Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Coaches, Service Providers, and C

Andria Singletary | Podcast Strategist & Producer
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Andria Singletary is a podcast strategist for women entrepreneurs ready to start a podcast for their business or optimize their current podcast to get more clients. She answers questions like: -How to start a podcast? -How to sign clients from your podcast? -What is podcast SEO? -How to generate leads from your podcast? -How to grow your podcast audience without social media? -What podcast metrics do you need to track for growth? And more! Here you’ll learn how to turn your podcast into the foundation of your marketing and sales strategy, and how to create podcast content that attracts ready to invest clients, builds trust, establishes your authority, shortens the buyer's cycle, and converts. Connect with Andria: Join the Evergreen Marketing Era Newsletter: www.mamaturnedmompreneur.com/newsletter/ Website: www.mamaturnedmompreneur.com Connect with me on Instagram: www.instagram.com/evergreenmarketingera Connect with me on Threads: www.threads.com/@evergreenmarketingera

  1. 1D AGO

    293. How to Go From My Business is Draining Me to Building a Bare Minimum Business with Kay Hillman

    Today’s episode is a special one because it’s part 2 of a series I dropped with my best friend, Kay Hillman of Moms Do Business Different. If you haven’t already, make sure to go listen to part 1, where we answer listener questions about podcast strategy, podcasting for your business, and setting up your podcast in a way you can realistically commit to and honors your capacity. In this episode, we discuss how to move away from feeling like your business is draining you to building a bare minimum business. The questions we received around this topic were so good and led to discussions of problems that many women in business face. We share so many nuggets of wisdom and practical strategies so you can build your business in a way that honors your season of life. In this episode, you will learn: How to set your business up so that it doesn’t drain youWhat to do when you want to step away from your business for a period of timeHow to set up your business so that it doesn’t require you to function Connect with Kay Hillman: Listen to the Moms Do Business Different PodcastYouTubeWebsiteInstagramThreads Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial)Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For the full show notes, head to www.mamaturnedmompreneur.com/episode293/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    1h 1m

  2. MAR 3

    292. Why 90% of Podcasts Fail in the First Year (And How to Make Sure Yours Doesn't)

    With the podcast industry constantly growing, it’s shocking to know that 90% of podcasts fail in the first year. Why is that? How do some podcasts make it to 100 plus episodes while others stop after episode 3? In today’s episode, I’m breaking down five reasons why podcasts fail in the first year and how to make sure your podcast isn’t part of that statistic. This episode is for you if you want to start a podcast for your business or if you already have one. In this episode, I'm giving you all the tea on: The difference between podcasts that continue for years and those that stop after 3 episodes5 reasons why podcasts fail in the first yearThings you can do to ensure your podcast doesn’t fail Resources Mentioned in Today's Episode: Evergreen Marketing AcceleratorPodnews ArticleForbes Article Related Episodes and Blog Posts: Episode 281: Future of Podcasting in 2026 - Do You Really Need Video to Build a Successful Podcast?Blog: 7 Things to Know Before Starting a Podcast for Your Business from a Podcast Host and Strategist Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode292/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    17 min

  3. FEB 24

    291. Making Sales Calls an Easy Yes Through Podcasting

    Each time I get on a sales call with someone who found me through my podcast, the conversation always goes the same way. They tell me they knew just from listening to my podcast that they want to work with me. Sometimes they even quote specific things I’ve said in episodes. What I love most is that they are already confident in their decision to hire me to support them. That’s the power of podcasting for your business. In this episode, I’m breaking down the three things you need to do in your podcast content to make sales calls an easy yes when converting your podcast listeners into clients. In this episode, I'm giving you all the tea on: How your podcast can make sales calls an easy yesThe importance of incorporating your values and beliefs into your podcast contentWhy you need to align your podcast content with the customer journey Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Related Episodes and Blog Posts: Episode 230: The Step by Step Approach I Use to Help Clients Create a Podcast Sales Funnel Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode291/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    23 min

  4. FEB 17

    290. How Do I Know if My Podcast is Successful? 7 Podcast Metrics Every Business Owner Needs to Track to Measure Podcast Success

    You’re consistently publishing new content. Your content is packed with value, and you often hear from listeners how much they love your episodes, but you still feel like something is missing. You’re still wondering whether your podcast is truly successful or whether there’s more you can achieve with it. If you ever asked yourself, “How do I know if my podcast is successful?” Then today’s episode is for you. I’m breaking down the 7 metrics you need to track monthly to determine podcast success. If you’ve been tuning in to the podcast for a while, you may remember episode 63, where I shared the metrics you should be tracking when podcasting for your business. This episode is a follow-up to that one, sharing the podcast metrics I currently track (and teach my clients to track), why I track them, and how I use that information to grow my business. In this episode, I'm giving you all the tea on: The answer to how do I know if my podcast is successfulThe 7 podcast metrics you need to track monthly and whyHow tracking these metrics helps me make data driven decisions about my podcast to help support my business growth Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Related Episodes and Blogs: Episode 287 Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode290/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    18 min

  5. FEB 10

    289. How I Create a Podcast Content Strategy So I Never Run Out of Podcast Topic Ideas

    One thing that often holds business owners back from starting a podcast is the fear of running out of podcast topics. This fear is very valid, especially given that 90% of podcasts don’t make it past 3 episodes. So how do business owners who have published 200+ episodes hit that milestone? The answer is having a podcast content strategy. In today’s episode, I’m taking you behind the scenes of my podcast content strategy. I share everything from how I decide what to talk about each month to how I have an ever-growing list of podcast content topics in my podcast content bank. Whether you’re thinking about launching a podcast or are a seasoned podcaster, this episode is for you. In this episode, I'm giving you all the tea on: How I center my podcast content strategy on my business goalsWhat I do to never run out of podcast topic ideasThe strategy I use to ensure that I’m creating podcast content for my ideal buyers Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode289/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    16 min

  6. FEB 6

    288. Prioritizing Self Care and Soul Care as a Woman in Business with Apolonia Cross

    As women, we have many roles — wife, mother, friend, business owner, and so much more. It’s easy to fall into the habit of putting our own needs on the back burner to ensure everyone else we love is cared for. But the reality is that we can’t pour for an empty cup, and putting everyone else’s needs before our own leads to burnout. Today, I chat with Apolonia Cross all about this and the importance of prioritizing self care and soul care. While self care is a great way to pour back into yourself, you can’t self-care your way out of burnout. We often need to work on what’s going on internally and emotionally before we can even reap the benefits of self care. In this episode, you will learn: The importance of prioritizing self care and soul careWhy self care isn’t always the answer when you are burntoutHow to get started with both self care and soul care Connect with Apolonia Cross: WebsiteYouTubeInstagramFacebookFreebie Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial)Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For the full show notes, head to www.mamaturnedmompreneur.com/episode288/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    41 min

  7. FEB 5

    287. The Podcast Marketing Strategy That Booked Out Sarah Lovell’s 1:1 Coaching Services [Client Case Study]

    Today’s episode is a case study episode, and I’m taking you behind the scenes of my Evergreen Marketing Accelerator client, Sarah Lovell’s, podcast marketing strategy. This strategy has resulted in her generating over 20 leads for her 1:1 coaching, building a waitlist for her 1:1 coaching, and increasing her downloads by 860% in just one year. You’ll hear from her on why she joined the Evergreen Marketing Accelerator, the strategies she learned, and how these same strategies are still growing her business one year later. In this episode, you will learn: Sarah’s podcasting journey as an executive functioning and ADHD coachThe podcast marketing strategy that grew Sarah’s business and allowed her to stop using Instagram for her marketingThe results Sarah saw while in the Evergreen Marketing Accelerator, and continues to see a year later Resources Mentioned in Today's Episode: Apply to the Evergreen Marketing AcceleratorIdeas to Action: A 12 week executive function coaching program for women business owners. Connect with Sarah Lovell: WebsiteFrom Stuck to Started PodcastFree Resource: ADHD Action Plan Private Podcast Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial)Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For the full show notes, head to www.mamaturnedmompreneur.com/episode287/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    37 min

  8. FEB 3

    286. How to Start an Audio Only Podcast for Your Business in 2026

    There’s so much information on the internet about how to start a podcast, but a lot of the advice out there doesn’t apply to business owners starting a podcast. In this episode, I’m walking you through how to start an audio only podcast for your business in 2026. These are the exact steps I take with my done for you podcast launch clients and what I teach my Evergreen Marketing Accelerator clients who are in the launching phase of their podcast journey. When you are podcasting for your business, you have to set up your podcast as a marketing and sales platform from the beginning. I’m showing you exactly how in today’s episode. In this episode, I'm giving you all the tea on: How to start an audio only podcastWhat you actually need to do and focus on when you are adding a podcast to your marketing and sales strategyPodcast equipment and tools that I recommend Resources Mentioned in Today's Episode: Apply to the Evergreen Marketing AcceleratorSamson Q2U with Headphones BundleSamson Q2U Podcast BundleHeadphonesPodcast PageCastfeed Validator WebsiteCaptivate Podcast Hosting (This is an affiliate link, meaning I may earn a small commission on your purchase at no additional cost to you.) Ways I Can Serve You: Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.coCRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode286/ Connect with Andria: Threads: @evergreenmarketingeraInstagram: @evergreenmarketingeraEmail: hello@mamaturnedmompreneur.comWebsite: www.mamaturnedmompreneur.com

    32 min
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4.9
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About

Andria Singletary is a podcast strategist for women entrepreneurs ready to start a podcast for their business or optimize their current podcast to get more clients. She answers questions like: -How to start a podcast? -How to sign clients from your podcast? -What is podcast SEO? -How to generate leads from your podcast? -How to grow your podcast audience without social media? -What podcast metrics do you need to track for growth? And more! Here you’ll learn how to turn your podcast into the foundation of your marketing and sales strategy, and how to create podcast content that attracts ready to invest clients, builds trust, establishes your authority, shortens the buyer's cycle, and converts. Connect with Andria: Join the Evergreen Marketing Era Newsletter: www.mamaturnedmompreneur.com/newsletter/ Website: www.mamaturnedmompreneur.com Connect with me on Instagram: www.instagram.com/evergreenmarketingera Connect with me on Threads: www.threads.com/@evergreenmarketingera

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