019 From finance to fashion tech entrepreneurship

The Stanza

Subscribe to ⁠The Stanza⁠, a newsletter at the intersection of investing, hospitality, & fashion. Today's guest is Bianca Rangecroft, founder of Whering. Whering is a digital wardrobe and styling app that allows you to catalogue your clothes, create outfits, and get styling suggestions. As of today, the app has 1.5M users. Think of it as the modern app version of Cher's wardrobe from Clueless. Prior to Whering, Bianca worked at Goldman Sachs in asset management.

We chatted about fundraising as a first time founder, how she financially supported her transition from Goldman to entrepreneurship, and her view on the future of sustainable fashion. I appreciated Bianca's honesty throughout the conversation and I know any early stage entrepreneur will benefit from this interview.

Episode highlights:

  • How Bianca's experience at GS prepared her for Whering
  • Funding start up and living costs in the early days
  • Bianca's key fundraising insights
  • Growing Whering's user base
  • How she built a tech company as a non technical founder
  • Vision for Whering and the future of circular fashion

*Apologies in advance for the slight background noise!

Download Whering: https://whering.co.uk/

Connect with Bianca on IG: @biancarangecroft or LinkedIn

Follow The Stanza on IG / TikTok: @thestanzamedia

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