The Active Life Podcast

Active Life
The Active Life Podcast

The Active Life Podcast provides you with all of the tools needed to reveal the world-class inside of you. We stand for a life of freedom, without compromise, and believe that balance in life is doing world-class work at whatever we do. Sit in on conversations with world changers, learn from our team of professionals, and enjoy monologues meant to make you take a deep look at a single idea.

  1. 28 FEB.

    Finding Clients as a Coach – The Four Key Sources

    In this episode ofThe Active Life Podcast, the hosts tackle one of the most common challenges for fitness professionals:Where do I find my clients? They break down the reality of client acquisition, emphasizing that if you don't have unlimited money and time to burn on ads, the only way forward is through quality conversations. This discussion provides a wake-up call to those who are hesitant about outreach and offers a step-by-step approach to finding the right clients without relying on expensive marketing strategies. The episode introduces thefour primary client sources that every coach should focus on: past clients, current clients, prospective individuals, and referrals. The hosts share a powerful success story of a coach who re-engaged past clients and grew his revenue by thousands with just a few emails. They also highlight the missed opportunities that many coaches overlook, such as upselling services to existing clients and leveraging their personal networks. With practical strategies and real-world applications, this episode provides a roadmap for coaches looking to fill their books with the right clients. Listeners will walk away with anactionable exercise to categorize potential clients and start meaningful conversations today. Whether you're a new coach trying to build momentum or an experienced professional looking for growth strategies, this episode is packed with valuable insights that can help you generate business immediately.

    15 min
  2. 25 FEB.

    The Art of Choosing Your Ideal Client

    In this episode ofThe Active Life Podcast, the hosts dive into one of the most overlooked yet crucial aspects of running a successful coaching business: selecting the right clients. They break down why saying "yes" to every client isn't always the best move and how being intentional about who you work with can lead to better results for both you and your clients. The conversation goes beyond generic marketing tactics and instead focuses on the deeper reasons why trainers and gym owners should prioritize working with people they are genuinely excited to help. The hosts explore the benefits of choosing the right clients, such as increased energy, better service delivery, and long-term business growth. They also highlight the costs of taking on the wrong clients—lack of fulfillment, frustration, and ultimately a diminished reputation. If you've ever felt drained after working with a client who isn't the right fit, this episode provides valuable insights and practical steps to shift your business towards working with those who inspire you. To make it actionable, they outline a powerful exercise for identifying your ideal and non-ideal clients. They also discuss the importance of building a referral network, ensuring that when you say "no" to a client, you’re still providing them value by directing them to the right professional. Whether you're a new coach or an experienced trainer, this episode will help you refine your approach and build a more sustainable and fulfilling business.

    20 min
  3. 21 FEB.

    The Power of Mindset: From Victim to Creator

    In this episode ofThe Active Life Podcast, the hosts dive deep into the critical mindset shift from victim mentality to a creator mindset. They explore how our habitual thought patterns shape our perspectives and behaviors, breaking down the key differences between these two approaches to life. By examining the "Drama Triangle" and its inverse, the "Empowerment Triangle," they highlight how individuals often play roles of victim, hero, or villain—and how they can shift toward becoming creators, coaches, and challengers. Listeners will learn how the victim mentality keeps people stuck in fear, powerlessness, and dependence on external circumstances, while the creator mindset fosters responsibility, action, and personal growth. The discussion also uncovers the hidden dangers of the "hero" role, especially in coaching and leadership, and offers insights into how real empowerment comes from guiding, rather than saving, others. Through practical examples, including a powerful personal story of resilience in the aftermath of Hurricane Sandy, this episode offers a framework for recognizing where we stand and how we can intentionally shift toward an empowered, action-driven mindset. To wrap up, the hosts provide actionable steps for listeners: identifying where they currently operate within these mental frameworks, finding mentors or coaches who can guide them, and embracing challenges as opportunities for growth. Whether you're a coach, an athlete, or simply someone looking to take ownership of your life, this conversation will inspire you to move from reactive to intentional living.

    37 min

Om

The Active Life Podcast provides you with all of the tools needed to reveal the world-class inside of you. We stand for a life of freedom, without compromise, and believe that balance in life is doing world-class work at whatever we do. Sit in on conversations with world changers, learn from our team of professionals, and enjoy monologues meant to make you take a deep look at a single idea.

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