It’s Just News: Description: The new 25%...

    29 min
  4. Customs vs. C-Suite: The Disconnect That’s Hurting Trade Compliance Strategy

    MAR 20

    Customs vs. C-Suite: The Disconnect That’s Hurting Trade Compliance Strategy

    This episode is sponsored by Lockton, click here to learn more Watch the full video on YouTube - click here Trade compliance might not be the most thrilling topic—until it starts costing your company millions. That’s exactly what’s happening as tariffs shift overnight, companies scramble for answers, and supply chain leaders face an avalanche of confusion.  Most executives don’t want to deal with customs and compliance, and they didn’t have to for years. But now, it’s no longer a back-office function—it’s a front-and-center leadership challenge. That’s where Jenae Ciecko, President and CEO of Copper Hill, comes in. With over 20 years in trade management, Jenae has seen it all—the confusion, the panic, the miscommunication—and she joins Jan Griffiths to talk about it. Who owns trade compliance—finance, legal, or supply chain? Turns out, there’s no clear answer. And that’s part of the problem. Many don’t fully understand how trade compliance works. The moment new policies take effect, it’s not just about paying up—it’s about strategy, communication, and risk management. What if a company just refuses to pay the tariffs? The answer? Not an option. Unlike supplier disputes or delayed payments, customs will always collect their money. The real challenge is who absorbs the cost. Leaders and compliance teams speak different languages. The C-suite demands quick, clear answers, while compliance teams live in details. The result? Misinformation, missed opportunities, and costly mistakes. Jenae emphasizes the importance of bridging this gap, ensuring executives ask the right questions, and creating a culture where compliance isn’t just a burden—it’s a strategic advantage. Through it all, one truth remains: leadership is tested in moments of uncertainty. Those who thrive in this unpredictable era will be the ones who stay calm, communicate clearly, and prepare in advance. Because when tariffs hit, the best leaders don’t just react—they take control. Themes discussed in this episode: The growing disconnect between C-suite leadership and trade compliance teamsHow sudden tariff changes disrupt automotive supply chains and financial planningThe role of customs brokers in managing trade compliance and tariff administrationHow automotive leaders can proactively mitigate tariff impacts and compliance issuesThe challenge of adapting to ever-changing trade policies and government regulationsWhy communication gaps between executives and compliance teams lead to a costly mistakeThe impact of tariffs on cash flow, profitability, and long-term business strategy Featured guest: Jenae Cieko What she does: Jenae Cieko is the President and CEO of Copper Hill Inc., a company specializing in customs and trade management solutions. With over 20 years of experience, she helps businesses navigate complex trade regulations, mitigate risks, and optimize compliance strategies. A licensed Customs Broker, Jenae has a strong background in centralizing compliance efforts, a skill she honed as Customs Compliance Manager at Magna. Her leadership at Copper Hill is driven by a commitment to simplifying trade management and ensuring companies stay ahead in an ever-changing regulatory landscape. Episode Highlights: [03:34] Who Owns Trade Compliance? Trade compliance...

    24 min

  5. MAR 6

    Leadership through Tariff Chaos and Embracing Autoculture 2.0

    This episode is sponsored by Lockton, click here to learn more The auto industry is holding its breath. A 25% tariff on goods from Mexico and Canada is about to take effect, and the ripple effects will be massive. Suppliers are drawing a hard line—either OEMs accept the costs, or shipments stop. The chaos is real. It’s a high-stakes moment, but Jan Griffiths knows this isn’t just about economics—it’s about leadership. In this solo episode, Jan challenges leaders to ask themselves: How will you show up in the face of uncertainty? Will you default to command and control, tightening your grip out of fear? Or will you lead with authenticity, staying calm, and instilling confidence in your team? This moment will test leaders across the industry, and the choices they make now will define the road ahead. But this episode isn’t just about leadership in crisis—it’s about transformation. One year ago, Jan launched AutoCulture 2.0, a book that champions the very leadership transformation the industry needs right now.  To mark the occasion, she read its introduction and first two chapters, sharing a powerful message: the industry’s biggest shift isn’t just about EVs, software, or supply chains—it’s about culture. She takes us back to her early days, from a farm in Wales to the factory floors of the U.S., where she learned firsthand how rigid hierarchies and outdated leadership styles hold companies back. Through stories of culture clashes, gender biases, and relentless perseverance, Jan lays the foundation for a new leadership model—one built on trust, inspiration, and the courage to break the mold. Hold on tight. The road ahead is uncertain, but the auto industry will always find a way through. The real question is: what kind of leader will you be when it does? Themes discussed in this episode: The impact of 25% tariffs on the automotive supply chain and how suppliers are respondingWhy command-and-control leadership is failing in today’s rapidly changing auto industryHow trust and inspire leadership is the key to thriving in the modern automotive worldThe cultural transformation needed to support EV and software-defined vehicle innovationThe hard truth about outdated leadership models and why they hold companies backJan Griffiths’ journey from a Welsh farm to the automotive C-suite—and what leaders can learn from itWhy authentic leadership, not just technological advancements, will define the future of the auto industry Your Host Jan Griffiths is the architect of cultural change in the automotive industry. As the President & Founder of Gravitas Detroit, Jan brings a wealth of expertise and a passion for transforming company cultures. Additionally, she is the host of the Automotive Leaders Podcast, where she shares insightful conversations with industry visionaries. Jan is also the author of AutoCulture 2.0, a groundbreaking book that challenges the traditional leadership model prevalent in the automotive world. With her extensive experience and commitment to fostering positive change, Jan is at the forefront of revolutionizing the automotive landscape. Reach out to her at a href="mailto:Jan@gravitasdetroit.com" rel="noopener noreferrer"...

    47 min
  6. The Kettering Model: Bridging Academia and Industry for Automotive’s Next Leaders

    FEB 20

    The Kettering Model: Bridging Academia and Industry for Automotive’s Next Leaders

    This episode is sponsored by Lockton, click here to learn more Watch the full video on YouTube - click here Dr. Robert McMahan, President of Kettering University, started out as a kid with binoculars, staring up at the stars, fascinated by the unknown. Now, he's shaping the next generation of leaders who will drive innovation in the auto industry before they even step foot into the workforce.  For Dr. McMahan, leadership isn't about power—it's about unlocking the potential of those around you. He believes a true leader creates an environment where people thrive, where great ideas don't just exist but move forward. Too often, companies think they've built a culture of leadership because they've put values on a poster in a conference room, but when you ask employees what those values are, they can't tell you. Dr. McMahan is determined to change that.  At Kettering, leadership is modeled, not just taught. Leaders must make tough decisions, but transparency matters—helping people understand why decisions happen so they feel connected to the bigger picture. Kettering isn't your typical university. It operates on a co-op model, where students spend half their time in class and the other half working in the industry. This hands-on approach means graduates don't just have theoretical knowledge—they have actual experience solving problems inside organizations. This model benefits students and keeps the university ahead of industry trends. Students rotate between school and work, bringing back insights about what's happening. That constant feedback loop helps Kettering adapt its curriculum to match the industry's ever-changing needs, making it one of the most future-focused universities in the country.  But who is McMahan outside of work? He is a Joni Mitchell fan, an aerobatic pilot (not a great one, he admits), and a lifelong astrophysics nerd—he even had a poster of an astrophysicist on his wall in college.  More importantly, he's the kind of university president who walks the halls, buys students coffee, and keeps the conversation going. Because leadership isn't just about decisions—it's about connection.  Themes discussed in this episode: The role of education in shaping future automotive leadersWhy the auto industry must shift from command-and-control to authentic leadershipThe key to building an organization with values that drive real cultural changeHow Kettering’s co-op model gives students real-world experience before graduationHow future automotive careers will evolve and why students must adapt nowThe disconnect between academic learning and corporate expectations—and how to fix itThe power of real-time industry feedback in keeping STEM education future-ready Featured guest: Robert McMahan What he does: Dr. Robert K. McMahan is the seventh President of Kettering University, where he has led a decade of transformation, strengthening its reputation as a leader in STEM and business education. With a background spanning academia, government, and venture capital, he has been instrumental in shaping innovation policy, technology investment, and engineering education. His career includes roles as a physics professor, science advisor to North Carolina’s governor, and senior strategist at In-Q-Tel. A recognized thought leader, he has contributed to groundbreaking astrophysics research and holds multiple patents, making a lasting impact on...

    40 min
  7. Inevitable EV Disruption: Mike Colias on Auto Industry’s Future

    FEB 6

    Inevitable EV Disruption: Mike Colias on Auto Industry’s Future

    This episode is sponsored by Lockton, click here to learn more Watch the full video on YouTube - click here The auto industry is at a crossroads. Legacy automakers have poured billions into electric vehicles but are still trying to catch up. Why? Because breaking free from the systems built for gas-powered cars isn't easy. In this episode, Mike Colias, the Wall Street Journal's deputy bureau chief for autos, joins Jan Griffiths to talk about the messy reality of the EV transition.  Drawing from his book Inevitable: Inside the Messy, Unstoppable Transition to Electric Vehicles, they dive into why legacy automakers continue to struggle, what's really slowing things down, and how culture—not just technology—is the real battle. In 2022, Ford executives gathered in a nearly empty warehouse, staring at two cars: a Mustang Mach-E and a Tesla Model 3. It wasn't just a teardown—it was an autopsy. As they examined the differences, it became clear: Tesla was years ahead in design efficiency, cost-cutting, and scale, while Ford's EV was still burdened by old-school engineering. This wasn't just a Ford problem—it was an industry-wide issue. GM had glimpses of an EV future with the Volt, but its rigid structure forced compromises. Meanwhile, Tesla and Chinese automakers moved fast, unburdened by legacy processes and cultures resistant to change. But the real problem isn't just technology—it's culture. The systems that perfected combustion engine manufacturing are now roadblocks to innovation in the EV era, and the old ways of working simply don't translate to EV success. So, what happens next? With China producing high-quality, affordable EVs at an unprecedented pace and global competition intensifying, automakers can't afford to cling to the past. The shift to EVs is inevitable—but will legacy automakers evolve fast enough to stay in the race? Listen now to get the inside story on the biggest transformation in automotive history! Themes discussed in this episode: The messy and expensive reality of the EV transition for legacy automakersWhy the shift to EVs is inevitable, despite industry resistanceWhy traditional car companies struggle to match Tesla’s speed and efficiencyHow legacy automakers' old ways of working are slowing down EV progressHow Chinese automakers are producing cheaper, high-quality EVs at scaleThe growing threat of Chinese EVs and what it means for U.S. automakersHow leadership decisions at Ford, GM, and others shape the future of EVs Featured guest: Mike Colias What he does: Mike is the deputy bureau chief for autos at The Wall Street Journal, covering the auto industry’s shift to EVs, self-driving cars, and emerging technologies. Based in Detroit, he writes and edits stories on Ford, GM, and the challenges facing legacy automakers as they navigate change. He’s also the author of Inevitable: Inside the Messy, Unstoppable Transition to Electric Vehicles (2025), a book that examines the EV transition and what it means for all of us. Before WSJ, Mike covered GM at Automotive News and reported on healthcare at Crain’s Chicago Business and The Associated Press. Mentioned in this episode: a href="https://www.amazon.com/Inevitable-Unstoppable-Transition-Electric-Vehicles/dp/1647825385" rel="noopener...

    39 min
  8. The Leadership Formula for TE Connectivity's E-Mobility Success with Qiong Sun

    JAN 23

    The Leadership Formula for TE Connectivity's E-Mobility Success with Qiong Sun

    This episode is sponsored by Lockton, click here to learn more Watch the full video on YouTube - click here In this episode of The Automotive Leaders Podcast, Jan Griffiths interviews Qiong Sun, Vice President and General Manager of TE Connectivity's Global Automotive E-Mobility business, to learn what it takes to lead a technology company during this transformative period in the automotive industry. From the very start, you can see Qiong's passion for technology and leadership come through. She shares how her engineering background shaped her leadership style, which is rooted in problem-solving and optimization.  For Qiong, leadership isn't just about managing teams; it's about building a shared vision, aligning strategies, and inspiring people with purpose—a must for engaging today's workforce. Qiong explores the wave of innovation reshaping the automotive industry—from electrification to AI—and the challenges that come with it. She explains that collaboration is the key to staying ahead, whether it’s partnering with tech companies, governments, or consumers to create smarter, faster solutions. Qiong also talks about how the relationship between suppliers and OEMs is changing. They're no longer just filling orders; they're stepping up as innovation partners, helping OEMs navigate the complexities of new technologies. She shares how TE Connectivity is here to support both traditional and up-and-coming automakers by offering solutions that fit their specific needs. Resilience has been a big part of Qiong's leadership journey. She recalls the early days of her career when she tested safety systems in harsh conditions and earned the trust of her team through perseverance. Now, she fosters that same resilience in her team, building a culture where mistakes are seen as opportunities for growth and innovation thrives without fear of failure. Her advice for leaders? "Believe in what you're doing." She encourages everyone to embrace collaboration and tap into the industry's strengths—its talent, resources, and expertise. Whether working with established automakers or new players, the key to progress is pushing each other and working together. Themes discussed in this episode: The rise of disruptive technologies like electrification, connectivity, and software-defined vehicles reshaping the auto industryWhy speed and agility are the key to staying competitive in the automotive industryWhy traditional automotive processes no longer work for today’s fast development cyclesHow collaboration is the key to managing fast-changing requirements and shorter product cyclesThe importance of building partnerships with non-traditional players, such as governments, tech companies, and infrastructure providersThe evolving role of suppliers as innovation partners driving transformationHow teamwork between legacy automakers and new players drives faster innovation and progress Featured guest: Qiong Sun What she does: Qiong Sun is the Vice President and General Manager of the Global Automotive E-Mobility Business at TE Connectivity, where she leads strategy, product management, technology development, and market delivery for high-voltage solutions in the electric vehicle market. With a passion for innovation, 30 years of experience in transportation, and a diverse industry consulting background, she drives the commercialization of cutting-edge technologies to advance vehicle...

    37 min
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Prepare yourself, your team, and your business for the future of automotive. We are all evolving the products we make, have you thought about the leadership model to get us there? In-depth interviews with leaders, authors, and thought leaders, provide the insights you need. This podcast is brought to you by Gravitas Detroit.

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