The Art of Masculinity Johnny Elsasser

Welcome to the inaugural episode of our four-part series, "Step Into the Man You Want to Become," showcasing insights from guest speaker, Frank Paul Vignola. This episode delves into the critical and life-changing concept of “purpose”. It is the cornerstone of embodying authenticity and intentionality and is the first pillar in our journey to becoming the men we want to be. Join Johnny and Frank as they explore the nuances between purpose and passion. They also offer some great actionable insights into understanding the true essence of purpose for men specifically.

Frank’s early life was plagued with battles - bullying, expulsions, overdoses, and then a 4-year string of incarcerations that almost killed him. Overcoming those challenges gifted him with a determination to develop a formula to help men summon their inner superheroes. In 2023, he released the autobiographical how-to guide for men, "Crafting Masculinity." After 10+ years as a coach for men, he has helped hundreds of men overcome their self-limiting beliefs and become a man they’re proud of. 

Today on The Art of Masculinity:Frank’s checkered past and how he used that to drive him to be a better manStagnation versus generativity lasts through middle adulthood The softness of today’s society has caused an identity crisis in menMartyrdom has become a badge of honor; live a life that isn’t built around sacrificeHow to find purpose and how passion relates to purposeWhat it means to be an exemplar and why exemplars are so important“Dating” through the hard times to get past the “passion” to get to “purpose”The things that can detract us from purpose (and passion)Is it Intentional (an activity to help you unwind) or is it on auto-pilot (detractors)?What are the proponents of purpose?
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Are you a leader or one of the herd? Today Johnny talks about leadership skills, qualities, and what makes up the job description of a “high-quality leader.” Leading a group, whether in the workplace or at home, can be challenging yet fulfilling. Learn what it takes to be a top-tier leader, including the most important trait: adaptability. Lastly, learn about the four fundamental pillars of effective leadership. 

Take a good look at yourself, analyze your performance, and choose to improve your skills. If you’re itching for more information, check out Johnny’s free 37-minute audio talking about the five tools he learned in special operations and his career in protection. You can find that audio here.

Interested in joining us for a Wild Man Experience? There are limited spots available for the next session in Kodiac Alaska, from August 1st to the 6th. Fill out the application form here.

Head over to www.trulean.com and use code JOHNNY50 to receive 50% off the first month of your first subscription and 20% off every month after that!
Today on The Art of Masculinity:Why good leaders are hard to findAre all leaders self-serving?Leaders are necessary for every environmentWhy leaders are important to societyThe consequences when leaders lose sight of the goalWhat happens when herd animals leadAdaptability is the most important leadership qualityThe four pillars in the job description of a good leader are cohesiveness, collaboration, communication, and decisivenessThe deterioration of leadership
If you loved this episode or the podcast in general go ahead and subscribe and turn on notifications so you are notified when each new episode is released! And be sure to go to Apple iTunes and give us a 5-star review, letting everyone know what you loved about the show and give the fit of helping someone who needs this!

And if you are looking to get more from Johnny, go ahead and subscribe to his email so you can get a ton of FREE amazing content and be notified of any new things coming out!

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Today Johnny welcomes Elliot Schwartz to the podcast for the 400th episode. They go deep into what it means to be masculine in this modern society when censorship, cancel culture, and unintelligent opinions run rampant. To be a man, does that mean you need to be loud? How do you get your voice heard otherwise? Johnny and Elliot voice their opinions on what quiet masculinity looks like. They also chat about what it means to be a leader and about Elliot’s business ventures as an AirBnB owner.

Elliot Schwartz is a luxury Air Bnb owner who has built an investment group that targets new properties to convert into high-end rentals for retreats, masterminds, and occasional Air Bnb during the off-season. His firm, Vacation Equity Group, is continually expanding its portfolio and always looking to interview potential new investors in the upcoming projects they are working on. 

If you want to hear more you can contact Elliot at: elliot@vacationequitygroup.com. You can also find Elliot on Instagram.

Head over to www.trulean.com and use code JOHNNY50 to receive 50% off the first month of your first subscription and 20% off every month after that!
Today on The Art of Masculinity:The process of rebrandingPeople who play racquet sports live longer than anyone elseElliot’s AirBnB business and the current state of the industryAirDNAWhat it’s like to be an entrepreneur these daysHow everyone is being manipulated and groomed by the governmentResponding to situations logically, not emotionallyHave a big picture of what’s important to you and speak up for those beliefsThe influence of media on the younger generationsWorking and putting in the effort to fight on the intellectual battlefieldLearning is a life-long processUplevel your friends and surround yourself with admirable people
If you loved this episode or the podcast in general go ahead and subscribe and turn on notifications so you are notified when each new episode is released! And be sure to go to Apple iTunes and give us a 5-star review, letting everyone know what you loved about the show and give the fit of helping someone who needs this!

And if you are looking to get more from Johnny, go ahead and subscribe to his email so you can get a ton of FREE amazing content and be notified of any new things coming out!

If you are looking for 1:1 Coaching, go ahead and click this link to fill out the application to work with Johnny!

For all other courses and programs Johnny has available, go ahead and click the link here to see how you can be supported by something Johnny has already put out!

And, if you want long-form video content from Johnny, go ahead and check out his YouTube channel here!

Connect with Johnny:Instagram  https://www.instagram.com/johnny.elsasser/Website  https://www.johnnyelsasser.com/YouTube  https://www.youtube.com/channel/UCbe_BlacSo1BzTvlsEjkdzA


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Do you have a purpose or a passion in your life? Is it difficult to find your purpose? In one word: yes. Purpose must be cultivated, not “found.” Cultivating purpose is hard. You’ll have to put in your time, energy, and dedication to changing the narrative and taking action.

On today’s episode of The Art of Masculinity, Johnny talks about what purpose and passion are, and how they are different. He talks about what society’s views on men’s obligation, purpose (or if we’re even allowed to have any), and duties are. How have these views changed over the years? Is it changing for the better or for worse? Johnny answers these questions, and talks–in depth–about how purpose is qualified for men, and what this soft society has done to it.

Head over to www.trulean.com and use code JOHNNY50 to receive 50% off the first month of your first subscription and 20% percent off every month after that!
Today on The Art of Masculinity:Finding purpose and how that qualifies for men What Johnny learned after years of researchPurpose is that driving force that we chooseWhat makes purpose different as a driving forceProtection is something that all men should be able to doSocietal expectations of men and how they have changed                                                                                                                                                                                In current society, this isn’t necessary anymore but it also hasn’t been eradicated.What happens when you take away the necessity to protect your family?How do we get guys to see that purpose is okay?The horrors that occur when obligation and purpose aren’t the same Does giving up your obligations mean that you’re giving up your purpose?You can do both and your families deserve the version of you that can do both.Having time to be adventurous and exploratory outside of your 9 - 5Be willing to change the narrative of what it means to chase and have purpose in your lifePurpose must be cultivated, not “found”Take action in your times of relaxationEnjoy chasing your dream, your passion, and your purposePurpose perseveres when you get tested which means it won’t get easy when you find itYou are one choice away from your happy life, but you have to make that choiceIf you loved this episode or the podcast in general go ahead and subscribe and turn on notifications so you are notified when each new episode is released! And be sure to go to Apple iTunes and give us a 5-star review, letting everyone know what you loved about the show and give the fit of helping someone who needs this!

And if you are looking to get more from Johnny, go ahead and subscribe to his email so you can get a ton of FREE amazing content and be notified of any new things coming out!

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For all other courses and programs Johnny has available, go ahead and click the link here to see how you can be supported by something Johnny has already put out!

And, if you want long-form video content from Johnny, go ahead and check out his YouTube channel here!
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On today’s episode, Johnny chats with artist Mitchell Coffman. They talk about Michell’s artwork and his unique focus on the military. He’s had a strong connection with the military his whole life and he works hard to make sure he can tell the story of these strong, selfless men. The military mentality and inspiration have bled into his artwork and lifestyle. It shows through his work, his views on improving his craft, and in how he interacts with people. Johnny and Mitchell also bond over their shared view on dedication and the frustrating state of talk-over-action that is so prevalent these days. 

Leveraging a rich legacy of artistic influence, Mitchel Coffman is a New York City-based, award-winning independent artist passionate about storytelling. Art has always been a profound love of his, cultivated by the dream that his father, an illustrator, never saw realized. Driven by his father’s unfulfilled aspirations, Coffman embarked on a journey to actualize his artistic dreams.

Coffman’s artistic foundation was shaped by working alongside skilled professionals such as animator Walter Storozuk during his formative years. Later, in graduate school, Coffman was a studio apprentice to the esteemed master painter Jorge Alvarez. The diverse teachings from these two mentors uniquely shaped Coffman’s artistic style. Coffman’s practice blends tradition and innovation. He aspires to create work that echoes the depth of his artistic journey. You can find out more about him on his website and Instagram.

Head over to www.trulean.com and use code JOHNNY50 to receive 50% off the first month of your first subscription and 20% off every month after that!

Today on The Art of Masculinity:Blending the colors between art and the militaryHow death can change usHumanizing the military experienceInteracting with the military as a civilian, when you’re in the circle of trustMitchell’s range of interests and focuses in artPaying your dues, bleeding dedication, and responding to “That’s not good enough.”AI and the future of artBeing a dick is not a great game plan for career longevitySocial media has created a society about talking instead of acting
If you loved this episode or the podcast in general, subscribe and turn on notifications so you are notified when each new episode is released! And be sure to go to Apple iTunes and give us a 5-star review, letting everyone know what you loved about the show and give the fit of helping someone who needs this!

And if you are looking to get more from Johnny, subscribe to his email so you can get a ton of FREE amazing content and be notified of any new things coming out!

If you are looking for 1:1 Coaching, click this link to fill out the application to work with Johnny!

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If you had to decide between an easy shortcut or choosing a more difficult but correct route, which path would you take? How often do you cut corners when you know no one is looking? How are you improving your life (even in the smallest ways)?
Today, Johnny talks about what integrity means to him and why it is the best foundation when you’re building a ladder to your dreams. He also talks about why it only takes a little effort (done consistently) to start building those healthy habits which lead to maintaining a high level of integrity. Integrity is something we all need to take seriously. It can be so easy to slip-up when there are so many distractions out there.
Johnny uses a ton of different examples (the rabbit hole of binge-watching TV, being coached versus making decisions yourself, team sports, etc.) to show how you can flex your integrity every day. When you exercise that muscle, you’re showing the world–and yourself–that you’re taking your life seriously and that you know how to make the right decisions; whether you’re facing something small or if you’re confronted with a big project.
Head over to www.trulean.com and use code JOHNNY50 to receive 50% off the first month of your first subscription and 20% off every month after that!
Today on The Art of Masculinity:“Atomic Habits” by James Clear and how it’s helped Johnny Relaxation versus becoming complacentWhy do people “take their foot off the gas” when they finally get some momentumTaking the time to build on experiences to follow your dreamsIntegrity means not taking the easy roadLook for your “1% improvement”When do you make those decisions versus when you’re supposed to continue to reviewMake those “hard right” decisions over the “easy wrong” decisionsReaching your aspirations starts within you, by maintaining a high level of integrity
If you loved this episode or the podcast in general, subscribe and turn on notifications so you are notified when each new episode is released! And be sure to go to Apple iTunes and give us a 5-star review, letting everyone know what you loved about the show and give the fit of helping someone who needs this!
And if you are looking to get more from Johnny, go ahead and subscribe to his email so you can get a ton of FREE amazing content and be notified of any new things coming out!
If you are looking for 1:1 Coaching, click this link to fill out the application to work with Johnny!
For all other courses and programs Johnny has available, go ahead and click the link here to see how you can be supported by something Johnny has already put out!
And, if you want long-form video content from Johnny, go ahead and check out his YouTube channel here!
Connect with Johnny:InstagramWebsiteYouTube


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