EP27【接軌國際】ESG成本該不該由消費者買單?產品漲價如何不惹怒消費者?詢問狗派或貓派,小費更多?

經理人

由編輯團隊精選國際財經及管理雜誌,提供導讀和解析,幫助讀者快速掌握最新的管理趨勢。本集的新聞重點:

1.推動ESG成本該不該由消費者買單?(02’04)

2. 漲價前的3個提醒,企業漲價不顧人怨。(06’10)

3.付帳時詢問個人喜好,能讓人更大方。(10’37)

本集由《經理人月刊》採訪編輯簡鈺璇、文稿主編邵蓓宣製作



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